In this interview Colleen Jones from Content Science shares her masterplan for successful content marketing. 

With nearly 20 years of experience, Colleen Jones, MA  (@leenjones) has led strategic initiatives for Fortune 50 companies, government agencies, and boutique brands. She regularly consults with executives to improve their strategy and processes for content and has reached thousands more people through the cornerstone content book, Clout.

Colleen also cofounded our content evaluation platform, ContentWRX and is the publisher of Content Science Review.