Tagged with video ROI

Meet the Video Changemakers

Video changemakers build their roles without permission, and often without a title. Marius Plenker of Allianz, George Mole of Bird & Bird and Benjamin Hunnerup Faltz of Saxo share how they won trust at the top, made the case for video with data, and learned when to say no. They also compare life as an in-house agency with moving from production to strategy. Moderated by Dan Duffett.