In this first session, the Video Accelerator team will explore why video matters so much in marketing today and walk you through the Video Strategy Framework, a practical way to structure how your company works with video.
You will learn how to apply the framework to your own marketing and business, how to think about video strategy across your organisation, and how to take the first steps in moving your company forward with video.
Speaker
Dan Duffett
Video Strategist ∙ TwentyThree
With 25+ years running accounts like HSBC, Rolex & Google for WPP/Dentsu, Dan now heads our Video Accelerator at TwentyThree, helping businesses to become fully video-enabled organizations.
