Accessibility Webinar

Hi everyone and welcome to this Webinars, on accessibility. We're coming to you live from Copenhagen, so we've sort of found Studio. It's not too warm, it's sort of early enough in the day and we appreciate you guys. sitting in front of the screens and following along for this Webinars, even if it's It's sort of open windows and fans running all that kind of stuff for the European heat wave. We have a... an exciting Webinars, for you today talking about sort of accessibility some of the requirements that We as marketers or as web builders, as communicators are facing, but also some of the opportunities that we're granted now with the... Video, works in the space. So it's going to be pretty exciting. and make sure to ask questions and follow along all those kind of things I'm, as I said, in Copenhagen and we can maybe say hi and wave to the Producer behind the screen. I have Cecilia sitting next to me. So we can wave and say hi. So we'll be guiding you through the next. 45 minutes or so on on web and accessibility Video, and everything that... that drives into that. First of all, let me introduce myself. I'm Steffen. I'm one of two Co-founder here TwentyThree,. So I've been building. video technology on the web for the past two decades. I head up our engineering and our product teams. And essentially my job in a lot of cases is talking to customers, making sure that we become the backbone Video, delivery, of... Webinars, delivery and that we build the tooling that allows our customers to succeed. with sort of that communication device. In a lot of cases, that is about Branded VideoDays, about having the right tools to put Video,. web pages, building Video, 2nd, Webinars, landing pages. and sort of measuring them. engagement for that knowing which Video, performing who signed up for my Webinars, and sort of everything in between. So that's an important part of my job. And then along the way, we've figured out that there are other parts that matter as you build out Platform, Video,. and accessibility is certainly one of them. This idea of not only having requirements put upon us by by legislation. to say what we actually should be. accessible in these particular ways. but it's also a huge opportunity to Video, and to use Webinars, and to use the web for engaging with a customer base or an audience base that we probably didn't have the opportunity to do before. and also realizing that this is not about... serving a narrow minority, rather it's about Leaning forward and actually using Video, communicate in new and novel ways. in ways that are... well, both necessary and imminently possible with the tools that building from the TwentyThree, side but also that we're sort of given with web browsers and great phones and all the kind of things that go into that. So. Let me start just by sort of Marketing or by pre-facing this by saying that At TwentyThree,, we believe that Video, the human side of digital. Digital can quickly become AI chatbots, it can become sort of like mechanisms for personalization with tracking and cookies and GDPR Personal, data and In a lot of cases that leads down a path of very Personal, communication. It leads to Personal, websites, Personal, emails, Personal,... ways of sort of engaging with your audience. And in a lot of cases, we Video, being the antidote to that. Video, inject real people, real conversations, real storytelling. into all the different places where you're meeting your customers or your employees or your colleagues or Indeed everyone who's engaging with your communication and Video, a lot of cases becomes sort of a way of getting more engagement, getting more data, honestly. So that's a There's a very hard side Video, in terms of being able to to know more about the intent of what is going on in your websites. In a lot of cases, when people roll Video,, they'll see that more than half of the engagement on their web pages is tied Video, and to Webinars,. But it's also the softer side, right? This idea of being able to... show what's actually going on, both behind the camera in the organization, show real people. And as I said, sort of the marrying of the softer side of storytelling. and the sort of more direct side Marketing is a lot of what we set out to build it. TwentyThree, also why this kind of statement about Video, actually the humanizing. way of approaching something that might be pretty Personal, in the digital sphere. And this statement matters a lot across the board in terms of how to roll Video, marketing. But it matters particularly when we start talking about the accessibility that Video, can become that sort of softer side, the accessible side, the way of showing what what might not be immediately accessible. in other means. So quick introduction TwentyThree,. We are Europe's only player in the... The global video Platform,, we are set out on a mission to enable everyone to do everything Video, every customer. touch point across all the things that we do. So we field an all-in-one product. essentially that brings Video,, brings in Webinars,. into every sphere or every office of a of an organization. To do that, we have a few different products. We have Video, marketing platform. We have a Webinars, Platform, the one that we're using to come to you live today. and tied to that Video, library for companies and means of Recording personal Video, when I kind of broadly talk about what do we do TwentyThree,? what are the tools that we provide. These are the overall tools that we have. and the tools that we're talking about when we get into the specifics Video, and accessibility in 2nd. All right, so I'll also say, and you can find this on our web pages, in our Public documentation around accessibility. that we're committed to upholding the principles of digital inclusion. that is sort of tied into... to formal standards, but it's also our aim to not only meet but exceed those standards for web accessibility. So it's sort of a double call to say, this is something that we hold ourselves up to. This is something where... We have public conformance reports, public documentation that you can lean on as you need to document. and accessibility but it's also something we want you guys to hold us up on. So it also means that if you have questions around accessibility, if you want to engage with a specialist team to figure out. how specifically with TwentyThree, you're accessible. Or even if you want to knock us and say this thing is actually not accessible as it should be. please reach out and you can reach us at accessibility at trainfree.com. or just through our support channels. All right. So a lot of prefacing and sort of getting a sense of like TwentyThree,, who's this different guy. But what I want to do today is I want to talk a bit about the European Accessibility Act. This is a year old in its enforcement at this point, but it's still pretty new to a lot of us as weapons. web communicators i want to talk as about Video, a as a competitive advantage and then i'll give a few guides essentially how to get ready with I'll talk for the vantage point TwentyThree,. That's sort of what is in the back of my mind. But I'll also talk about the tools you should be using in order to Video, accessible, whether you're a TwentyThree, user or not. Alright, let's get going. First of all, the European Accessibility Act. So, at this point, if you are a Marketing, or communicator, web professional, Video, professional, this is something that you have heard of. You'll have heard people either saying, European Accessibility Act or just saying EAA. So the EAA is a European directive that aims at... Improving accessibility for people with disabilities. and sets out essentially common... accessibility requirements across the European Union. It is fairly new to me. many of us maybe, but it actually came into enforcement exactly at AAM. a year ago on June TwentyThree, of 2025. and applies to most businesses outcome. back to that to talk a bit about how enforcement works and how and who the the direction it applies to. It's part of a broader European effort for inclusion. So it's not just the while this actually is something that suddenly applies to us on June TwentyThree, or whatever the The date is, this is an act that was proposed back in 2011. It was adopted by the European Union in 2019. and became enforceable in 2025. So actually we've had... sort of a lot of time to get used to it and the enforceability actually hit earlier or started earlier for for certain organizations, for example, for education. And the purpose in a lot of cases is actually to improve. the functioning of this internal market that works in the EU to make sure that everyone is. subject to the same requirements and standards. but also to heighten those requirements. for building accessible products and building accessible services. And as I said, or as it says here on the Slide, It is part of a broader call for inclusion in in the EU and in the the effort that goes out from the European Commission and from from the EU more broadly. All right. So it's worth keeping your back of mind saying this is not necessarily something that is just like this kind of weird EU thing. but actually something that is probably a net good. both for the people obviously that are requiring of these standards to be to be met, but also for all of the rest of us that would. So it would be benefiting from them from inclusion in many different means. You can say for example that About 8-10% of every kid in European public schools suffers from dyslexia. And that's sort of... part of this as well, right? That dyslexia is It's not necessarily something that we think of as a part of digital inclusion. But it matters tremendously for the people that... that want to read differently, for example. So here... Video, other means of getting access to content. ...becomes really important. So it's not just a... as I said before, small minorities that we're serving here is actually something where in conservative estimates, like 20 to 25% of the... of the population in the EU. would suffer from like any or many different And means of being included and hence also the product. efforts here for meeting inclusion. Moving on a bit more to the specific parts, we'll get... into all of those checklists and you've seen them multiple different times you know exactly what i'm like seen all this kind of like this is the technical guidelines am i whatever, like enforcing this particular standard and this particular markup in my HTML code, all those kind of things, we will get there. But I want to talk about four principles of accessibility first. And it's just to say that these are... some that exist sort of as the ideal for what are we trying to optimize towards. And when we start talking about... Are you living up to the WCAG 2.1 standard or the 2.2 standard? Are you a AA or AAA? Well we quickly get into sort of like how do we fit the standards just about right? How do we squeeze this square pick into a round hole? Whereas when we start saying what are we trying to achieve when we build accessibility tools, When we build our web pages and our apps and our products, for accessibility? Well, first of all, we want Those products and those services to be perceivable. We want them to be seen or heard, we want to be able to sense them. We want them to be operable. We want to be able to interact with those products and those services. We want to be able to understand them. And in all cases, regardless of the debate, The device I'm using or the browser I'm using, I want them to be robust. I want them to be stable. So these are sort of a nice way of looking at this kind of poor... 4M acronym and saying well ultimately whatever we're building whether it's Video, whether whether it's text or whether it's an app or whether it's a hardware product. We want that hardware product to be robust. We want it to be understandable. We want it to be operable. We want it to be... So keep in mind those four things as we go on. And they're the basis for a lot of legislation that... that is offered both by the EU and outside of the EU. The EAA applies to any organization that provides products and services to consumers in the EU. And you can already hear now that this is a pretty broad application space. It primarily applies to B2C services or B2B2C services. Mainly meaning businesses that sell products to end consumers. or indeed any business that sells business. solutions that are ultimately meant to be reaching consumers. So it also means that some B2B services will be affected if they're part of a support. supply chain that ends up being like leading into consumer services A different way of looking at this is to say that Well, there are key sectors here, right? We want to make sure that if you're in e-commerce, if you're in transportation, if you're in... banking, if you're in telecommunications, It's an audiovisual media or something like that. Those are probably the key sectors to know that you're certainly being you're suddenly being You're certainly in a sector where the EAA appears. The EAA targets products and services that are offered to consumers. to consumers. So, not about the key sectors, but the key products will usually be online retail, it'll be banking Platform,. The systems for passenger transportation, obviously video streaming is part of that. along with ebooks and there. cellophane and all that kind of stuff right so So it means that in some cases you can probably find industries that are pure business to business services that are not directly in scope for the year. But if you're part of a B2C model or B2B2C model, you are a service provider that needs to be aware of of all of this stuff. So I also said before that this is not just about being in the EU, but rather providing a product. or a service that is in the EU. So a service provider It's actually anyone who offers services to EU customers, just not somebody who has an address here. So it also means that there are companies outside the EU that are also subject and need to be aware of the European Accessibility Act. There's part of this that is very much about practice. What are we building? What are the products that we're fielding? How do we build our services to be accessible? But there's a part of this that is also about documentation. So... apart from living and breathing the standards, making sure that when you ship a new page on your webpage, when you... publish a Video,, when you run a new Webinars,. that your practice lives up to the... to the standards, there's also a documentation requirement. Businesses should publish accessibility statements, and Europe has seen some of them on public web pages but this is something that is now required for private businesses as well. and apart from just publishing documentation of your accessibility levels, You also need to have established user feedback mechanisms. and maintain internal technical documentation that that proves your conformance to all these standards. So there's sort of two different parts of this. We'll talk a lot about the practice, but it's important to say that documentation here is also... and also part of it. It feels like that is... tied a lot to the act and to the EAA. it's important to kind of keep in the back of your mind and from here on I'll start. digging into some of the actual requirements, the actual practices that are that I included here. One note though is that I'll talk a lot about the WCAG 2.1 A standard, there's actually a different different acronym or a different harmonized standard for the EAA called. Well, EN 301549. that one for online products and services for All right, so software follows the WCAG. for basically for web and for digital services. So whenever I'm talking about the WCAG, See? it's actually a way of saying this is sort of the checklist, this is the standard set. that them. that is required in order to conform with the EAA. The accessibility, like the accessible Webinars, very much sort of this practice of knowing that You're building web pages that are not just readable in A browser when it renders, if you can see that... If you can see that web page, but actually it has a text and structure and navigation and media. that that is soon well basically navigable not just with the browser that you happen to build with but with screen readers and with different accessibility. tools surrounding it with assistive technologies like screen readers for example. And in a lot of cases, the... standard in order to have accessible web or accessible digital services. will require a structure that has more readable content and navigable interfaces. Behind the scenes, a lot of those standards look like this. There is a lot of great documentation. This is an effort that didn't start in 2011 when this was proposed by the EU. This is an effort that dates back decades and decades. from the people that are building web browsers and it's a huge commitment. not just from one vendor, but from the entire industry. to make sure that there are well robust ways of building out Damn. accessible structures for your web page. and the standards here, this is from the WCAG. standards that go through a bunch of different success criteria. basically the success criteria for how is your web page navigable. And then how is there, well, how is Video, only? interfaces accessible, how is your audio-only interfaces accessible and so on. So if you're ever in doubt, there is plenty of documentation and very detailed, fine-grained. documentation that will let you know not only what is the checklist but also how concretely Can I be accessible? And you can also find a lot of great examples. tied to this online documentation. If you're not well versed in accessibility standards to begin with, Probably your interface with web accessibility hasn't been the formal documentation, but rather checklist like this one. This is, I don't want to say a random one, this is a pretty good one. But there are plenty of when of more checklist guidelines that try to take... What are the accessibility requirements? that are put on to businesses that are shipping products and services. and bringing them down by roles. So, what, for example, as a UX and UI and interaction designer, What should I be aware of? What should I be aware of if I'm a content editor? to sort of take those requirements and break them into roles and making it more of a checklist. So we know how to be a project manager. that serves the purposes of accessibility, for example. So. You'll find plenty of them. and you also find plenty of these kind of checklists and I'll even bring one for you in 2nd. specifically Video, and for accessibility. So we spoke about sort of the accessible web. I've been about text and structure navigation and medium. when we go into the accessible video space. We start talking more about VideoDays,. We start talking about closed captions. We talk about alternatives Video,. So, in the requirements for this stuff... you'll end up having sort of requirements for for captions, for audio descriptions, for accessible controls. You'll have VideoDays, that must be usable via keyboard and screen readers. You'll have time-based media. always having a requirement for alternative formats, for example. So, this is baked into that same WCAG 2.1 standard. And it basically sort of means that a part of the accessibility agenda set forth by the EU or set forth by the browser vendors or set... ...report by the working groups that have done tremendous work for decades in this space that... includes 2nd that imposes requirements for for accessible video. It quickly also gets into this particular space where you're thinking, okay, look, this is a lot of requirements that are being... put on me that I need to provide captions, I need to review and audit my players. I need to... have whatever, I need to limit how much flashing I can do in Video,. I'll get to that. one in 2nd um but if it's worth sort of like twisting this around for a quick second And saying that Video, also your edge in accessibility. So accessibility is not just about Video, player. Accessibility is actually an ongoing practice. and requires that that you sort of start thinking about content differently. Not just to say, how do I make Video, accessible? But how do I make my organization accessible Video,? And there are plenty of opportunities both to save time and to save... to save effort, but also to be more accessible and to be Video, driven. even in that space. So We usually talk about this by splitting between two different things. And promise I will dig into technical accessibility and those checklists in 2nd. But let's talk a bit about organizational accessibility. And it's more about sort of knowing again, as I said before, that you can absolutely make Video, accessible. But in some cases you also want to make sure that you are accessible through and Video,. That becomes mainly about making sure that you actually Video,. and Video, in the right places in the right Spots,. So for example, for public events, whatever that can be, the board meeting or the town hall or the press conferences. They can be... all the civic info that is being done, whatever the voting guides are, the emergency alerts, even sort of disaster preparedness. You can find a lot of examples where the natural inclination for doing that is by writing long text that is actually not massively accessible. I mean, it's certainly readable and it's... It's skimmable, but in a lot of cases Video, actually a better means of of providing that information and even to give access to that information you can find plenty of public events that actually aren't necessarily physically accessible, either because they are closed meetings that probably should be publicized. or just because they're physically hard to get to for people with disabilities. So there's a massive subset of events going on both in in the public sector but also in the private sector where Making existing content, existing events, existing communication available to to end users is actually a lot easier and probably a more expedient way. doing that is through Video, a great example of not saying Well, it's limited video because there are examples where it gets harder because I need to do something video. but rather Video, is a solution to making something that wasn't accessible before. That is required to be accessible, actually making that accessible. You can find that in the education space a lot. including for internal events in companies. And you can certainly also find it for the internal staff training meeting, the procurement guides, and all that kind of stuff. There are so many different examples Video, is... is sort of the antidote again to the sort of digital inclination that we'll put some long text on a thing. that becomes hard to read, hard to understand. But Video, can become a way of explaining better. of including many more and much more. better ways. So yeah, some of that is just about this kind of like switching the mindset for accessibility for... for the organizational part. The technical accessibility and promised the The guide of that is for the checklist that you want to be aware of when you start using Video, accessibility. three different sort of spheres to be a van. to be aware of here. So all of that is in the planning and the production step to have. pre-production steps that actually, first of all, identifies what are all the cases where I should be doing it. Video, ties into the organizational. accessibility that I spoke about before. Probably. you want to prepare your organization to have many more cases where Video, part of the of an event, of a communication means, because that It makes all your content vastly more accessible. It also makes for more engagement and better lead building and more data and all those kind of things. But for the purposes of what we're talking about today, it certainly means that your content becomes more accessible. So. First of all, you literally want to make sure that all relevant information is actually recorded. This is not... just a guidance but a core requirement. for making accessibility work within an organization. then there are more kind of things that you want to be doing in the planning steps for example making sure that there that the use of color, the use of flashing, the use of dialogue, all that. That kind of stuff is actually set out to work. So I'll come back a bit into sort of the planning and the production part there. in 2nd. There is the alternative content column here. to make sure that you don't just provide video. but actually you have accurate checks equivalence that you have caption for all audio content. that you provide alternative media for forum. Sorry, provide an alternative to the media. and even if you want to be living up to the level AAA standards that you provide sign language tracks. Video,. And then finally... There are technical parts of Video, player where you want to make sure that Video, players are accessible for for keyboards, that you have no keyboard traps, that you provide basic video controls and so on. So it sort of calls for a broad perspective on video accessibility that covers these different columns. that you actually Platform, Video, order to make your organization and your content accessible. that you are aware of. of the accessibility requirements. Not only after you've produced Video,, but as a part of the production step. For example, making sure you have great audio, making sure there's very little background noise. that you cover all angles that you don't have a lot of contra that you ensure enough of contrast in Video, that you're Producer. Change of content. captions, transcriptions, auto descriptions. and then a player that is unobtrusive, that allows for keyboard controls, that... doesn't autoplay with audio, that doesn't shoot advertising into people's faces. unwarriantly and so on. So it is easy to focus on the technical details of accessibility. But it's also important to set out all those different things, right? As I said, low background noises. Ensuring that there's sufficient color contrast between text and background. that you have new flashes in Video, that are more than three seconds. And... as I said before, ensuring that relevant information is recorded. I want to highlight this kind of writing the dialogue at a level that the audience will understand. It sort of stands to reason, why wouldn't you? But in a lot of cases, we find that. Well, Video, either very kind of short, to the point, written in Marketing lingo. or that it's level for different audiences, particularly in the public sector. Video becomes a thing that can quickly become... a way of excluding rather than including. So as you're planning make sure that that you hit the right levels in terms of what is the Like, what is the dialogue? What is the content? Apart from also making sure that all relevant information is... is recorded. The alternative content matters here. So alternative content means that you're putting Video, on your website. page but you actually want to make sure that this Video, perceivable, understandable. to to people that might not necessarily be able to perceive all parts of Video,. ...being able to see the Video, hear the audio tracks of... So, there's a requirement. The small a's here are about the levels. of the accessibility standards. you Want to make sure that you hit the single A's at all times you actually would be EAA. also need to know that the double aim is the requirement that's set forth. by the European Union. And then there's a AAA guideline that also has additional requirements put on them. put on organizations. So captions, those are the text equivalent. basically like captions on a Webinars, or a Video, will just be sort of the subtitle track. So people can follow along by reading without being able to either turn on their audio or to proceed. The audio. Audio descriptions are a narrative that describes the visual details in Video,. Video, those are the opposite part right that's basically being able to have have read aloud a description of what's going on in Video,. So this is something for example where a Webinars, like this one would have an audio description. that is a speaker standing in a green shirt. and is talking into OnCamera,. So for Webinars, in a lot of cases The audio description part wouldn't necessarily be be the most important or the hardest things to do, but obviously as you make more and Video,. there will be cases where all the descriptions might require a bit more care in order to be set up perfectly. There's a requirement in the AAA standard for providing a full text alternative. Essentially, that there's an accurate text equivalent that is provided alongside Video, and for the AAA guidelines as well. there's a requirement to have a sign language interpretation track. That is synchronized with Video, stream essentially to have A sign language equivalent for... for the for Video, to be able to perceive Video, and the audio in Video,. through those means. So very much digged into sort of this alternative content track. I'll come back to some of the tools that make all this stuff. stuff possible. then you want to make sure you have an accessible video playback experience. First of all, that means having Video, player that plays well with screen readers. In a lot of cases that is having video controls that are keyboard friendly. Make sure, for example, that when you embed Video, that it doesn't trap the... the keyboard and you can't navigate the page because there's Video, in the page that is the most frustrating. part as you're interacting with the content from a screen reader perspective. that you provide basic controls. You can't just say... Well, okay, we have Video, that's just playing. we don't have any controls because that then voice the requirements or the the hardness and difficulty of providing keyboard-friendly navigation. You need to be able to provide the simple controls such as play, pause. volume and similar for the people that are interacting with your project. player from those means You want to make sure that videos don't autoplay. at least with audio on page load. The different guidance here in a general sense The recommendation is if there is Video, that has an audio track. probably you want to make sure that it's something that's that's enabled explicitly by the user. and you don't want to be assuming that viewers have the latest technology. This feels like a simple thing. It might be a thing that the... that the internet moved on from. I can stand here with my gray hair. and say that I've been sort of... Part of the good old browser wars when we we were having a competition between SNESplorer 4 and Netscape. 4 and the differences to 6 and 7 and 8, all those kind of things, right? It used to be that the browsers were Religion? They are not anymore. the efforts of the last decade or two in terms of like making sure that Where browsers auto-upgrade that are evergreen. means that most people that interact with content online. have a really resilient and pretty conformant browser experience. where this sort of means that we end up forgetting something is that a lot of screen readers and lot of assistive technology don't necessarily get those same level of upgrades. So it actually might mean that somebody is preferring a screen reader that is using slightly older technology that didn't get. that most recent upgrade in Chrome that came out last Thursday. So you can now start. So it's really important here as you're rolling Video, to not assume That your viewers have access to the latest technology. I've sort of covered some of those angles. We've spoken about the pre-production and Video, files. We spoke about The alternative content, we spoke about Video, players. We broke it down to having a bit of a broader perspective Video, accessibility. that isn't just about having having Video, player, but rather how to Platform, it well, how to make sure that... Produced videos actually meet the requirements. How do I have a process for providing alternative content? How do I have the technology and web pages? all of those kind of things. And finally, obviously, How do I have a player that isn't just about playing back? But also that works across all of these different... experiences. So all of that is pretty cool, but it also means that you should have have expectations from Video, Platform, I'll stand here and be the... the good salesmen after building video Platform,. in the kind of like TwentyThree, and with TwentyThree, the last two decades. I'm extremely proud of what we're building. across the board. I'm extremely proud of what we're building. for setting people up to not have accessibility be a chore, but rather to have all the tools that that are important. and that will save time and that will make accessibility possible. This checklist is one that you can apply TwentyThree,. But if you're not using TwentyThree, should still have these expectations from Video,. Platform, you must make sure that Video, player has all those basic video controls that make them make it accessible through the keyboard and doesn't know to play and doesn't ...the crazy things with advertising that doesn't require... massively upgraded browsers and so on. Platform, must provide a player with labels and sufficient target sizes, sufficient color Contrast for readability must provide a player that is responsive sort of that that supports orientation changes, that reflows when your pages reload, that works... Well, when you're accessing content from a mobile browser and from a desktop browser. Platform, provide a player that supports captions and auto- audio descriptions. Captions is pretty much kind of commonplace these days, we see a lot of Platform, out there that don't support. audio descriptions and it's a shame it means that people are limiting themselves from being able to even be accessible because all the descriptions are categorically a requirement. Video, online. And then, crucially, beyond just being able to... support the standards as sort of the the four first bullets you should also expect Platform, that provides the tools for you Video, professionals, web professionals. to publish accessible video. So a lot of that becomes about having great transcriptions, great translations. great ways of building building audio descriptions, a great way of publishing accessible web pages and so on. So I'll step into that by talking a bit about getting ready for... Video, and accessibility. Obviously, as we go along here, if you feel like I... go too quickly through a thing, something that I didn't answer well, all that kind of stuff. feel free to ask a question or to... to tell me that I'm doing everything wrong in the comments. All right. So a quick guide here to getting ready Video,. And this is where I'll step up. bit into TwentyThree, sphere. If your vendor is TwentyThree,, I mean, I should usually say shame on you. That's not the point. But it's more saying a lot of this will apply to the things that you should be expecting from that. Platform, of all, I'll repeat that TwentyThree, is for everyone and accessibility is part of what we do. We are always striving to be as accessible as possible and we're focused on this compliance both for the WCAG 2.1 AA standards. and with the EHEA. You can find a lot of the information that I'll tell you now. including even the Slide, the conformance reports, the details and lot more. at tonefree.com accessibility. So this is sort of the home for a lot of the accessibility tools. but also for our accessibility conformance documentation. On that page, first of all, you'll find our audience accessibility conformance. So this is how TwentyThree, is a product that lets Our customers, companies host videos and Webinars, for Customers using Video, it means that this is a report. That goes through how Video, players work, how our Webinars, room works. Video, 2nd work, how Webinars, help works, how registration pages for Webinars, and so on. And this report covers Producer accessibility for everyone that is accessing video. or participating in Webinars,. It uses the... the exact standards that I just mentioned. and we literally go through what are the criteria that are set out by the WCAG. G-Standards. and documents basically whether we support it fully, how we support it, and and makes a few remarks, for example, if for example contrast here on the screen is a good example. We have great contrast setups by default in Video, players. but you can also modify the contrast Video, players. So this is something where you have a high level of customization. So it also means that you need to be aware of this as you go along. crucially, a report like this one should probably be part of your own conformance report. So you want to make sure that, again, whatever Platform, using. that you want to take the documentation that Platform, gives you. and make sure that you adopt it in your own Accessibility conformance reports. At TwentyThree,, Video, players are built for web accessibility standards. So again, this color contrast Video, controls, the autoplay behavior is important. And crucially, we have wide browser support, including how the players reflow on different pages. How they're optimized for mobile devices. but also how the players are fast. small and agile in terms of being able to be used. and wide amount of different screen readers and in different contexts. VideoDays,, Webinars,, landing pages and so on. allow, TwentyThree, allows you to sort of build with Video, and Webinars, but also web pages and publisher Steffen video 2nd with the tool. And here keyboard accessibility is baked in as well. So it means that audience members can basically use a keyboard to tap Video, 2nd or even to interact with the Webinars, room. Crucially, that is also where screen reader support comes in. Screen reader support is not just being able to tap around with a keyboard. It's basically being able to interact with a web page. with assistive tools that might, for example, allow you to interact with a web page, Webinars, room, Video,... Even if you're not able to see the weapon. This is a crucial piece of software that makes the web an accessible place even if if there is limitations on visual accessibility. So all of this is baked into the product again documented in there. in the reports. There's a great degree of compliance with color contrast and fun side standards. for visual Cecília. We support transcriptions. both live transcriptions and Webinars, rooms. and full transcriptions. of content being uploaded TwentyThree,. We support automated transcriptions in this Slide says 30 languages. Obviously that's wrong because we support more than 70 languages. for transcription, so we'll make sure to update the Slide. but crucially here what you should be what it should be. be using Twin Free 4 is not just hosting Video, and publishing Video,. Rather, you should be using us to transcribe those Video, make that content accessible, including making those Transcriptions available as full-text alternatives. on the landing pages for Video,. We have multi-language support, so once you've done a transcription... in any of those languages. You can also translate those captions to those same More than 70 different languages. We recently released a lot of new tools for accessibility in Webinars,. including live transcriptions for Webinars, as well. So this is something that is part of the product. and actually our upcoming release that's going out Tomorrow, Cecilia? Something like that? Cecilia is doing thumbs up and all that kind of stuff. will say that we are releasing our next upcoming changes for the Webinars, tool including more tooling to make more cases accessible for. more production cases accessible. with live transcriptions and live translations. with the preview actually going out to customers tomorrow. So stay tuned for that. On the more organizational side, we host biannual accessibility forums. This is a core part of our Part of our product development process that we actually invite people in. to have conversations both with us but also with each other. on accessibility. how we're doing what we could be doing better. but also how we each of us adopt all these things. That's a sort of like the quick part of the tools that we enable. Accessible video section themes, accessible video landing pages. full on accessible video player, a lot of focus in the Webinars, room. on accessibility for screen readers. with keyboards and with live transcriptions. We support fully automated transcriptions, automated translations. for both live content and for on-demand content. And then crucially, as you're kind of setting out to do all these checklists. We also support audio description. So you can see that The difference here in not just saying, well, you can be accessible. Video, can be accessible, but actually having the tooling that allows you to do that. In an expedient fashion is massively important. All right, so I want to say that we're here to help. This is something that But we're all coming to terms with it. We're all learning as... as web professionals, Video, professionals, as product builders. TwentyThree,, we're proud to have... a world-leading product, but you also between free habits. a dedicated team that actually works with you, including a great support team that is that is standing by so if you have any questions around well, not necessarily just accessibility, but how am I accessible with TwentyThree,? How do I use this conformance report? Then that tool is there for you as well. And we host communities Video, as well. We just had our annual user conference, a community conference. And in late May, we're running TwentyThree, Summit, 2027. So, you want to slot in your calendars for June 18th and June 19th of next year. if you want to come to Copenhagen and be part of that community. including people that care vehemently about accessibility. you're more than welcome and you're invited to join as well. And want to say that we're here to support. all of these accessibility practices, processes and even audits. So if you want us to be part of that journey, if you want to have us be part of... of how you document your conformance. Well, feel free to reach out and our specialist team. is very much here to help you. I said before that we're coming out of TwentyThree, Summit,. TwentyThree, Summit, we usually announce A lot of our upcoming releases and other than a lot of the new product features that that we're adding to Twin Free, and June has been a release month for us. So we've set ourselves up to do four major product releases in June and early July. And actually we already did two of them. So a few weeks back we launched our SEO and GEO, features in release that You can read a lot more online. You can even find a great Webinars, or you can just start using our SEO and GEO, tooling today. So that one went out a few weeks ago. Last week we launched support for Agentic Video, you can connect all of your Agentic tools, your claws and your codexes and your open codes and your mistrals. Directly TwentyThree, to have have an assistant in working with your with your content. We are also launching new things in the next few weeks. So we are launching our Webinars7, tooling. for customers in preview tomorrow and we're launching new Studio for building not just experiences TwentyThree,, but also accessible experiences TwentyThree,. that's happening next Thursday. So I just want to make sure you stay tuned. and we'll make sure that you have a link in your chat if you want to join the exclusive. briefing that we're hosting specifically for for Webinars7, tomorrow afternoon so you can watch it live and be part of getting access to that tooling early and even to start building more. more interactive Webinars, rooms, more accessible Webinars, rooms. Alright, it feels like I've been standing here. I have for 15 minutes now. I'm talking about accessibility and it is an important space, right? It is something that is a massive lift to get your organizations on board with. It's a massive lift to have the right. expectations of your vendors and the products around you. And it's a massive lift to not just say, well, couldn't we just? Accessibility more than anything in the kind of online digital web sphere. is a case where we're seeing a lot of... Let's request to the mean. This is not necessarily a place where Companies have had the capacity or the willingness to have a a progressive agenda. Our call here is to say at least we're... excited about accessibility, we're excited about documenting, we're excited about growing, we're excited about Building for accessibility. We started talking about all these different things. You can probably hear that in my voice. But it's also a call for you guys and for us. to keep leaning in and to keep having A progressive agenda Video, isn't It's sort of just a technical thing that whenever you embed Video, player, you sort of... Well, you're sort of hoping that it's accessible. There are tools that will let you know. There are products and Platform, that will make sure you are there and that will document the conformance. but it's also a call to make sure that videos become not just a technical means where you say, Well, Video, on our webpage are sort of accessible. but rather saying how do we build an organization and communication strategy and Marketing strategy. That becomes accessible Video,. That's really the call to arms for today. So thanks for being part of talking about accessibility TwentyThree,. Hit up our webpage if you want to read more. reach out to me, reach out to our and specialist team if you want to hear more about accessibility, if you want to. Have us help build the audits or review your conformance. We are here to help. So that's it. Thank you for this. Reach out if you have any questions. questions, any comments, and thanks for being part of this Webinars,.