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Creative Director and Head of Strategic Product Development at Axel Springer, Michael Paustian, tells about the biggest challenges for publishers in the age of digital transformation, media relevans, and why he thinks publishers will be in a very good digital position 5 years from now.
Client Service Director & Partner at Hjaltelin Stahl, Jesper Jørgensen, on white spaces within the customer journeys and how to close the gaps. Digital transformation and communication from the agency's perspective.
Digital Director at Nørgård Mikkelsen, Henrik Rewes, on when and where consumers are actually receptive to marketing – and how to take advantage on this knowledge.
Head of Digital Development at Nordea Liv & Pension, Christine Loft Hunderup, on how to transform the area of pensions into being digital and user friendly.