Insight Applied: Large Enterprise - SAP Byron Bank, Global VP, Product Marketing, Analytics and Big Data at SAP SAP will share their trials and...
KEYNOTE: PRODUCT MARKETING TO EMPOWERED CUSTOMERS Michael McCune, Senior Executive Advisor, Marketing Leadership Council at CEB Many B2B Product...
Sales Enablement: The Last Mile. How Sales Enablement can help Close a Deal. Scott Scheff, Director of User Experience at The Garrigan Lyman Group
Insights Applied: Mature Startup - TwentyThree Thomas Madsen-Mygdal, Co-founder CEO of TwentyThree Thomas Madsen-Mygdal is the Co-Founder and...
Insight Applied: Mid-size Enterprise - Twilio Manav Khurana, VP Product Marketing at Twilio Manav Khurana, VP of Product Marketing from Twilio...
KEYNOTE: RETHINK PRODUCT MARKETING. HINT: IT'S NOT MARCOM! Jon Gatrell, Pragmatic Instructor at Pragmatic Marketing Inc "Forget the product....
Insights Applied: Large Enterprise - Intel Jocelyn King, Senior Director at Global Demand Center Jocelyn King from Intel shares her trials and...
Market Competitive Intelligence: Your Competitive Intelligence is Ass-BackwardsAlan Armstrong, Founder CEO at Eigenworks Competitive...
Insight and Differentiation in Commodified Markets Glen Drummond, Chief Innovation Officer at Quarry B2B marketing professionals operate in an...
Brace for Emotional Impact: Three Keys to a Successful LaunchDrew Meyers, President at gyro In the new era of B2B marketing, buyers hold the power...
Insight Applied: Mature Startup - Capriza, Inc Lance Walters, Chief Marketing Officer at Capriza, Inc A product marketing executive from a mature...
