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Hello everyone and welcome back to WebinarDays 2025, the annual event for everyone doing webinars. Webinars Well Done is a very big cross-departmental movement, which any fantastic webinar campaign in general should be. People will visit your webpage for eight seconds, while apparently they'll watch your webinars for 40 minutes. What we're here for is information and connecting. We are literally living in this incredible video era, and I guess for all of us we should just be really blessed every day that we get to work on such an exciting field. You can use that webinar framework and it transforms what are potentially isolated events into repeatable strategic communication tools. And here we have around nine formats. What I'll do now is I'll walk you through each one of these. The data that is provided within TwentyThree has really transformed the way we manage our webinars. I'm curious of the culture around videos and webinars now once you have a studio. Is there now kind of a more larger incentive for people to actually create videos and participate? I'd say so, yes. It's the best advertisement for video is this room as well. People from some of our international offices visit the same way you've flown over to come today. Every time they do go, wow, you know, the space sort of sells itself on first view. Because we've been seeing an 11% year-on -year increase in webinar participants. So people are coming in. People are not done with this. This is really a category that is maturing right before our eyes. And this is such a strong marketing tool.
