Wednesday September 11, 2019


Pleo is a company payment card solution that automates expense reports and simplifies company spending.

To help scale up their customer onboarding processes, Pleo turns to video and webinars to educate their customers in a fast, personal and timely manner.

"One of the things we loved about the TwentyThree webinar tool was that we could follow up and analyze what had happened during the webinar," said Björn Ingmansson, Customer Onboarding Manager at Pleo. "Now we can communicate with a lot of potential leads at the same time. It's proven - people are engaged in the videos. It just makes sense for me to work with video, to create that engagement because that engagement will finalise in business for us."

By leveraging TwentyThree to run their videos and webinars, Pleo has achieved a play rate of 94% and a completion rate of 72% (average play-time percentage) on their videos across their website.


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