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        <lastmod>2026-03-20</lastmod>
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            <video:title>State of Webinars 2026 - Launch</video:title>
            <video:description>&lt;p&gt;We’ve crunched the data and the findings are ready... tune in for the launch of our sixth annual State of Webinars report, the world’s most comprehensive analysis of webinar trends. Every year, we survey dozens of global companies to gather insights into how their webinar initiatives are evolving, then we share the data to help you make more strategic decisions about your webinar program.&lt;/p&gt;
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        <lastmod>2026-03-25</lastmod>
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            <video:title>Keeping up with TwentyThree Summit</video:title>
            <video:description>&lt;p&gt;&lt;strong&gt;On Thursday, May 28 and Friday, May 29, video people from every corner of the globe will meet in Copenhagen for TwentyThree Summit.&lt;/strong&gt;&lt;br&gt;&lt;br&gt;As we get closer to the date, there is a lot to share. That is why we would like to invite you to the first episode of our webinar series, &lt;strong&gt;Keeping Up With TwentyThree Summit&lt;/strong&gt;, this Friday, March 20 at 11:00 AM CET. Join us to learn more about the unique experience we are designing as we once again bring the world’s largest conference on video to life.&lt;br&gt;&lt;br&gt;&lt;strong&gt;Cecília Boechat&lt;/strong&gt;, TwentyThree Summit organizer and TwentyThree Video Producer, will share insider updates and help you prepare for the conference. It will also be your chance to ask questions, hear travel tips, and learn how to get the most out of the event, whether you are flying in just for the two conference days or planning an extended spring weekend in Copenhagen.&lt;br&gt;&lt;br&gt;And if you cannot make it, do not worry. &lt;strong&gt;Keeping Up With TwentyThree Summit&lt;/strong&gt; will return once a month. These live only, 30 minute, laid back webinars will also feature special guests and speakers. Bring your questions, tell us which sessions you would like to see in the program, and help shape the &lt;strong&gt;TwentyThree Summit 2026 experience&lt;/strong&gt; with us.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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            <video:title>Clip from Panel: State of Digital</video:title>
            <video:description>&lt;p&gt;Join the founders of TwentyThree, Intercom, and Umbraco for a far-ranging discussion on the technological disruptions reshaping the digital landscape, and their effect on how organizations communicate and do business.&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Niels Hartvig&lt;/strong&gt;, Umbraco | &lt;strong&gt;Des Traynor&lt;/strong&gt;, Intercom | &lt;strong&gt;Thomas Madsen-Mygdal&lt;/strong&gt;, TwentyThree | &lt;strong&gt;Gianfranco Chicco&lt;/strong&gt;&lt;/p&gt;
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        <lastmod>2026-02-05</lastmod>
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            <video:title>TwentyThree Summit 2025 | Lev Cribb, Made to See</video:title>
            <video:description>&lt;p&gt;Lev Cribb shares how successful webinar programmes are built intentionally, not ad hoc, arguing that leadership buy-in, clear pipeline goals, and long-term commitment are the real foundations of scale. Drawing on his experience running global webinar programmes at Made to See, he explains why planning, process, consistency, and quality must work together, and how platforms like TwentyThree enable organisations to treat video and live communication as a strategic, future-proof capability rather than an ad-hoc tactic.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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            <video:title>TwentyThree Summit 2025 | Carl Vodder, PFA</video:title>
            <video:description>&lt;p&gt;Carl Vodder reflects on over a decade of scaling video across large organisations, from Maersk to PFA Pension, sharing how the need to serve multiple channels shaped their video strategy, why webinars became a cornerstone of customer engagement, and how long-term use of TwentyThree has helped teams scale  distribution while staying focused on content and authenticity.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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            <video:title>TwentyThree Summit 2025 | Keanu Taylor, The Martech Weekly</video:title>
            <video:description>&lt;p&gt;Keanu Taylor draws on a decade in marketing technology to explore how integrating video data into MarTech stacks unlocks deeper customer insight, why treating video as a content supply chain matters for teams of any size, and how video remains the most powerful format for building genuine human connection in digital marketing.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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            <video:title>Clever Content Conference | Helena Larsen and Steven Feraru, Højkant</video:title>
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            <video:publication_date>2026-02-04T10:22:07+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/video-enabling-your-organization-3</loc>
        <lastmod>2026-02-05</lastmod>
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            <video:description>&lt;p&gt;Across departments, video can transform how every team works. Learn how to equip your entire organisation with the skills and tools they need to create and use video effectively. See how leading companies break down silos, empower more people to produce content, and make video a natural part of everyday communication.&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Maurice Smits&lt;/strong&gt;, GEA | &lt;strong&gt;Rob Scotland&lt;/strong&gt;, Veo Technologies | &lt;strong&gt;Katrine Rasmussen&lt;/strong&gt;, Pxelz&lt;/p&gt;
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            <video:publication_date>2026-01-27T09:41:20+00:00</video:publication_date>
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            <video:category>TwentyThree Summit 2025</video:category>
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        <loc>https://video.twentythree.com/twentythree-summit-interviews-1</loc>
        <lastmod>2026-02-02</lastmod>
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            <video:title>TwentyThree Summit Interviews - George Mole, Bird &amp; Bird</video:title>
            <video:description>&lt;p&gt;From trampoline Doctor Who films to building a video-first culture inside a global law firm, this conversation traces a hands-on journey through experimentation, in-house video, and keeping content human. Drawing on his work at Bird &amp;amp; Bird, George Mole reflects on integrating video into daily marketing workflows, using tools to scale without losing authenticity, and why “keeping it real” still matters in an age of AI.&lt;/p&gt;</video:description>
            <video:publication_date>2026-01-22T16:56:07+00:00</video:publication_date>
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        <lastmod>2026-01-29</lastmod>
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            <video:title>TwentyThree Summit interviews | Maurice Smits - GEA</video:title>
            <video:description>&lt;p&gt;Maurice Smits shares how webinars became a core communication engine at GEA, scaling from small internal sessions to global broadcasts with thousands of participants. Drawing on years of hands-on experience, he reflects on driving organisational adoption, measuring success beyond perfection, and why consistency, authenticity, and letting experts be themselves matter more than polished delivery in digital communication.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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        <lastmod>2026-02-05</lastmod>
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        <lastmod>2026-01-28</lastmod>
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        <lastmod>2025-12-19</lastmod>
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            <video:description>&lt;p&gt;Steffen Christensen, CTO and co-founder of TwentyThree, runs through the essential data video marketing professionals need to benchmark and maximise their video efforts.&lt;/p&gt;</video:description>
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        <lastmod>2026-03-17</lastmod>
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            <video:description>&lt;p&gt;Jonna Ekman shares actionable tips and how Storykit helps leading brands create scalable, creative video strategies, followed by Rob Scotland from Veo Technology revealing how to scale video across your organization and secure buy-in.&lt;/p&gt;</video:description>
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        <loc>https://video.twentythree.com/the-audio-side-of-video-3</loc>
        <lastmod>2026-02-05</lastmod>
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            <video:description>&lt;p&gt;Audio is a crucial part of video. Hear from John Cleworth at a sonic branding agency on building a strong audio identity, why branded sound matters, and practical tips for enhancing your videos with sound.&lt;/p&gt;</video:description>
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        <lastmod>2026-02-05</lastmod>
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        <lastmod>2025-10-31</lastmod>
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        <lastmod>2025-10-23</lastmod>
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        <lastmod>2025-10-23</lastmod>
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        <lastmod>2026-02-02</lastmod>
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        <lastmod>2025-10-02</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=115673133</video:player_loc>
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            <video:description>&lt;p&gt;The Video Brand is the other half of the brand. In this session, Dan Duffett explores the video brand and interviews the legendary brand designer Bo Linnemann on the state of the brand.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Dan Duffett&lt;/strong&gt;, TwentyThree |&amp;nbsp;&lt;strong&gt;Bo Linnemann&lt;/strong&gt;,&amp;nbsp;Kontrapunkt&lt;/p&gt;</video:description>
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        <loc>https://video.twentythree.com/the-video-pioneer</loc>
        <lastmod>2025-10-02</lastmod>
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            <video:duration>2278</video:duration>
            <video:category>TwentyThree Summit 2025</video:category>
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        <loc>https://video.twentythree.com/keynote-the-human-side-of-digital</loc>
        <lastmod>2026-02-06</lastmod>
        <video:video>
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            <video:description>&lt;p&gt;In a fast-paced digital world, it’s easy to lose sight of people. In his keynote, Tim Leberecht invites reflection on our role in a technology-driven world and explores why brands need to keep people at the heart of everything they do, creating meaningful, human-first experiences in an increasingly digital landscape.&lt;/p&gt;</video:description>
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            <video:duration>2138</video:duration>
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        <loc>https://video.twentythree.com/live-video-and-strategic-alignment</loc>
        <lastmod>2025-10-02</lastmod>
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            <video:duration>1341</video:duration>
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        <loc>https://video.twentythree.com/session-video-budget</loc>
        <lastmod>2025-11-19</lastmod>
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            <video:description>&lt;p&gt;Most marketers know their budgets to the last cent, but far fewer know their video spend. With video driving over half of digital engagement, video budgeting is critical. TwentyThree's Dan Duffett leads a discussion on how to budget for video in organizations and premieres a new video budget tool.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Dan Duffett&lt;/strong&gt;, TwentyThree | &lt;strong&gt;Tapio Haaja&lt;/strong&gt;, Sanoma Content Studio | &lt;strong&gt;Kristjan Knigge&lt;/strong&gt;, VideoBird&lt;/p&gt;</video:description>
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            <video:duration>2355</video:duration>
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    <url>
        <loc>https://video.twentythree.com/winning-social-media-with-video-at</loc>
        <lastmod>2025-10-02</lastmod>
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            <video:description>&lt;p&gt;Learn how leading brands are building scalable video strategies without sacrificing creativity or quality. In this session, StoryKit breaks down their approach and shares actionable tips to help you craft a video strategy that drives impact, engages audiences, and maintains high production standards.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Jonna Ekman&lt;/strong&gt;, Storykit&lt;/p&gt;</video:description>
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            <video:duration>1378</video:duration>
            <video:category>TwentyThree Summit 2025</video:category>
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        <loc>https://video.twentythree.com/getting-more-out-of-your-webinars</loc>
        <lastmod>2025-10-02</lastmod>
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            <video:title>Getting More Out Of Your Webinars</video:title>
            <video:description>&lt;p&gt;Webinars remain one of the most effective ways to engage audiences, build loyalty, and generate leads. Join webinar expert Lev Cribb as he shares insights from 15 years of advising hundreds of companies on webinars. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Lev Cribb&lt;/strong&gt;, Made to See&lt;/p&gt;</video:description>
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            <video:duration>2637</video:duration>
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    <url>
        <loc>https://video.twentythree.com/panel-state-of-digital</loc>
        <lastmod>2025-10-17</lastmod>
        <video:video>
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            <video:title>Panel: State of Digital</video:title>
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    <url>
        <loc>https://video.twentythree.com/twentythree-keynote-3</loc>
        <lastmod>2026-02-06</lastmod>
        <video:video>
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            <video:title>TwentyThree Keynote</video:title>
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            <video:publication_date>2025-08-28T11:35:26+00:00</video:publication_date>
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            <video:duration>3689</video:duration>
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    <url>
        <loc>https://video.twentythree.com/twentythree-webinars6-not-just-a-1</loc>
        <lastmod>2025-08-11</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=114349276</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968576/114349276/8c75f705b93159997a17d4069bbbd443/video_medium/twentythree-webinars6-not-just-a-1-video.mp4</video:content_loc>
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            <video:title>TwentyThree Webinars6: Not just a new chapter in webinars. A new chapter in digital.</video:title>
            <video:description>&lt;p&gt;In 2018, we took webinars into the mainstream with the world’s first 2nd Generation webinar product. Next week we’re taking a major step forward again. This time not just for webinars, for digital.&lt;/p&gt;&lt;p&gt;Join our founders on &lt;strong&gt;Thursday 10th of July 14.00 CET &lt;/strong&gt;for a fast-paced 45min product launch webinar featuring several world-firsts that will move not just how you think webinars, but digital overall.&lt;/p&gt;</video:description>
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            <video:duration>2641</video:duration>
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        <loc>https://video.twentythree.com/get-your-video-and-webinars-ready-1</loc>
        <lastmod>2025-06-27</lastmod>
        <video:video>
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            <video:title>Get your video and webinars ready for the European Accessibility Act</video:title>
            <video:description>&lt;p&gt;The European Accessibility Act (EAA) goes live on June 28. Spoiler alert, it means companies have to make their products and services more accessible, especially for people with sight and hearing impairments. &lt;strong&gt;Join this webinar with our CTO and co-founder Steffen Christenen to get the inside track on how to use TwentyThree to meet the new accessibility demands.&lt;/strong&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Join us to:&lt;/strong&gt;&lt;/p&gt;&lt;ol&gt;&lt;li&gt;&lt;p&gt;A deep dive into what the EAA means for your digital product or service&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;Our take on why video in general can be your competitive advantage when it comes to accessibility&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;A guide to using TwentyThree to maximize compliance, including our fully accessible Video Player, Video Section and landing pages, as well as closed captions, LiveTranscriptions, and audio descriptions and seamless integration for accessible webinars and videos.&lt;/p&gt;&lt;/li&gt;&lt;/ol&gt;</video:description>
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            <video:duration>3604</video:duration>
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    <url>
        <loc>https://video.twentythree.com/humans-on-video-sander-kuypers</loc>
        <lastmod>2025-06-23</lastmod>
        <video:video>
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        <lastmod>2025-06-12</lastmod>
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            <video:title>Join me at the TwentyThree Summit 2025</video:title>
            <video:description>&lt;p&gt;&lt;/p&gt;</video:description>
            <video:publication_date>2025-06-06T09:23:58+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/laurits-rune-nielsen-immeo</loc>
        <lastmod>2025-05-02</lastmod>
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            <video:title>Laurits Rune Nielsen | Immeo interview - Agentforce Copenhagen 2025 Salesforce</video:title>
            <video:description></video:description>
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            <video:duration>223</video:duration>
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    <url>
        <loc>https://video.twentythree.com/humans-on-video-amelia-holmsen</loc>
        <lastmod>2025-06-23</lastmod>
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            <video:category>Humans on Video</video:category>
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    <url>
        <loc>https://video.twentythree.com/humans-on-video-theis-nielsen</loc>
        <lastmod>2025-04-15</lastmod>
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            <video:thumbnail_loc>https://video.twentythree.com/64968559/86541604/02c37a5204263781d19262a57aba118e/small/launch-keynote-highlights-all-the-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Launch Keynote Highlights - all the new features</video:title>
            <video:description></video:description>
            <video:publication_date>2023-06-26T12:53:51+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>36</video:duration>
            <video:category>TwentyThree Summit 2023</video:category>
            <video:tag>TwentythreeSummit</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-twentythree-summit-2023</loc>
        <lastmod>2023-06-26</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=86538908</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968579/86538908/12f88cf7103c9e7f64d395477f237230/video_medium/the-twentythree-summit-2023-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968579/86538908/12f88cf7103c9e7f64d395477f237230/small/the-twentythree-summit-2023-thumbnail.jpg</video:thumbnail_loc>
            <video:title>The TwentyThree Summit 2023</video:title>
            <video:description></video:description>
            <video:publication_date>2023-06-26T11:30:46+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>216</video:duration>
            <video:category>TwentyThree Summit 2023</video:category>
            <video:tag>TwentythreeSummit</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/launch-keynote-the-new-twentythree</loc>
        <lastmod>2023-06-26</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=86482713</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968556/86482713/a17b45ddd87e0dc28ccf7d988752f1e2/video_medium/launch-keynote-the-new-twentythree-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968556/86482713/a17b45ddd87e0dc28ccf7d988752f1e2/small/launch-keynote-the-new-twentythree-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Launch Keynote: The New TwentyThree</video:title>
            <video:description>Introducing The New TwentyThree, the world’s first all-in-on Video Marketing Platform that enables video everywhere in a company.&lt;/p&gt;
&lt;p&gt;Your upgraded home for all things video now has a brand new design as well as several powerful new features, It’s the New TwentyThree.</video:description>
            <video:publication_date>2023-06-22T18:34:23+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3496</video:duration>
            <video:category>TwentyThree Summit 2023</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/introducing-the-new-twentythree</loc>
        <lastmod>2025-03-17</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=86313782</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968576/86313782/2f91a41ae43df04d8713bbaa28b2168a/video_medium/introducing-the-new-twentythree-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968576/86313782/2f91a41ae43df04d8713bbaa28b2168a/small/introducing-the-new-twentythree-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Introducing the New TwentyThree</video:title>
            <video:description>&lt;p&gt;The New TwentyThree is here! In this video, you can hear about the new features available and take a look at the upgrade in design.&lt;br&gt;If you need any help or have any questions you can reach out to our team of specialists at &lt;a target="_blank" rel="noopener noreferrer nofollow" href="mailto:support@twentythree.com"&gt;support@twentythree.com&lt;/a&gt;&lt;/p&gt;</video:description>
            <video:publication_date>2023-06-15T10:12:03+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>339</video:duration>
            <video:category>TwentyThree Summit 2023</video:category>
            <video:tag>summit</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-tom-boston-salesloft</loc>
        <lastmod>2025-04-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=85314960</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968576/85314960/7b1a6ca30ba6a6439449a272505f536e/video_medium/interview-with-tom-boston-salesloft-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968576/85314960/7b1a6ca30ba6a6439449a272505f536e/small/interview-with-tom-boston-salesloft-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Tom Boston, Salesloft</video:title>
            <video:description>&lt;p&gt;We caught up with Salesloft's Brand Awareness Manager Tom Boston at Saasiest 2023 and he told us how Salesloft is finding huge engagement and interaction with short-form videos that lean into humour and entertainment.&lt;/p&gt;</video:description>
            <video:publication_date>2023-04-19T15:04:49+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>672</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>Brand Awareness</video:tag>
            <video:tag>humor</video:tag>
            <video:tag>Saasiest</video:tag>
            <video:tag>Salesloft</video:tag>
            <video:tag>Tom Boston</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/twentythree-webinars-40-launch-1</loc>
        <lastmod>2023-01-10</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=81333344</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968569/81333344/0bab0131177364e2ef949fe4f3d0bf35/video_medium/twentythree-webinars-40-launch-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968569/81333344/0bab0131177364e2ef949fe4f3d0bf35/small/twentythree-webinars-40-launch-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>TwentyThree Webinars 4.0 Launch</video:title>
            <video:description>&lt;p&gt;&lt;strong&gt;We’re turning the page on webinars once more. Join our launch event and discover the true power of Webinars. &lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;We launched Webinars in 2018 and it quickly became the tool of choice for marketers looking for professional alternatives to video meeting software. With unrivalled production capabilities, no software to install, and your brand front and centre, TwentyThree set the standard for what webinars can do for your business&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Now it’s time for Webinars 4.0 – our biggest release yet with more powerful new production features for webinar makers, and exciting new ways to engage participants.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Join the launch event on November 11 at 11.00-11.45 CEST &lt;/strong&gt; to see our founders, product team and lead devs demo all the new features and see why serious marketers are upgrading to the market’s most professional webinar tool.&lt;br&gt;&lt;/p&gt;
</video:description>
            <video:publication_date>2022-11-11T12:03:05+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3304</video:duration>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/arla-foods-ingredients-customer</loc>
        <lastmod>2023-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=77146183</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968567/77146183/2aed513ef546b55032aad5766ca37e60/video_medium/arla-foods-ingredients-customer-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968567/77146183/2aed513ef546b55032aad5766ca37e60/small/arla-foods-ingredients-customer-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Arla Foods Ingredients Customer Case</video:title>
            <video:description></video:description>
            <video:publication_date>2022-08-22T15:44:18+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>123</video:duration>
            <video:category>Cases</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/twentythree-get-real-with-video</loc>
        <lastmod>2022-08-30</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=76927339</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968575/76927339/09550f0a3fd6911b75c5f2cbe1bc09a2/video_medium/twentythree-get-real-with-video-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968575/76927339/09550f0a3fd6911b75c5f2cbe1bc09a2/small/twentythree-get-real-with-video-thumbnail.jpg</video:thumbnail_loc>
            <video:title>TwentyThree - Get Real with Video</video:title>
            <video:description></video:description>
            <video:publication_date>2022-08-17T11:04:30+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>118</video:duration>
            <video:category>TwentyThree brand videos</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/agency-dinner-mood-video</loc>
        <lastmod>2022-08-30</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=76252740</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968580/76252740/dda09196a923c0f3d92cfae04ad83b25/video_medium/agency-dinner-mood-video-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968580/76252740/dda09196a923c0f3d92cfae04ad83b25/small/agency-dinner-mood-video-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Agency Dinner mood video</video:title>
            <video:description></video:description>
            <video:publication_date>2022-06-22T17:09:25+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>48</video:duration>
            <video:category>Events and Seminars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/webinardays-2022-highlights</loc>
        <lastmod>2022-06-28</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=76249527</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968556/76249527/53c5f5e36891440aacb3bf158482e777/video_medium/webinardays-2022-highlights-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968556/76249527/53c5f5e36891440aacb3bf158482e777/small/webinardays-2022-highlights-thumbnail.jpg</video:thumbnail_loc>
            <video:title>WebinarDays 2022 highlights</video:title>
            <video:description></video:description>
            <video:publication_date>2022-06-22T13:52:20+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>171</video:duration>
            <video:category>Webinar Clips</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/digital-events-as-content-marketing</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70915310</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968568/70915310/344aeba06ce109b58a67d627e2cd7c74/video_medium/digital-events-as-content-marketing-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968568/70915310/344aeba06ce109b58a67d627e2cd7c74/small/digital-events-as-content-marketing-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Digital events as content marketing</video:title>
            <video:description>Digital events have the potential to be the ultimate form of content marketing. But how do you promote them? And how do you leverage them to attract, engage, and retain your audience?&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;Lee Odden, CEO at B2B agency 'TopRank Marketing', will be sharing tips and tricks on working with influencers and other partners to promote your digital events.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Named by IBM as one of the seven people shaping modern marketing, best-selling author Ann Handley will give her perspective on the webinar as content marketing.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-16T21:35:56+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>5231</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/studio-and-gear-session-for</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70913160</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968567/70913160/88030a959df7ea3c2f5cc33a92cef0a7/video_medium/studio-and-gear-session-for-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968567/70913160/88030a959df7ea3c2f5cc33a92cef0a7/small/studio-and-gear-session-for-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Studio and gear session for world-class production setup</video:title>
            <video:description>Let’s get down to the nitty-gritty – how do you build a professional studio and what gear does it take to produce world-class webinars? Let’s go behind the scenes at the webinar studios of some of the world’s leading players...&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;TwentyThree’s very own Webinar Specialist, Audur Arna Sigurdardotti, has helped produce thousands of webinars and will share her tips and tricks.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Anne Hoest Stenbaek and Ann-Sofie Ibsen from Arla Foods Ingredients will inspire you on what a professional in-house webinar studio could look like and how to set it up.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;You can create an awesome webinar set-up pretty much anywhere today. Michael Pearson-Adams from Waves Audio has built an impressive studio in his home office and will give you a sneak peek.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Lastly, Lasse Høgfeldt, Head of Communication &amp; Social Media at Jyske Bank, will share how the bank turned itself into a media company and show you where the magic happens.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-16T17:08:30+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>7428</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/marketer-talk-on-how-companies</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70894851</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968569/70894851/4032358c0fef46ac751868ab11c3205b/video_medium/marketer-talk-on-how-companies-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968569/70894851/4032358c0fef46ac751868ab11c3205b/small/marketer-talk-on-how-companies-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Marketer talk on how companies bring webinars into a digital world</video:title>
            <video:description>This not-to-be missed session for marketers explores the role of webinars in an increasingly digital customer journey.&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;CMO at Rhei Nicola De Carne will detail how webinars can help optimise your B2B channel bridging strategy.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Casper Frid is the Strategic Sales Lead at TwentyThree. He’ll give examples from his work with multiple global companies on how webinars can deliver better marketing results throughout the user journey.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-16T11:20:04+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>4858</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/creating-attention-and-engagement</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70881180</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968561/70881180/210bb44b89b297a2683526f511cca2b8/video_medium/creating-attention-and-engagement-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968561/70881180/210bb44b89b297a2683526f511cca2b8/small/creating-attention-and-engagement-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Creating Attention and Engagement in Digital Events</video:title>
            <video:description>Struggling to create engagement in your digital events? We’ve invited four experts with actionable suggestions on how to improve your digital event experience.&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;Award-winning feature film sound designer and Olympics and Paralympics broadcast engineer, Dr. Neil Hillman, is an expert when it comes to the importance of sound in live events.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Stand-up comedian Pep Rosenfeld, owner of 'Boom Chicago', will inspire you with tips on how humor and improv can make for better webinars.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Best-selling author Alistair Croll and Emily Ross, strategist &amp; CEO of Inkvine, are currently working on 'Just Evil Enough', a book and live course on subversive marketing. They’ll tell you how to run online events that break the norm.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-15T16:48:01+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>6392</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-future-of-the-webinar-programme</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70871296</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968580/70871296/dab9b5cf3e310586c38f4a3cd9c25963/video_medium/the-future-of-the-webinar-programme-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968580/70871296/dab9b5cf3e310586c38f4a3cd9c25963/small/the-future-of-the-webinar-programme-thumbnail.jpg</video:thumbnail_loc>
            <video:title>The Future of the Webinar Programme Manager</video:title>
            <video:description>Considering whether to hire a Webinar Program Manager? Or maybe you’re already in the role and looking to improve your skills? Then this session is for you!&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;Global Webinar Execution Specialist from NetApp, Stevyn Kemp, shares best practices on webinar promotion, formats, content and more.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Sanne van Opstal-Brakel, Webinar Program Manager at TOPdesk, is involved with everything webinar-related. She will share her expertise on creating webinars and webinar concepts.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;What do you need to succeed as a Webinar Program Manager? Steffen Fagerström Christiansen, CO-founder &amp; CTO at TwentyThree, will tell you all you need to know.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-15T11:35:08+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>5442</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/how-to-perform-on-camera-in</loc>
        <lastmod>2021-11-05</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70862885</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968576/70862885/4e03675c61c62ed4ae5efeda600940a8/video_medium/how-to-perform-on-camera-in-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968576/70862885/4e03675c61c62ed4ae5efeda600940a8/small/how-to-perform-on-camera-in-thumbnail.jpg</video:thumbnail_loc>
            <video:title>How to Perform on Camera in Webinars</video:title>
            <video:description>We'll help you become the best you can be on camera. Get tips and tricks from three experts.&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;The award-winning actress from The Bridge, Puk Scharbau, will improve how you perform on camera with tips and tricks for your body language, voice, and appearance.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Ole Qvist-Sørensen, co-author of the book 'Visual Collaboration', will show how pen and paper can be used to create authenticity, clarity and engagement in webinars.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Last but not least, CEO and Founder at Kaptcha &amp; former Top Gear Director, Richard Thomson, will share his tips on how to present well on camera.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-14T21:41:49+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>6051</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/marketers-guide-to-run-successful</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70860198</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968556/70860198/6f9182b123edb0cae6535ed7505f56a8/video_medium/marketers-guide-to-run-successful-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968556/70860198/6f9182b123edb0cae6535ed7505f56a8/small/marketers-guide-to-run-successful-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Marketers' Guide to Run Successful Webinars</video:title>
            <video:description>In this session, execution is in focus. We have five experts ready to share their learnings on what it takes to execute a great webinar.&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;Patrick Prammann has taken lead generation at Implement Consulting Group to the next level, with a major focus on lead generation. In this session he will share what it takes to create 200 webinars with 30,000 participants in just 1.5 years.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;At Ignite, the mission is to maximise the ROI. Their Content Repurposing Expert, Lewis Spearman will help you unlock your content’s full potential with the power of repurposing.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;With his award-winning agency experience, Michael Barber will talk about how to use webinars as an effective and cost-efficient marketing tool.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Geoffrey Brown, who is the Webinar Manager at GoDaddy, is an expert in how to run successful webinar programs and he will share he's expertise around just that.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Lastly, Jeremy Stinton, Head of UK at TwentyThree, will talk about how integrating data flows with your CRM can deliver valuable audience insights to the rest of your martech stack.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-14T16:52:17+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>7121</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-webinar-driven-organisation-1</loc>
        <lastmod>2021-09-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=70853009</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968570/70853009/ad4f75c208243582feaf7d5b979917b3/video_medium/the-webinar-driven-organisation-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968570/70853009/ad4f75c208243582feaf7d5b979917b3/small/the-webinar-driven-organisation-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>The Webinar-Driven Organisation</video:title>
            <video:description>In this session, we’ll discover what it takes to be a webinar-driven organisation.&lt;/p&gt;
&lt;p&gt;
&lt;ul style="list-style:disc;margin-left:15px;"&gt;
&lt;li&gt;CEO &amp; Co-Founder of TwenyThree, Thomas Madsen- Mygdal, will give his insights on how webinars and digital events are shifting our perspective on digital.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;What does it take to implement a global webinar setup? Andreas Kinscher working with Demand Generation &amp; Lead Management at SIEMENS will tell you all you need to know.&lt;br /&gt;&lt;/li&gt;
&lt;li&gt;Bertrand Carton from Ordrestyring will share what they do with limited resources and unlimited passion to deliver better webinars than their neighbors.&lt;/li&gt;
&lt;/ul&gt;

&lt;a href="https://video.twentythree.com/webinardays-2021-1"&gt;Back to the overview&lt;/a&gt;</video:description>
            <video:publication_date>2021-09-14T11:43:10+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>6073</video:duration>
            <video:category>WebinarDays 2021</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/23-x-shootsta-webinar-bloopers</loc>
        <lastmod>2021-03-02</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=67458754</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968558/67458754/71f0576c144466213f67c31165e3ca68/video_medium/23-x-shootsta-webinar-bloopers-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/64968558/67458754/71f0576c144466213f67c31165e3ca68/small/23-x-shootsta-webinar-bloopers-thumbnail.jpg</video:thumbnail_loc>
            <video:title>23 x Shootsta Webinar - Bloopers Video </video:title>
            <video:description></video:description>
            <video:publication_date>2021-03-02T20:19:35+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>142</video:duration>
            <video:category>Webinar Material</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/how-to-personal</loc>
        <lastmod>2021-06-21</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=65196009</video:player_loc>
            <video:content_loc>https://video.twentythree.com/64968556/65196009/7e807ea6fe60bea3c2fe88c6c8e123ef/video_medium/how-to-personal-video.mp4</video:content_loc>
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            <video:title>How to Personal</video:title>
            <video:description>Creating a personal video</video:description>
            <video:publication_date>2020-11-18T12:23:50+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>300</video:duration>
            <video:category>Product</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-when-the-webinar</loc>
        <lastmod>2020-06-17</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=63124014</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445192/63124014/746e12bb102d89f8789679bd585ed580/video_medium/behind-the-show-when-the-webinar-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445192/63124014/746e12bb102d89f8789679bd585ed580/small/behind-the-show-when-the-webinar-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: When The Webinar Ends - Episode 6</video:title>
            <video:description></video:description>
            <video:publication_date>2020-06-02T16:31:30+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>246</video:duration>
            <video:category>Behind the Show</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-during-a-webinar</loc>
        <lastmod>2020-06-08</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=63124003</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/60445026/63124003/935b92407069fb27ab89e96c5b907606/small/behind-the-show-during-a-webinar-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: During a Webinar - Episode 5</video:title>
            <video:description></video:description>
            <video:publication_date>2020-06-02T16:30:24+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>211</video:duration>
            <video:category>Behind the Show</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-before-a-webinar</loc>
        <lastmod>2020-05-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=61989628</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445188/61989628/9d7100e9a5744702961a4aecfb914155/video_medium/behind-the-show-before-a-webinar-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445188/61989628/9d7100e9a5744702961a4aecfb914155/small/behind-the-show-before-a-webinar-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: Before a Webinar - Episode 4</video:title>
            <video:description>What goes into preparing for a webinar?&lt;/p&gt;
&lt;p&gt;In todays episode you get a First Person look into Vilhelminas day when she prepares for a Webinar Wednesday.&lt;br /&gt;&lt;br /&gt;
See all the steps, last minute alterrations and the technical setup that goes into a Webinar at TwentyThree.</video:description>
            <video:publication_date>2020-04-07T15:28:07+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>201</video:duration>
            <video:category>Behind the Show</video:category>
            <video:tag>bts</video:tag>
            <video:tag>webinar wednesday</video:tag>
            <video:tag>webinar wednesdays</video:tag>
            <video:tag>ww</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-engagement-is-key</loc>
        <lastmod>2020-05-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=61989617</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445025/61989617/3d1138f3ea412ec3e73c81f75ae258f0/video_medium/behind-the-show-engagement-is-key-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445025/61989617/3d1138f3ea412ec3e73c81f75ae258f0/small/behind-the-show-engagement-is-key-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: Engagement is Key - Episode 3</video:title>
            <video:description>In this episode the topic is engagement. In a webinar, engagement is key, as you need the audience to feel involved and that they are contributing to the session. That is the whole point of a webinar.&lt;/p&gt;
&lt;p&gt;Who are you talking to and what are their thoughts on a given topic?&lt;/p&gt;
&lt;p&gt;Those are the questions you should have gotten the answer to after a good and engaging webinar</video:description>
            <video:publication_date>2020-04-07T15:27:37+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>78</video:duration>
            <video:category>Behind the Show</video:category>
            <video:tag>bts</video:tag>
            <video:tag>webinar wednesday</video:tag>
            <video:tag>webinar wednesdays</video:tag>
            <video:tag>ww</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-hosting-a-webinar</loc>
        <lastmod>2020-05-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=61989611</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445028/61989611/3ee07e5e2bc176397e99b8f43e2bc2f9/video_medium/behind-the-show-hosting-a-webinar-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445028/61989611/3ee07e5e2bc176397e99b8f43e2bc2f9/small/behind-the-show-hosting-a-webinar-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: Hosting a Webinar - Episode 2</video:title>
            <video:description>In todays episode, we hear from Vilhelmina, the host of Webinar Wednesday, how her first experience as a webinar host has been, and what to learn from it.&lt;/p&gt;
&lt;p&gt;Furthermore, she gives some insides on what your role as a host is and how to improve those.</video:description>
            <video:publication_date>2020-04-07T15:27:19+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>152</video:duration>
            <video:category>Behind the Show</video:category>
            <video:tag>behind the show</video:tag>
            <video:tag>bts</video:tag>
            <video:tag>webinar wednesday</video:tag>
            <video:tag>ww</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/behind-the-show-building-the</loc>
        <lastmod>2020-05-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=61989603</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445168/61989603/c4bf0406b28eff937bf7cd345283b5c1/video_medium/behind-the-show-building-the-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445168/61989603/c4bf0406b28eff937bf7cd345283b5c1/small/behind-the-show-building-the-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Behind the Show: Building the Program - Episode 1</video:title>
            <video:description>In this brand new series, we go behind the webinar show ""Webinar Wednesday"" and show you all there is to know about building a webinar program from scratch.&lt;/p&gt;
&lt;p&gt;You will see the ups and downs and learn along everything there is to know in the webniar space, from top companies in the space.</video:description>
            <video:publication_date>2020-04-07T15:26:54+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>83</video:duration>
            <video:category>Behind the Show</video:category>
            <video:tag>behind the show</video:tag>
            <video:tag>bts</video:tag>
            <video:tag>webinar wednesdays</video:tag>
            <video:tag>ww</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/eloomi</loc>
        <lastmod>2023-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=61006535</video:player_loc>
            <video:content_loc>https://video.twentythree.com/60445025/61006535/d282aab583304a1f8ad980e410aaf871/video_medium/eloomi-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/60445025/61006535/d282aab583304a1f8ad980e410aaf871/small/eloomi-thumbnail.jpg</video:thumbnail_loc>
            <video:title>eloomi</video:title>
            <video:description>Learn why eloomi choose TwentyThree to consolidated all their video marketing and webinar tools in one platform to integrate and successfully run video on their website, across channels, with webinars, and track video data.</video:description>
            <video:publication_date>2020-02-28T14:33:21+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>278</video:duration>
            <video:category>Cases</video:category>
            <video:tag>customer</video:tag>
            <video:tag>video marketing platform</video:tag>
            <video:tag>webinars</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/this-is-why-sound-in-your-videos-is</loc>
        <lastmod>2020-08-31</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=58457066</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543313/58457066/270d5a84dcd5e3c50251e1ba927d6a01/video_medium/this-is-why-sound-in-your-videos-is-video.mp4</video:content_loc>
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            <video:title>This is Why Sound in Your Videos Is so Important</video:title>
            <video:description>When people make videos, the first thing they think about is the image. Do I look presentable, what's in the background and more.&lt;br /&gt;&lt;br /&gt;
But what is often overlooked is acutally the sound, and sound quality whicvh plays a major role in videos.&lt;br /&gt;&lt;br /&gt;
No one wants to watch a good looking video with bad sound, while a good sounding video with a less good image quality is acceptable.</video:description>
            <video:publication_date>2019-12-09T10:06:28+00:00</video:publication_date>
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            <video:tag>Daniel Schougaard</video:tag>
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            <video:tag>mes</video:tag>
            <video:tag>unmute</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/obsidian-digital</loc>
        <lastmod>2023-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=58127384</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543317/58127384/8f8b76eb808ebd97e51ec8e32036d598/video_medium/obsidian-digital-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543317/58127384/8f8b76eb808ebd97e51ec8e32036d598/small/obsidian-digital-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Obsidian Digital</video:title>
            <video:description>See how Obsidian Digital are leveraging TwentyThree and webinars to generate, educate and nurture leads in a much more engaging way.</video:description>
            <video:publication_date>2019-11-28T15:55:39+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>255</video:duration>
            <video:category>Cases</video:category>
            <video:tag>case</video:tag>
            <video:tag>obsidian digital</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-content-why-you-should-stop</loc>
        <lastmod>2019-12-10</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=57839782</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543326/57839782/4b3c18956330ece6a7118f57a5aa0dd3/video_medium/video-content-why-you-should-stop-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543326/57839782/4b3c18956330ece6a7118f57a5aa0dd3/small/video-content-why-you-should-stop-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Video Content: Why You Should Stop Being Boring</video:title>
            <video:description>Nick De La Force, Creative Services Manager at Shootsta talks about the fact that companies have gone boring, focusing more on data-driven trends when making their video content, and challenges more companies to think outside the box, be more creative and more human when creating your content strategy.</video:description>
            <video:publication_date>2019-11-20T11:37:02+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>508</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>madfest</video:tag>
            <video:tag>mes</video:tag>
            <video:tag>nick de la force</video:tag>
            <video:tag>shoosta</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/how-co-creation-created-a-new</loc>
        <lastmod>2019-12-10</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=57839749</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543318/57839749/dd4112f6e01bb757f2d54cc63708b635/video_medium/how-co-creation-created-a-new-video.mp4</video:content_loc>
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            <video:title>How Co-Creation Created a New Flagship Smartphone</video:title>
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        <lastmod>2019-12-10</lastmod>
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        <lastmod>2019-12-09</lastmod>
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        <lastmod>2019-12-09</lastmod>
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            <video:description>Chad Rogers, Founder, CRO - Lemonlight Media, shares his insights on how Lemonlight Media handles the many opportunities with video. Chad talks about how many platforms use video natively now compared to 5 years ago, and how that impacts a company's strategy.</video:description>
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        <lastmod>2019-11-08</lastmod>
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        <lastmod>2019-11-08</lastmod>
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        <lastmod>2019-10-23</lastmod>
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            <video:description>Patrick Lee, former CEO &amp; Co-Founder of Rotten Tomatoes, shares how Rotten Tomatoes increased their audience size, and different tools to grow your own audience, depending on your product, service and industry.</video:description>
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        <lastmod>2019-12-10</lastmod>
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            <video:description>Kerel Cooper, SVP, Global Marketing - LiveIntent, Inc., talks about using video to gain trust and credibility with potential customers by putting a face and voice to a name, and how they use video to educate people both internally and externally.</video:description>
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        <lastmod>2019-10-18</lastmod>
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        <lastmod>2019-10-16</lastmod>
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        <lastmod>2019-10-16</lastmod>
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        <lastmod>2019-10-16</lastmod>
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        <lastmod>2019-10-16</lastmod>
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            <video:title>Michael Barber, SVP, Chief Creative Officer - Godfrey</video:title>
            <video:description>Michael Barber, SVP, Chief Creative Officer - Godfrey, shares his thoughts on how to generate leads through video, how to use personalized videos to get sales, and how using webinars can impact your company in a great way.</video:description>
            <video:publication_date>2019-09-20T10:19:14+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>582</video:duration>
            <video:category>Marketing Expert Series</video:category>
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            <video:tag>marketingexpertseries</video:tag>
            <video:tag>mes</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/myriah-anderson-manager-of-demand</loc>
        <lastmod>2019-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=55890496</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/49543313/55890496/99bc64b9d39f95bd3828a528eea4b9d2/small/myriah-anderson-manager-of-demand-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Myriah Anderson, Manager of Demand Generation  - IMPACT</video:title>
            <video:description>Myriah Anderson, Manager of Demand Generation  - IMPACT, shares insights on the power of using personalized videos to get that first contact with new customers, and how video is not only a marketing tool but just as much a sales tool.</video:description>
            <video:publication_date>2019-09-19T15:44:43+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>403</video:duration>
            <video:category>Marketing Expert Series</video:category>
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            <video:tag>Impact</video:tag>
            <video:tag>mes</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/simon-banks-video-strategist</loc>
        <lastmod>2019-09-18</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=55650030</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/49543318/55650030/177cd8c1d1fd23c0bfc78dd4b479f485/small/simon-banks-video-strategist-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Simon Banks, Video Strategist - Tallboy communications ltd</video:title>
            <video:description>Simon Banks, Video Strategist - Tallboy communications ltd, shares insides on how companies should start thinking video as a strategy, more than just a stand alone product. More importantly WHY it is important to have a strategy for your video to get the best traction possible.</video:description>
            <video:publication_date>2019-09-12T15:36:13+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>627</video:duration>
            <video:category>Marketing Expert Series</video:category>
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            <video:tag>MES</video:tag>
            <video:tag>Simon Banks</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/pleo-3</loc>
        <lastmod>2019-09-11</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=55341756</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543316/55341756/91fcdab68e569955b57062a8183bf180/video_medium/pleo-3-video.mp4</video:content_loc>
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            <video:title>Pleo</video:title>
            <video:description>Pleo is a company payment card solution that automates expense reports and simplifies company spending.&lt;/p&gt;
&lt;p&gt;To help scale up their customer onboarding processes, Pleo turns to video and webinars to educate their customers in a fast, personal and timely manner.&lt;/p&gt;
&lt;p&gt;"One of the things we loved about the TwentyThree webinar tool was that we could follow up and analyze what had happened during the webinar," said Björn Ingmansson, Customer Onboarding Manager at Pleo. "Now we can communicate with a lot of potential leads at the same time. It's proven - people are engaged in the videos. It just makes sense for me to work with video, to create that engagement because that engagement will finalise in business for us."&lt;/p&gt;
&lt;p&gt;By leveraging TwentyThree to run their videos and webinars, Pleo has achieved a play rate of 94% and a completion rate of 72% (average play-time percentage) on their videos across their website.</video:description>
            <video:publication_date>2019-09-02T13:36:41+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>181</video:duration>
            <video:category>Cases</video:category>
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            <video:tag>pleo</video:tag>
            <video:tag>reference</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-inbound-marketing-how-to-1</loc>
        <lastmod>2019-08-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=54734284</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543329/54734284/3fec6dd4dd4c30a28493f12d1da9f009/video_medium/video-inbound-marketing-how-to-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543329/54734284/3fec6dd4dd4c30a28493f12d1da9f009/small/video-inbound-marketing-how-to-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Video [Inbound] Marketing: How to Drive Real Business Results With Video</video:title>
            <video:description>Inbound marketing is about attracting prospects to your business rather than going out to find those prospects. It's about creating relevant and lasting experiences that have a positive impact on people and your business.&lt;/p&gt;
&lt;p&gt;Hear from George B Thomas, Inbound Evangelist at Impulse Creative and Christoffer Larsen, VP of Marketing at TwentyThree share their tips, hacks, advice and best practices on how to leverage video [inbound] marketing tactics to help you drive real business results.&lt;/p&gt;
&lt;p&gt;Topics we'll cover include:&lt;/p&gt;
&lt;p&gt;- How to leverage video to lower the cost of customer acquisition&lt;br /&gt;
- How to utilize video at scale&lt;br /&gt;
- How video can help shorten the sales cycle&lt;br /&gt;
- How to use video to increase customer retention&lt;/p&gt;
&lt;p&gt;Description:&lt;/p&gt;
&lt;p&gt;Traditionally, digital marketers have relied on SEO and social media to attract attention - and content marketing (blogs, guides, whitepapers etc.) to deliver value by addressing the problems and needs of their ideal customers.&lt;/p&gt;
&lt;p&gt;However, as marketers, we have to acknowledge the short attention span of many users in a crowded digital space. We have less time to wow, excite and incite action. This is particularly the case on social media, where the competition is getting fierce, costs are increasing and return is diminishing.&lt;/p&gt;
&lt;p&gt;How can we make ourselves seen and heard? How can we differentiate our brand? Sign up for our webinar today and learn how to leverage that:&lt;/p&gt;
&lt;p&gt;- 80% of people recall a video they viewed in the past 30 days (HubSpot).&lt;br /&gt;
- 96% of people say they’ve watched an explainer video to learn more about a product or service (Wyzowl).&lt;br /&gt;
- Video drives a 157% increase in organic traffic from SERPs (WordStream).&lt;br /&gt;
- 79% of people say a brand’s video has convinced them to buy a piece of software or app  (Wyzowl).&lt;/p&gt;
&lt;p&gt;About George B Thomas:&lt;/p&gt;
&lt;p&gt;George B. Thomas is an Inbound Marketing Marketer, Video Jedi and HubSpot Certified Trainer with more than 25 years of sales and marketing experience. He leads the Impulse Creative crew in HubSpot certifications with 19 including Inbound, Email, Contextual and Content Marketing.&lt;/p&gt;
&lt;p&gt;At Impulse Creative, George utilizes his love of teaching and learning to help companies find their way to growth via workshops, speaking engagements, business audits and the Wayfinding Growth Podcast.&lt;/p&gt;
&lt;p&gt;About Christoffer Larsen:&lt;/p&gt;
&lt;p&gt;Christoffer Larsen is the VP of Marketing at TwentyThree, The Video Marketing Platform. Previously, Chris worked in marketing leadership roles at Wunderman and Falcon.io in Copenhagen. With a focus of making a significant revenue impact at global B2B SaaS companies and top digital agencies, he has driven tangible growth through data-focused campaigns and channel optimization.</video:description>
            <video:publication_date>2019-08-14T15:50:44+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2374</video:duration>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/jennifer-van-lent-managing-director-1</loc>
        <lastmod>2019-08-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=54377456</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543330/54377456/0299374f64dbff108f2b63511a138e56/video_medium/jennifer-van-lent-managing-director-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543330/54377456/0299374f64dbff108f2b63511a138e56/small/jennifer-van-lent-managing-director-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Jennifer Van Lent, Managing Director at Digital Doorway</video:title>
            <video:description>Jennifer Van Lent, Managing Director at Digital Doorway, shares the challenges faced when starting with video, using video across teams and tips on creating effective video content.</video:description>
            <video:publication_date>2019-08-01T14:30:42+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1558</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/foleon</loc>
        <lastmod>2023-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=53421023</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543313/53421023/0fd18b34320ce3548989ec93aad1cb15/video_medium/foleon-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543313/53421023/0fd18b34320ce3548989ec93aad1cb15/small/foleon-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Foleon</video:title>
            <video:description>From marketing to product and custom success: Learn how Foleon uses TwentyThree to power their video efforts across the organization.</video:description>
            <video:publication_date>2019-06-28T13:04:48+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>227</video:duration>
            <video:category>Cases</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-analytics-how-to-harness-the-2</loc>
        <lastmod>2019-07-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=53196864</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543331/53196864/b1a5ed601db75548f6dca4c93fc867be/video_medium/video-analytics-how-to-harness-the-2-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543331/53196864/b1a5ed601db75548f6dca4c93fc867be/small/video-analytics-how-to-harness-the-2-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Video Analytics: How to Harness the Full Power of Video Through Data</video:title>
            <video:description>&lt;p&gt;Only 33% of marketers have their video data integrated into their tech stack. With a majority of website data now coming from video, it's essential for any marketer to integrate their video data and learn how to properly analyze it.&lt;/p&gt;
&lt;p&gt;The success of video marketing is dependent on your ability to measure success in achieving your business goals. If you achieve your goal of getting one million video views, great! But what about the other insights that can be gained from analyzing video data, such as audience engagement and conversion attribution? Harnessing the true power of video data to make more informed business decisions takes a deeper understanding of video marketing.&lt;/p&gt;
&lt;p&gt;In this webinar we'll cover:&lt;/p&gt;
&lt;p&gt;- Video analytics fundamentals and how to go beyond vanity metrics&lt;/p&gt;
&lt;p&gt;- Examples of how video analytics have shaped decision-making and strategy&lt;/p&gt;
&lt;p&gt;- Best practices and real video analytics use-cases&lt;/p&gt;
&lt;p&gt;- How to utilize video data to power your marketing strategy and lead scoring&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;About Steen Rasmussen&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Steen Rasmussen is an international speaker recognized as a leading authority on digital analytics. His work as a data-driven digital marketing evangelist has earned him 3 nominations as "World's Best Analytics Practitioner" by the Digital Analytics Association.&lt;/p&gt;
&lt;p&gt;Steen is also a co-founder of one of Europe's largest analytics and online marketing bureaus, IIH Nordic, and he is also responsible for driving the largest analytics event community in Denmark, Web Analytics  Wednesday.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;About Christoffer Larsen&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Christoffer Larsen is the VP of Marketing at TwentyThree, The Video Marketing Platform.  Previously, Chris worked in marketing leadership roles at Wunderman and Falcon.io in Copenhagen. With a focus of making a significant revenue impact at global B2B SaaS companies and top digital agencies, he has driven tangible growth through data-focused campaigns and channel optimization.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;About Christopher Kjærulff&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;Christopher Kjærulff is a Digital Campaign Manager at the Danish high-end brand, Dynaudio, where he oversees social media, digital content, and campaigns. He’s the co-creator and host of Dynaudio’s successful Ask the Expert series, and host of Dynaudio Unheard - an ambitious project to help unheard musicians break through the sound barrier. Before joining Dynaudio, Christopher worked at Grundfos with focus on its global social media efforts. He holds a Master’s degree in Corporate Communication from Aarhus University.&lt;/p&gt;
</video:description>
            <video:publication_date>2019-06-20T11:07:21+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2088</video:duration>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-marketing-meetup-in-helsinki-2</loc>
        <lastmod>2023-09-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=53168287</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543316/53168287/baf72dcf2e5feb5395dd0af8ed880a8a/video_medium/video-marketing-meetup-in-helsinki-2-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543316/53168287/baf72dcf2e5feb5395dd0af8ed880a8a/small/video-marketing-meetup-in-helsinki-2-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Video Marketing Meetup in Helsinki</video:title>
            <video:description></video:description>
            <video:publication_date>2019-06-19T11:37:27+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>63</video:duration>
            <video:category>Video Marketing Meetup</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/ari-plaut-product-marketing-manager</loc>
        <lastmod>2019-06-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52915771</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543315/52915771/8812e8661f394971896ba30e4a67fc6a/video_medium/ari-plaut-product-marketing-manager-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543315/52915771/8812e8661f394971896ba30e4a67fc6a/small/ari-plaut-product-marketing-manager-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Ari Plaut, Product Marketing Manager at HubSpot</video:title>
            <video:description>Want to create a successful product video?  Ari Plaut, Product Marketing Manager at HubSpot, shares his tips on what type of product videos create engagement, how to enable video data and why video data attribution is so vital.</video:description>
            <video:publication_date>2019-06-10T17:43:13+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>602</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/benjamin-beavan-senior-global-1</loc>
        <lastmod>2019-08-15</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52695969</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543317/52695969/14ff50fd73d089db7a4785c9e43a4128/video_medium/benjamin-beavan-senior-global-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543317/52695969/14ff50fd73d089db7a4785c9e43a4128/small/benjamin-beavan-senior-global-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Benjamin Beavan, Senior Global Development Manager at Getty Images</video:title>
            <video:description>How can data help improve the creative decision-making process? Hear from Benjamin Beaven, Senior Global Development Manager at Getty Images, as he shares his insights into content analytics, creating engaging content, driving higher engagement and more.</video:description>
            <video:publication_date>2019-06-03T13:40:07+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>218</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/geoffrey-colon-head-of-brand-studio</loc>
        <lastmod>2019-07-11</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52695783</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543327/52695783/4473893968dd2ed64a1c084b579a1bf8/video_medium/geoffrey-colon-head-of-brand-studio-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543327/52695783/4473893968dd2ed64a1c084b579a1bf8/small/geoffrey-colon-head-of-brand-studio-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Geoffrey Colon, Head of Brand Studio at Microsoft Advertising </video:title>
            <video:description>How Microsoft cuts through the noise and generates leads with video? Hear from Geoffrey Colon, Head of Brand Studio at Microsoft Advertising as he shares tips for measuring video across the marketing funnel, starting video series and best practices in video production.</video:description>
            <video:publication_date>2019-06-03T13:30:08+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>769</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/mathias-elsasser-director-of-data</loc>
        <lastmod>2019-07-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52693106</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543318/52693106/27819db0df81f723472504b88bfd465d/video_medium/mathias-elsasser-director-of-data-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543318/52693106/27819db0df81f723472504b88bfd465d/small/mathias-elsasser-director-of-data-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Mathias Elsässer, Director of Data Driven Marketing at PwC</video:title>
            <video:description>What KPIs are meaningful for marketers? Mathias Elsässer, Director of Data Driven Marketing at PwC, shares his top KPIs, tips to becoming more data driven, and how to find the right video formats.</video:description>
            <video:publication_date>2019-06-03T11:18:39+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>882</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/hashem-al-ghaili-science</loc>
        <lastmod>2019-08-08</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52542109</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543319/52542109/7a52c8e3718a4cc020302e6e558a653c/video_medium/hashem-al-ghaili-science-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543319/52542109/7a52c8e3718a4cc020302e6e558a653c/small/hashem-al-ghaili-science-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Hashem Al-Ghaili, Science Communicator and Video Producer</video:title>
            <video:description>How do you achieve 32 million followers and billions of video views? Hear from Hashem Al-Ghaili, Science Communicator and Video Producer, as he shares his tips on creating a successful Facebook page, effective storytelling, what types of video produce engagements, and more.</video:description>
            <video:publication_date>2019-05-29T11:50:54+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>608</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/welcome-to-personal-preview</loc>
        <lastmod>2020-11-10</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=52521595</video:player_loc>
            <video:content_loc>https://video.twentythree.com/49543317/52521595/510faf2edc3529bb752b728b8fbe2330/video_medium/welcome-to-personal-preview-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/49543317/52521595/510faf2edc3529bb752b728b8fbe2330/small/welcome-to-personal-preview-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Welcome to Personal Preview Programme</video:title>
            <video:description></video:description>
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    <url>
        <loc>https://video.twentythree.com/neal-schaffer-social-media-keynote</loc>
        <lastmod>2019-06-26</lastmod>
        <video:video>
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            <video:title>Neal Schaffer, Social Media Keynote Speaker</video:title>
            <video:description>How can you use video with influencers to get results? Hear from Neal Schaffer, Social Media Keynote Speaker, as he shares his tips on creating great ROI when working with influencers, leveraging video across social channels, using native video and more.</video:description>
            <video:publication_date>2019-05-23T18:01:09+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/rav-roberts-global-head-of-digital</loc>
        <lastmod>2019-05-29</lastmod>
        <video:video>
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            <video:title>Rav Roberts, Global Head of Digital Governance at Diageo</video:title>
            <video:description>Hear from Rav Roberts, Global Head of Digital Governance at Diageo, as he dives into marketing transformation, marketing campaigns measurement and what role video plays in Diageo's channels.</video:description>
            <video:publication_date>2019-05-22T20:17:25+00:00</video:publication_date>
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        <lastmod>2020-05-01</lastmod>
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            <video:title>Rand Fishkin, Founder SparkToro and Moz</video:title>
            <video:description>Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).</video:description>
            <video:publication_date>2019-05-14T13:44:04+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/anita-veszeli-head-of-social</loc>
        <lastmod>2019-06-05</lastmod>
        <video:video>
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            <video:title>Anita Veszeli, Head of Social Engagement at Ericsson</video:title>
            <video:description>Hear from Anita Veszeli, Head of Social Engagement at Ericsson, as she talks about how Ericsson uses social media, measures success on social, uses video for internal communications and more.</video:description>
            <video:publication_date>2019-04-28T13:23:25+00:00</video:publication_date>
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            <video:duration>830</video:duration>
            <video:category>Marketing Expert Series</video:category>
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    <url>
        <loc>https://video.twentythree.com/tara-clark-and-jaya-deshpande</loc>
        <lastmod>2019-06-17</lastmod>
        <video:video>
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            <video:title>Tara Clark and Jaya Deshpande, Social Media Marketers at BBC</video:title>
            <video:description>What is social listening and why it is important for brands? Hear from Tara Clark, Head of Social Media Analytics and Jaya Deshpande, Senior Social Media Analyst at BBC as they cover how to get started, how they use social listening, and the challenges faced.</video:description>
            <video:publication_date>2019-04-28T12:17:12+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/alex-mcnab-lundback-maersk-1</loc>
        <lastmod>2019-05-16</lastmod>
        <video:video>
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            <video:title>Alex McNab-Lundbäck, Mærsk</video:title>
            <video:description>Head of Social Media at Maersk, Alex McNab-Lundbäck, breaks down how one of the largest shipping companies in the world uses user-generated content, protects their brand image and builds trust, all through their social media channels.</video:description>
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    <url>
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        <lastmod>2019-04-14</lastmod>
        <video:video>
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            <video:title>B2B Video Marketing Growth Hacks</video:title>
            <video:description>What's a growth hack? For B2B companies around the world, it's something that is quickly becoming essential to drive revenue from various channels.&lt;/p&gt;
&lt;p&gt;Hear from Casper Rouchmann, Traffic Manager at Templafy, Taylor Ryan, CMO at Valuer.ai and Christoffer Larsen, VP of Marketing at TwentyThree share their tips and tricks, video marketing growth hacks and best practices on how to use video in B2B marketing.&lt;/p&gt;
&lt;p&gt;In this webinar, you'll learn:&lt;/p&gt;
&lt;p&gt;- How video plays a role in growth hacking&lt;br /&gt;&lt;br /&gt;
- Real examples, experiments and experiences growth hacking&lt;br /&gt;&lt;br /&gt;
- Best practices and use-cases of B2B videos&lt;br /&gt;&lt;br /&gt;
- How to win with video across different channels</video:description>
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            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2657</video:duration>
            <video:category>Webinars</video:category>
            <video:tag>video marketing tips</video:tag>
            <video:tag>webinars</video:tag>
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    <url>
        <loc>https://video.twentythree.com/wes-stephen-condon-hive-streaming</loc>
        <lastmod>2019-05-09</lastmod>
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            <video:title>Stephen Condon, Hive Streaming</video:title>
            <video:description>Hear from Stephen Condon, VP of Global Marketing at Hive Streaming as he covers using webinars for sales, what determines webinar success, using personal video and more.</video:description>
            <video:publication_date>2019-04-01T19:04:45+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/joshua-chelmo-colette-1</loc>
        <lastmod>2019-05-28</lastmod>
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            <video:title>Joshua Chelmo, Colette</video:title>
            <video:description>Hear from Joshua Chelmo, Image Campaign Manager of Colette, as he covers how to build an in-house webinar studio, how to measure webinar success, using video in sales &amp; more.</video:description>
            <video:publication_date>2019-04-01T18:01:37+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/wes-emilie-neumeier-morningstar</loc>
        <lastmod>2019-11-11</lastmod>
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            <video:description>Hear from Emilie Neumeier, Product Marketing Manager at Morningstar, as she covers how to start and succeed with webinars.</video:description>
            <video:publication_date>2019-03-27T19:29:09+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/deanna-ransom-clarivate-analytics-3</loc>
        <lastmod>2019-05-28</lastmod>
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            <video:title>Deanna Ransom, Clarivate Analytics</video:title>
            <video:description>Hear from Deanna Ransom, Sr. Director of Global Demand Strategy at Clarivate Analytics, as she covers the role of webinars, how to succeed with them, and when to repurpose the content.</video:description>
            <video:publication_date>2019-03-27T18:59:44+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/wes-david-fortino-netline</loc>
        <lastmod>2019-04-10</lastmod>
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            <video:title>David Fortino, NetLine </video:title>
            <video:description>Hear from David Fortino, SVP Audience and Product at NetLine, as he covers how they use webinars, the measurement of webinars, and the use of personal video.</video:description>
            <video:publication_date>2019-03-27T18:36:41+00:00</video:publication_date>
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        <lastmod>2019-03-28</lastmod>
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            <video:title>Interpreting Marketing Data to Make Better Business Decisions</video:title>
            <video:description>In today's digital world, it's crucial that marketers are data-driven in their business decisions.&lt;/p&gt;
&lt;p&gt;And while 87% of marketers use video as part of their digital strategy, only 9% of those marketing teams have their video data integrated into their marketing tech stack. How can we close this gap and be more data-driven as marketers?&lt;/p&gt;
&lt;p&gt;Join us on March 27th, 4:00 PM CET, where Joakim Ditlev, co-founder of Messbar and Jennifer Montague, Head of Growth at TwentyThree, will provide insights into interpreting marketing data, and helping marketers identify the video metrics they should be paying attention to in order to make better business decisions.&lt;/p&gt;
&lt;p&gt;In this webinar, you'll learn:&lt;br /&gt;
- To use a simple framework that helps you focus on the right business metrics&lt;br /&gt;
- How video marketing data can be leveraged to shape your digital strategy&lt;br /&gt;
- Best practices and use-cases of video marketing across the funnel&lt;br /&gt;
- How business metrics can be used to better support the sales process&lt;/p&gt;
&lt;p&gt;About Joakim Ditlev&lt;br /&gt;
Joakim Ditlev is author of the first Danish book about content marketing and is a well-known speaker in Denmark. Joakim is co-founder of sales and marketing consultancy, Messbar, where he helps marketers in B2B companies work more strategic, data-driven and - ultimately - become more valuable to the business.&lt;/p&gt;
&lt;p&gt;About Jennifer Montague&lt;br /&gt;
Jennifer Montague is the Head of Growth at TwentyThree, The Video Marketing Platform. Previously, Jennifer worked in marketing roles at Planday in Copenhagen and FIFA in Zurich. Jennifer is responsible for the conceptualization and execution of multi-channel digital campaigns across global markets aimed at increasing customer acquisition and product adoption.</video:description>
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            <video:category>Webinars</video:category>
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    <url>
        <loc>https://video.twentythree.com/product-spotlight-twentythree</loc>
        <lastmod>2019-11-13</lastmod>
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            <video:title>Product Spotlight - TwentyThree Overview</video:title>
            <video:description>Learn about the four core pillars that make up the TwentyThree video marketing platform. Social Video, Website Video, Video Data, and Webinars enables you to run videos everywhere, power video on your website, stop ignoring video engagement data, and use a webinar tool that you'll finally love.</video:description>
            <video:publication_date>2019-03-05T21:39:24+00:00</video:publication_date>
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            <video:duration>155</video:duration>
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    <url>
        <loc>https://video.twentythree.com/product-spotlight-webinars-1</loc>
        <lastmod>2020-05-15</lastmod>
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            <video:title>Product Spotlight - Webinars</video:title>
            <video:description>Learn how the TwentyThree Webinars tool is built into our video marketing platform and can be used to generate leads, engage your audience, and educate your customers with webinars.</video:description>
            <video:publication_date>2019-03-03T18:53:34+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>235</video:duration>
            <video:category>Product Spotlight</video:category>
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            <video:tag>video marketing platform</video:tag>
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    <url>
        <loc>https://video.twentythree.com/product-spotlight-video-tools-1</loc>
        <lastmod>2019-03-08</lastmod>
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            <video:title>Product Spotlight - Video Tools</video:title>
            <video:description>Learn how to host and embed your videos with TwentyThree's leading 4K HD Player. Whether that's using Collectors to generate leads or how to use video hubs, we cover all the tools you need to succeed with video on your website.</video:description>
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    <url>
        <loc>https://video.twentythree.com/product-spotlight-video-data-1</loc>
        <lastmod>2019-03-08</lastmod>
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            <video:title>Product Spotlight - Video Data</video:title>
            <video:description>Learn how Video Data can transform your lead scoring and attribution model, along with an inside look into integrates that send video data directly into your tech stack. We'll walk you through how you can start understanding your video analytics on a whole new level and fix your marketing data.</video:description>
            <video:publication_date>2019-03-03T18:49:05+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>135</video:duration>
            <video:category>Product Spotlight</video:category>
            <video:tag>twentythree</video:tag>
            <video:tag>video marketing platform</video:tag>
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        <loc>https://video.twentythree.com/product-spotlight-social-video-1</loc>
        <lastmod>2019-03-08</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=44540015</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/16107557/44540015/c23cacc7ff9330546d721e0b37ca0571/small/product-spotlight-social-video-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Product Spotlight - Social Video</video:title>
            <video:description>In this video, TwentyThree Co-Founder &amp; CTO Steffen Christensen covers how to deliver your videos directly to your social media channels such as YouTube, Facebook, LinkedIn, and Twitter. Through powerful integrations with these channels, you can easily distribute, track, edit, and analyze your videos.</video:description>
            <video:publication_date>2019-03-03T18:46:53+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>103</video:duration>
            <video:category>Product Spotlight</video:category>
            <video:tag>twentythree</video:tag>
            <video:tag>video marketing platform</video:tag>
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        <loc>https://video.twentythree.com/how-to-leverage-video-across-the-1</loc>
        <lastmod>2020-01-06</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=44421609</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/16107559/44421609/0dd79aa8c672ee03c79a18cf6cd3c6d5/small/how-to-leverage-video-across-the-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>How to Leverage Video Across The Buyer’s Journey</video:title>
            <video:description>&lt;p&gt;Regardless of the techniques, only 50% of enterprise marketers prioritize delivering the right content to the right audience at the right time.&lt;br&gt;&lt;br&gt;Join us for this upcoming webinar on February 27,  4:00 PM CET, where Eric Keiles, CMO at Square 2 and Christoffer Larsen, VP of Marketing at TwentyThree will share their tips, tricks and best practices on how to use video across the buyer's journey.&lt;br&gt;&lt;br&gt;In this webinar, you'll learn:&lt;br&gt;&lt;br&gt;- Latest video marketing trends and research&lt;br&gt;- How to leverage video to fast-track leads through the buyer's journey&lt;br&gt;- How to use video marketing automation to deliver the right messages at the right time&lt;br&gt;- Best practices and use-cases of videos&lt;br&gt;- Revolutionising the buyer's journey. A new framework: The cyclonic buyer journey&lt;br&gt;- How to deliver a better customer experience&lt;br&gt;&lt;br&gt;About Eric Keiles&lt;br&gt;&lt;br&gt;Eric Keiles is a leading sales and marketing strategist, author and a marketing methodology pioneer. Eric, along with his business partner Mike Lieberman, coined the concept Reality Marketing™ to describe how businesses can utilize cost-effective inbound marketing tactics to achieve dramatic revenue growth. He is leading the revolution in how entrepreneurs change the way they think about marketing their companies. MarketingSherpa has called him a “original and contrarian marketer.”&lt;br&gt;&lt;br&gt;About Christoffer Larsen&lt;br&gt;&lt;br&gt;Christoffer Larsen is the VP of Marketing at TwentyThree, The Video Marketing Platform.  Previously, Chris worked in marketing leadership roles at Wunderman and Falcon.io in Copenhagen. With a focus of making a significant revenue impact at global B2B SaaS companies and top digital agencies, he has driven tangible growth through data-focused campaigns and channel optimization.&lt;/p&gt;
</video:description>
            <video:publication_date>2019-02-27T16:45:20+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3015</video:duration>
            <video:category>Webinars</video:category>
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    <url>
        <loc>https://video.twentythree.com/templafy</loc>
        <lastmod>2023-10-16</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=44283590</video:player_loc>
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            <video:title>Templafy</video:title>
            <video:description>Learn how Templafy has used video to engage their audience across their website and channels. Through an integration with Pardot, Templafy is able to lead score and nurture their leads with video.</video:description>
            <video:publication_date>2019-02-19T20:28:57+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>183</video:duration>
            <video:category>Cases</video:category>
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    <url>
        <loc>https://video.twentythree.com/chris-kubby-the-4-ables-of-video</loc>
        <lastmod>2019-02-24</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=43983539</video:player_loc>
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            <video:title>Chris Kubby: The 4 'Ables' of Video Marketing</video:title>
            <video:description>Watch Chris ‘Kubby’ Kubbernus, CEO of Kubb&amp;co, presenting tips and best practices around at the Video Marketing Meetup in Copenhagen. Among the topics are:&lt;/p&gt;
&lt;p&gt;- The 4 able of video marketing: Searchable, Clickable, Enjoyable and Sharable&lt;br /&gt;
- How to grab attention&lt;br /&gt;
- Quality production vs Quality content&lt;br /&gt;
- Video length and vertical video</video:description>
            <video:publication_date>2019-02-07T17:10:02+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1705</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>video marketing meetup</video:tag>
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    <url>
        <loc>https://video.twentythree.com/dr-how-to-produce-low-cost-video</loc>
        <lastmod>2019-02-24</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=43983532</video:player_loc>
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            <video:title>DR: How to Produce Low-Cost Video With Massive Impact</video:title>
            <video:description>Watch Senior Analyst &amp; Audience Research Rasmus Thaarup and Producer David Brorson Finch from Danmarks Radio elaborate on how The Danish Broadcasting Corporation works with young audiences. Get unique tips on how to produce low-cost video with massive impact and get the latest trends within social media and short form videos.</video:description>
            <video:publication_date>2019-02-07T17:09:56+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1189</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>video marketing meetup</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/copenhagen-airports-as-the-journey</loc>
        <lastmod>2019-02-24</lastmod>
        <video:video>
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            <video:title>Copenhagen Airports A/S: The Journey Is On</video:title>
            <video:description>Louise Koldsgaard, Senior Brand Manager at Copenhagen Airport presents their latest commercial marketing campaign: The Journey Is On - A campaign designed to inspire and engage travellers to go explore all the opportunities at Copenhagen Airport before take off.</video:description>
            <video:publication_date>2019-02-07T17:09:43+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>862</video:duration>
            <video:category>Events and Seminars</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/novo-nordisk-use-of-video-for</loc>
        <lastmod>2019-02-24</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=43983444</video:player_loc>
            <video:content_loc>https://video.twentythree.com/4465660/43983444/734cc5c55dbeba378eaf56a1c8d4a147/video_medium/novo-nordisk-use-of-video-for-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/4465660/43983444/734cc5c55dbeba378eaf56a1c8d4a147/small/novo-nordisk-use-of-video-for-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Novo Nordisk: Use of Video for Employer Branding</video:title>
            <video:description>Watch Franz Veisig, Global Digital Attraction Campaign Manager at Novo Nordisk explain how they use video for employer branding, to attract the right talents and to humanising the career opportunities at Novo Nordisk.</video:description>
            <video:publication_date>2019-02-07T17:06:04+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1355</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>video marketing meetup</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/allen-martinez-founder-of-noble-1</loc>
        <lastmod>2019-02-28</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=43979991</video:player_loc>
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            <video:title>Allen Martinez, Founder of Noble Digital</video:title>
            <video:description>Hear from Allen Martinez, founder of Noble Digital as he dives into the video funnel, what types of video work across the funnel, and how create those videos.</video:description>
            <video:publication_date>2019-02-07T14:17:46+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>545</video:duration>
            <video:category>Marketing Expert Series</video:category>
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    <url>
        <loc>https://video.twentythree.com/video-marketing-meetup-copenhagen</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
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            <video:title>Video Marketing Meetup - Copenhagen</video:title>
            <video:description>Experts from Novo Nordisk, DR, Kubb&amp;Co and CPH Airport shares some of the best video marketing cases&lt;/p&gt;
&lt;p&gt;Speakers:&lt;br /&gt;
- Franz Veisig, Global Digital Attraction Campaign Manager at Novo Nordisk&lt;br /&gt;
- Louise Koldsgaard Senior Brand Manager, Copenhagen Airports A/S&lt;br /&gt;
- David Brorson Fich Producer, Danmarks Radio&lt;br /&gt;
- Rasmus Thaarup Senior Analyst &amp; Audience Research, Danmarks Radio&lt;br /&gt;
- Chris Kubby CEO, Kubb&amp;co</video:description>
            <video:publication_date>2019-01-31T09:52:34+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>5109</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>video marketing meetup</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/6-ps-to-simplify-your-webinars-in</loc>
        <lastmod>2019-03-28</lastmod>
        <video:video>
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            <video:content_loc>https://video.twentythree.com/27288172/38950608/6a3eb3b886a63790ccacd17ca90d2a68/video_medium/6-ps-to-simplify-your-webinars-in-video.mp4</video:content_loc>
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            <video:title>6 P’s to Simplify Your Webinars in 2019</video:title>
            <video:description>&lt;p&gt;&lt;b&gt;Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?&lt;/b&gt;&lt;/p&gt;
&lt;p&gt;Webinars remain one of the most important channels for any marketing team looking to engage their audience, increase leads, and educate their customers.&lt;/p&gt;
&lt;p&gt;Research shows that while 45% of marketers run 11+ webinars per year, only 32% of marketers measure success manually or are not measuring webinar success at all.&lt;/p&gt;
&lt;p&gt;Join us along with our partner TwentyThree, The Video Marketing Platform for this on-demand webinar for dialogue around Scaling Your Video Marketing Strategy Using Webinars.&lt;/p&gt;
&lt;p&gt;&lt;b&gt;In the webinar, we’ll learn:&lt;/b&gt;&lt;br /&gt;&lt;br /&gt;
-How we’ve incorporated webinars into our clients’ marketing strategies&lt;br&gt;&lt;br /&gt;
-The best practices for weaving webinars into your marketing automation&lt;br&gt;&lt;br /&gt;
-The brand new TwentyThree Webinar tool&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;About the speaker&lt;/b&gt;&lt;/p&gt;
&lt;/p&gt;
&lt;p&gt;&lt;p&gt;George B. Thomas is an Inbound Marketing Marketer and HubSpot Certified Trainer with more than 25 years of sales and marketing experience. He leads the Impulse Creative crew in HubSpot certifications with 19 including Inbound, Email, Contextual and Content Marketing.&lt;/p&gt;
&lt;/p&gt;
&lt;p&gt;&lt;p&gt;Remington Begg is the Chief Remarkable Officer at Impulse Creative. Remington is a dynamic and experienced speaker, entrepreneur and an agency growth consultant with a true passion about helping business owners succeed in leveraging the power of internet marketing.&lt;/p&gt;
</video:description>
            <video:publication_date>2019-01-24T16:24:22+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>4066</video:duration>
            <video:category>Webinars</video:category>
            <video:tag>webinars</video:tag>
            <video:tag>webinar strategy</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/how-to-develop-a-culture-of-1</loc>
        <lastmod>2019-03-28</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=38918218</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288170/38918218/f0b039ba3cc91ea5727fea2cde191cc2/video_medium/how-to-develop-a-culture-of-1-video.mp4</video:content_loc>
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            <video:title>How to Develop a Culture of In-House Video</video:title>
            <video:description>&lt;p&gt;Don’t miss out on this inspirational webinar with Marcus Sheridan on how to get the sales team engaged in the video production process, and the different types of videos that sales teams need to be using (but none are) right now!&lt;br&gt;&lt;br&gt;&lt;strong&gt;About Marcus Sheridan&lt;br&gt;&lt;/strong&gt;&lt;br&gt;Marcus is a highly sought-after international keynote speaker known for his unique ability to excite, engage and motivate audiences. In 2017 Forbes named Marcus 1 of 20 “Speakers You Don’t Want to Miss.” Marcus has been dubbed a “Web Marketing Guru” by the New York Times and featured in Inc., The Globe and Mail, Forbes, and more.&lt;br&gt;&lt;br&gt;As founder and president of The Sales Lion, which recently merged with IMPACT in 2018, Marcus has established one of the most successful digital sales and marketing agencies in the country. Within his speaking company, Marcus Sheridan International, Inc., he gives over 70 global keynotes annually where he inspires audiences in the areas of sales, marketing, leadership, and communication.&lt;/p&gt;
</video:description>
            <video:publication_date>2019-01-23T12:24:30+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3220</video:duration>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/christine-gritmon-social-media</loc>
        <lastmod>2019-03-27</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=38819482</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288173/38819482/2f67e9b79f33ba4ca5a8c23096dc7984/video_medium/christine-gritmon-social-media-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288173/38819482/2f67e9b79f33ba4ca5a8c23096dc7984/small/christine-gritmon-social-media-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Christine Gritmon, Social Media Strategist, Coach &amp; Entrepreneur</video:title>
            <video:description>Hear from Social Media Strategist Christine Gritmon as she shares how start with video, deliver content at the right time in the buyer's journey, webinars, and more.</video:description>
            <video:publication_date>2019-01-18T10:26:05+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>652</video:duration>
            <video:category>Marketing Expert Series</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/spice-up-your-hubspot-data-with</loc>
        <lastmod>2019-01-31</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=38731259</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288172/38731259/6fb1cf059766bfcec349f7210f33cf9c/video_medium/spice-up-your-hubspot-data-with-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288172/38731259/6fb1cf059766bfcec349f7210f33cf9c/small/spice-up-your-hubspot-data-with-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Spice Up Your HubSpot Data With Webinars</video:title>
            <video:description>Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?</video:description>
            <video:publication_date>2019-01-11T20:42:36+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1965</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>hubspot</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/happy-customers-are-the-key-to</loc>
        <lastmod>2019-01-29</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=38730711</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288170/38730711/98cedb2b64ca0e2f334b36c3e25fe90b/video_medium/happy-customers-are-the-key-to-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288170/38730711/98cedb2b64ca0e2f334b36c3e25fe90b/small/happy-customers-are-the-key-to-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Happy Customers Are the Key to Growth</video:title>
            <video:description>Caragh Kennedy, Business Development Manager (HubSpot) is dedicated to helping entrepreneurs and startups implement growth-centric marketing and sales strategies.&lt;/p&gt;
&lt;p&gt;She has also experience working with accelerators, incubators, VC's and more, as well as delivering education sessions on Inbound sales and marketing for startups. Prior to HubSpot, she spent her time in the Spanish start-up world.</video:description>
            <video:publication_date>2019-01-11T19:54:08+00:00</video:publication_date>
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            <video:duration>1275</video:duration>
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        <loc>https://video.twentythree.com/bringing-personal-back-to-business</loc>
        <lastmod>2019-01-29</lastmod>
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            <video:description>Hear from Matt Cowell, Marketing Director at CircleLoop talk about how communication has changed (but not necessarily evolved) over the past 20 years, and what we can do to make it personal again.</video:description>
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        <loc>https://video.twentythree.com/brittany-berger</loc>
        <lastmod>2019-03-13</lastmod>
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        <lastmod>2019-03-07</lastmod>
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            <video:description>Learn how Sree Sreenivasan, Social Coach &amp; Co-Founder of Digimentors, uses live video, tips for how to get comfortable in front of the camera, and how to measure live video.</video:description>
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        <loc>https://video.twentythree.com/allan-askov-christoffersen-momondo</loc>
        <lastmod>2019-02-14</lastmod>
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        <lastmod>2019-02-07</lastmod>
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        <lastmod>2019-03-20</lastmod>
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        <lastmod>2019-02-01</lastmod>
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        <loc>https://video.twentythree.com/bird-bird</loc>
        <lastmod>2023-10-16</lastmod>
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        <lastmod>2019-03-27</lastmod>
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&lt;p&gt;In this webinar we’ll cover:&lt;/p&gt;
&lt;p&gt;-The state of video marketing and what to expect in 2019&lt;br /&gt;
-Best practices for using video across the buyers journey, optimizing for each touch point.&lt;br /&gt;
-How video data can be used with Marketo to nurture and engage your audience in a whole new way.</video:description>
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        <lastmod>2019-01-18</lastmod>
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            <video:description>Hear from Contently's Joe Lazauskas as he talks about his new book and how marketers can become better storytellers.</video:description>
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        <loc>https://video.twentythree.com/twentythree-x-hubspot-1</loc>
        <lastmod>2019-01-29</lastmod>
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            <video:title>TwentyThree X HubSpot</video:title>
            <video:description>Watch the breakdown of the TwentyThree and HubSpot integration as we walk you through how HubSpot users can see all of their video data in contact cards, use it in smart lists/workflows, and improve lead scoring.</video:description>
            <video:publication_date>2018-12-09T21:19:04+00:00</video:publication_date>
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            <video:duration>142</video:duration>
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    <url>
        <loc>https://video.twentythree.com/adam-petrick-puma</loc>
        <lastmod>2019-01-02</lastmod>
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            <video:title>Adam Petrick, PUMA</video:title>
            <video:description>Global Director of Brand and Marketing at Puma, Adam Petrick, breaks down how one of the largest sneaker companies in the world connects with their customers and tells meaningful stories.</video:description>
            <video:publication_date>2018-12-07T14:51:17+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/simplifying-collaborative-robots-1</loc>
        <lastmod>2019-02-04</lastmod>
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            <video:title>Simplifying Collaborative Robots Through Webinars</video:title>
            <video:description>Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars</video:description>
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        <loc>https://video.twentythree.com/how-to-win-with-webinars</loc>
        <lastmod>2019-02-04</lastmod>
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        <lastmod>2019-02-04</lastmod>
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            <video:title>Scaling Customer Engagement With Webinars</video:title>
            <video:description>Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement</video:description>
            <video:publication_date>2018-12-05T09:30:24+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/scaling-your-video-marketing</loc>
        <lastmod>2019-02-04</lastmod>
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            <video:title>Scaling Your Video Marketing Strategy Using Webinars</video:title>
            <video:description>This breakfast seminar centers around an important question: Did you know that 73% of marketing and sales leaders say webinars are one of the best ways to generate quality leads?&lt;/p&gt;
&lt;p&gt;That’s why we invited industry experts to our TwentyThree Breakfast Seminar: Scaling Your Video Marketing Strategy Using Webinars to discuss the best practices, insights, and cases on how you can properly set-up and start using webinars to scale your video marketing strategy.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Speakers:&lt;/p&gt;
Andrew Pether, Technical Communications Consultant, Universal Robots: Simplifying Collaborative Robots Through Webinars&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Petros Vaxevanakis, Product Marketing Manager, Peakon: Scaling Customer Engagement&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
Casper Noreen Frid, Video Marketing Strategist, TwentyThree: How to Win with Webinars.</video:description>
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    <url>
        <loc>https://video.twentythree.com/jen-spencer-smartbug-media-1</loc>
        <lastmod>2019-02-01</lastmod>
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            <video:title>Jen Spencer, SmartBug Media</video:title>
            <video:description>VP of Sales and Marketing at SmartBug Media</video:description>
            <video:publication_date>2018-12-03T15:00:53+00:00</video:publication_date>
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            <video:duration>913</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>inbound2018</video:tag>
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            <video:tag>video marketing</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/mes-tara-robertson-sprout-social-1</loc>
        <lastmod>2018-12-20</lastmod>
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            <video:title>Tara Robertson, Sprout Social</video:title>
            <video:description>Tara Robertson, Director, Marketing Strategy and Operations at Sprout Social breaks down customer retention, humanising automation processes, and using video for customer success!</video:description>
            <video:publication_date>2018-12-03T11:25:45+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>752</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>conference</video:tag>
            <video:tag>hubspot</video:tag>
            <video:tag>inbound2018</video:tag>
            <video:tag>influencer</video:tag>
            <video:tag>interview</video:tag>
            <video:tag>marketing automation</video:tag>
            <video:tag>twentythree</video:tag>
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            <video:tag>video marketing automation</video:tag>
            <video:tag>video marketing platform</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/how-to-make-social-media-videos-1</loc>
        <lastmod>2019-03-27</lastmod>
        <video:video>
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            <video:title>How to Make Social Media Videos That Engage</video:title>
            <video:description>Social media streams are crowded, fast-flowing and very very competitive. As social networks pull back on organic reach, showing up is hard and getting attention is even harder. So how can you stand out on social?&lt;/p&gt;
&lt;p&gt;The answer is social media videos - and you know it! But how do you actually go about just "pushing the button" as everyone's saying these days?&lt;/p&gt;
&lt;p&gt;Catch this actionable webinar with Andy Crestodina which will give you the recipe for video marketing success on social that will slow the scroll and capture clicks.</video:description>
            <video:publication_date>2018-11-29T16:37:52+00:00</video:publication_date>
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            <video:category>Webinars</video:category>
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    <url>
        <loc>https://video.twentythree.com/nick-barber-senior-analyst-at</loc>
        <lastmod>2018-12-05</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=37833477</video:player_loc>
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            <video:title>Nick Barber, Senior Analyst at Forrester</video:title>
            <video:description>Product, service and content make up how we experience brands. Get actionable insights and strategic examples on how video across the customer lifecycle can drive revenue.</video:description>
            <video:publication_date>2018-11-29T14:48:28+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1396</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>analytics</video:tag>
            <video:tag>influencer</video:tag>
            <video:tag>interview</video:tag>
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            <video:tag>video marketing</video:tag>
            <video:tag>video marketing automation</video:tag>
            <video:tag>webinars</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/mes-jennifer-montague-planday-1</loc>
        <lastmod>2019-05-24</lastmod>
        <video:video>
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            <video:title>Jennifer Montague, Planday</video:title>
            <video:description>Hear from our new Head of Growth, Jennifer Montague, (formerly Planday) as she breaks down how Planday drove growth with Facebook ads and started using video!</video:description>
            <video:publication_date>2018-11-29T11:40:50+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>566</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>demand gen</video:tag>
            <video:tag>inbound2018</video:tag>
            <video:tag>marketingexpertseries</video:tag>
            <video:tag>video marketing</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/phil-nottingham-video-strategist-1</loc>
        <lastmod>2018-12-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=37732818</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/4465660/37732818/46f4bacb05de258a711f2e9be8f53e77/small/phil-nottingham-video-strategist-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Phil Nottingham, Video Strategist</video:title>
            <video:description>Hear from Video Strategist, Phil Nottingham as he breaks down how he helps companies produce and get results from video.</video:description>
            <video:publication_date>2018-11-26T12:09:37+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1214</video:duration>
            <video:category>Marketing Expert Series</video:category>
            <video:tag>inbound2018</video:tag>
            <video:tag>marketingexpertseries</video:tag>
            <video:tag>video content strategy</video:tag>
            <video:tag>video marketing</video:tag>
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        </video:video>
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    <url>
        <loc>https://video.twentythree.com/mes-cara-meiselman-skillshare</loc>
        <lastmod>2018-12-20</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=37634438</video:player_loc>
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            <video:title>Cara Meiselman, Skillshare</video:title>
            <video:description>Cara Meiselman, Director of Brand Marketing at Skillshare (previously of ClassPass!)  shares her thoughts on user-generated video content and the most important marketing trends for 2019.</video:description>
            <video:publication_date>2018-11-23T13:04:00+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>448</video:duration>
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            <video:tag>inbound2018</video:tag>
            <video:tag>influencer</video:tag>
            <video:tag>influencer marketing</video:tag>
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            <video:tag>video marketing</video:tag>
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        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/mes-george-b-thomas-impulse-creative-1</loc>
        <lastmod>2018-12-10</lastmod>
        <video:video>
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            <video:title>George B Thomas, Impulse Creative</video:title>
            <video:description>Watch our latest episode in the with George B. Thomas, Marketing Evangelist at Impulse Creative as he breaks down all-things video marketing for brands!</video:description>
            <video:publication_date>2018-11-07T12:50:33+00:00</video:publication_date>
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            <video:duration>774</video:duration>
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            <video:tag>inbound2018</video:tag>
            <video:tag>marketingexpertseries</video:tag>
            <video:tag>video marketing</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/webinar-the-state-of-webinars-2018-4</loc>
        <lastmod>2018-11-07</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=37230742</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/12732917/37230742/9c03f4884a55e1e01d969b0d8f0a4ecf/small/webinar-the-state-of-webinars-2018-4-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Webinar: The State of Webinars 2018</video:title>
            <video:description>A decade-old marketing strategy, webinars are important channel for any marketing team looking to engage their audience, increase leads, and educated their customers. But what is the state of webinar tools in 2018?&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;We analyzed results from marketers around the world to find out how marketers feel about the current webinar tools, how webinars are run, and the results that matter most.</video:description>
            <video:publication_date>2018-11-07T09:40:32+00:00</video:publication_date>
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    </url>
    <url>
        <loc>https://video.twentythree.com/webinar-playbook-for-an-end-to-end-webinar</loc>
        <lastmod>2018-11-07</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=37214787</video:player_loc>
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            <video:title>Webinar: Playbook for an End-to-End Webinar Experience</video:title>
            <video:description>How do I make sure that my webinars convert into business?&lt;br /&gt;&lt;br /&gt;
This is a question most maketers have been asking themselves many times. In this webinar, we will inspire you on how to set up an end-to-end webinar experience. From tracked invites, a unique production workflow, to follow up and ROI measures.&lt;br /&gt;&lt;br /&gt;
Everything done on-brand and in integration with your marketing stack.</video:description>
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            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1452</video:duration>
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    </url>
    <url>
        <loc>https://video.twentythree.com/webinar-playbook-for-an-on-brand-webinar</loc>
        <lastmod>2018-11-02</lastmod>
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            <video:thumbnail_loc>https://video.twentythree.com/13968029/37065669/c5f6602bf4257f3f620f19b309739b43/small/webinar-playbook-for-an-on-brand-webinar-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Webinar: Playbook For An On-Brand Webinar</video:title>
            <video:description>&lt;p style="margin-bottom: 0px;"&gt;This webinar will take you through the steps of making an On-Brand webinar in a single Workflow, with, &lt;br&gt;&lt;br&gt;1. No Downloads required&lt;br&gt;2. Everything handled in one workflow from the TwentyThree Video Marketing Platform &lt;br&gt;3. On-Brand Invitations, landing pages, and registrations&lt;br&gt;4. Full engagement and performance data that can be integrated into Automation and CRM. &lt;br&gt;&lt;br&gt;The playbook will take you through the full flow and show you how you can convert your webinar leads into actual sales/Business Value.&lt;/p&gt;
</video:description>
            <video:publication_date>2018-11-01T12:07:23+00:00</video:publication_date>
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            <video:duration>1179</video:duration>
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    </url>
    <url>
        <loc>https://video.twentythree.com/webinar-the-7-keys-to-a-complete-video-marketing</loc>
        <lastmod>2018-10-25</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36829370</video:player_loc>
            <video:content_loc>https://video.twentythree.com/10820440/36829370/cc7bb519563f411fd8242b56c29d694d/video_medium/webinar-the-7-keys-to-a-complete-video-marketing-video.mp4</video:content_loc>
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            <video:title>Webinar: The 7 Keys to a Complete Video Marketing Strategy</video:title>
            <video:description>Are marketers treating video marketing the same as their other marketing campaigns? In this webinar, we break down the 7 changes that marketers can make to improve their video strategies in 2019:&lt;/p&gt;
&lt;p&gt;1. Start Using Video Across the Marketing Funnel and Buyers Journey&lt;/p&gt;
&lt;p&gt;2. It’s All About Engagement&lt;/p&gt;
&lt;p&gt;3. Are You Producing the Right Length of Video?&lt;/p&gt;
&lt;p&gt;4. Find Your Channel&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;5. Running Video on Your Website is King&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;6. Yes, Videos Work in Email&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;7. Is Your Video Data Siloed?</video:description>
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            <video:duration>634</video:duration>
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    </url>
    <url>
        <loc>https://video.twentythree.com/scott-brinker-3</loc>
        <lastmod>2018-12-10</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36821311</video:player_loc>
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            <video:title>Scott Brinker</video:title>
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    </url>
    <url>
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        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547872</video:player_loc>
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            <video:title>Lessons From the Film Industry on Brand Storytelling</video:title>
            <video:description>Hear Sançar Sahin, VP of Marketing at Typeform share a few lessons from the film industry on brand storytelling. Sançar Sahin, will show us what we can learn from the film industry to make us even better brand storytellers.</video:description>
            <video:publication_date>2018-10-15T11:37:40+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1923</video:duration>
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        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/innovate-within-social</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547871</video:player_loc>
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            <video:title>Innovate Within Social Sustainability</video:title>
            <video:description>Hear Lisa Hogg, EMEA Marketing Director at TOMS speaking about sustainability and standing for tomorrow at OnBrand 2018.</video:description>
            <video:publication_date>2018-10-15T11:37:36+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1374</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/is-imagination-more-important-than</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
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            <video:title>Is Imagination More Important Than Knowledge</video:title>
            <video:description>Hear from David Shing, Digital Prophet at Oath, talking about culture, code and creativity.</video:description>
            <video:publication_date>2018-10-15T11:31:47+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1851</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/reframing-the-conversation-around</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547613</video:player_loc>
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            <video:title>Reframing the Conversation Around Content</video:title>
            <video:description>Ravi Amaratunga Hitchcock, Head of Pi Studio at WE ARE Pi, and Stephen Mai, Chief Content Office at Boiler Room shares tips on how to reframe the conversation around content - and how to shift to an audience first model.</video:description>
            <video:publication_date>2018-10-15T11:25:55+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1531</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/being-a-challenger-brand-in-the</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547612</video:player_loc>
            <video:content_loc>https://video.twentythree.com/10820437/36547612/7709a20ed8f7fccaa72f1d93e67ba263/video_medium/being-a-challenger-brand-in-the-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/10820437/36547612/7709a20ed8f7fccaa72f1d93e67ba263/small/being-a-challenger-brand-in-the-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Being a Challenger Brand in the Female-Driven Economy</video:title>
            <video:description>Kristin Cardwell, VP of International Strategy and Business Development at Refinery29 talks about why it's no longer enough to simply be a publisher, detailing how media companies and how consumer brands can become a key component of their audience's life.&lt;/p&gt;
&lt;p&gt;In short: to them, you need to be everywhere.</video:description>
            <video:publication_date>2018-10-15T11:25:51+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1771</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/emanuele-madeddu-reverence-to</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547240</video:player_loc>
            <video:content_loc>https://video.twentythree.com/10820439/36547240/d486d9d02b457287935059d2b4e43b70/video_medium/emanuele-madeddu-reverence-to-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/10820439/36547240/d486d9d02b457287935059d2b4e43b70/small/emanuele-madeddu-reverence-to-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Emanuele Madeddu, Reverence To Relevance</video:title>
            <video:description>Hear from award winning Emanuele Madeddu, Executive Vice President of Global Brand Strategy speaking about how to stay relevant - sharing strategies and tactics to achieve this.</video:description>
            <video:publication_date>2018-10-15T11:09:52+00:00</video:publication_date>
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            <video:duration>1661</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/why-we-need-new-realities</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=36547237</video:player_loc>
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            <video:title>Why We Need New Realities?</video:title>
            <video:description>Hear from Kirk Johnsen, Business Director for Department of New Realities at Wieden+Kennedy, talking about why an advertising agency should invest in emerging technologies and sharing practical applications and lessons learned.</video:description>
            <video:publication_date>2018-10-15T11:09:49+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1830</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/the-savagery-of-pop-culture</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
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            <video:title>The Savagery of Pop Culture</video:title>
            <video:description>What is the role of brands when culture is increasingly fragmented, constantly changing and not welcoming to brands? Drawing from history, science and of course pop culture, Alain Sylvain, Founder and CEO of Sylvain Labs, will explain how brands and products have a responsibility to further culture–and not capitalize on it.</video:description>
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            <video:category>Events and Seminars</video:category>
            <video:tag>OnBrand</video:tag>
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        <loc>https://video.twentythree.com/dave-gerhardt-vp-marketing-at-drift</loc>
        <lastmod>2018-10-18</lastmod>
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            <video:title>Dave Gerhardt, VP Marketing at Drift</video:title>
            <video:description></video:description>
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            <video:duration>1665</video:duration>
            <video:category>Live recordings</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/webinar-the-journey-to-change-webinar-tools-1</loc>
        <lastmod>2018-09-18</lastmod>
        <video:video>
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            <video:title>Webinar: The Journey to Change Webinar Tools</video:title>
            <video:description>&lt;p&gt;&lt;strong&gt;Date: &lt;/strong&gt;September 18th, 2018, 5pm CEST/ 11am EST/ 8am PDT&lt;br&gt;&lt;/p&gt;
&lt;p&gt;Webinars have been one of the most important marketing elements for the last 15 years. And the first in video marketing to drive lead generation and content production. But webinar tools are stuck in a different era than what tools marketers use today.&lt;/p&gt;
&lt;p&gt;As a pioneering marketing category, webinar tools have often been born from web conferencing technologies. By giving marketers a tool that they can finally love, TwentyThree Webinars aims to improve the negative 28 Net-Promoter Score that current webinar tools received - according to a study conducted by TwentyThree -  from marketers around the world.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;We'll change that September 18th.&lt;/p&gt;
&lt;p&gt;Agenda:&lt;br&gt;- Launch keynote&lt;br&gt;- Demo&lt;br&gt;- In-depth use cases from TwentyThree customers using Webinars - Accelo, Templafy and Survata.&lt;/p&gt;
&lt;p&gt;Duration: 60 min&lt;/p&gt;
</video:description>
            <video:publication_date>2018-09-18T17:40:16+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2246</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/pieterjan-bouten-the-data-driven</loc>
        <lastmod>2019-02-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27915345</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288174/27915345/6ef075e544cc90f3b26e2caf79f4970c/video_medium/pieterjan-bouten-the-data-driven-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288174/27915345/6ef075e544cc90f3b26e2caf79f4970c/small/pieterjan-bouten-the-data-driven-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Pieterjan Bouten - The Data Driven Marketing Team</video:title>
            <video:description>Pieterjan Bouten, Co-Founder &amp; CEO Showpad, shares thoughts on why video and data is key for the marketing teams - now and in the future.</video:description>
            <video:publication_date>2018-06-20T12:06:12+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>490</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>Saastr Europe</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/katherine-barrios-video-across</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27915205</video:player_loc>
            <video:content_loc>https://video.twentythree.com/9826383/27915205/ed25483dab45f1f18c3e7b648c363c43/video_medium/katherine-barrios-video-across-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/9826383/27915205/ed25483dab45f1f18c3e7b648c363c43/small/katherine-barrios-video-across-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Katherine Barrios - Video Across the User Journey</video:title>
            <video:description>Katherine Barrios, CMO at Xeneta, shares how they use video across the user journey and what marketing automation platforms and metrics Xeneta are using to measure their video KPIs.</video:description>
            <video:publication_date>2018-06-20T11:55:04+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>487</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>saastr europa</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/frederic-plais-the-video</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27915085</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288169/27915085/012e7e16ef5e4d0a7e2c23ec2981d8fc/video_medium/frederic-plais-the-video-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288169/27915085/012e7e16ef5e4d0a7e2c23ec2981d8fc/small/frederic-plais-the-video-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Frederic Plais - The Video Generation</video:title>
            <video:description>Frederic Plais, CEO of Platform.sh, shares his thoughs on the 'video generation' and how they use video to create transparency, a great on-boarding and lower funnel experience and overall - the right experience online.</video:description>
            <video:publication_date>2018-06-20T11:44:05+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>398</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>saastr europa</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/dayna-rothman-use-of-video-in</loc>
        <lastmod>2019-02-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27914993</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288172/27914993/0b8f720b99434e2d36fa79f18a9a7d5f/video_medium/dayna-rothman-use-of-video-in-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288172/27914993/0b8f720b99434e2d36fa79f18a9a7d5f/small/dayna-rothman-use-of-video-in-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Dayna Rothman - Use of Video in Sales: Accelerate Your Sales Process</video:title>
            <video:description>Dayna Rothman, Chief Revenue Officer at SaaStr shares how her team and organization are using video to accelerate their sales processes.</video:description>
            <video:publication_date>2018-06-20T11:34:49+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>493</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>saastr europa</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/andrus-purde-marketing-automation</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27914304</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/27288172/27914304/1e9fe290ca1427885d2239d4e76ed6ce/small/andrus-purde-marketing-automation-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Andrus Purde - Marketing Automation Essentials</video:title>
            <video:description>Andrus Purde, Founder of Outfunnel, on marketing automation and start-ups - and why not to 'overdo it'. It starts with understanding the customer and understanding the business.</video:description>
            <video:publication_date>2018-06-20T11:13:54+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>347</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>saastr europa</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/aaron-ross-video-as-value-creator</loc>
        <lastmod>2019-02-01</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27914205</video:player_loc>
            <video:content_loc>https://video.twentythree.com/9826383/27914205/78781e8b0ecf76cc7cb108b92d7e439b/video_medium/aaron-ross-video-as-value-creator-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/9826383/27914205/78781e8b0ecf76cc7cb108b92d7e439b/small/aaron-ross-video-as-value-creator-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Aaron Ross - Video as Value Creator: Quality Over Quantity </video:title>
            <video:description>Aaron Ross, Co-CEO of Predictable Revenue Inc and best selling author of predicable revenue, on video content and how marketers can and should create less content, but better content.</video:description>
            <video:publication_date>2018-06-20T11:04:26+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1086</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>saastr europa</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/erlend-forsund-how-to-pull-video</loc>
        <lastmod>2019-02-04</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27692386</video:player_loc>
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            <video:title>Erlend Førsund - How to Pull Video into Your Marketing and Sales Stack</video:title>
            <video:description>Erlend Førsund, Head of Marketing at MarkedsPartner AS, explains how to successfully pull video into your marketing and sales stack incl. tangible examples and takeaways.</video:description>
            <video:publication_date>2018-05-31T11:08:41+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1333</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>breakfast seminar</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-marketing-minute-marketo</loc>
        <lastmod>2019-03-28</lastmod>
        <video:video>
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            <video:title>Video Marketing Minute: Marketo</video:title>
            <video:description>How to view all user data within Marketo through the two way sync including video behaviour, engagement and conversions.</video:description>
            <video:publication_date>2018-05-29T13:57:04+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>117</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>2018</video:tag>
            <video:tag>automation</video:tag>
            <video:tag>integration</video:tag>
            <video:tag>marketing nation</video:tag>
            <video:tag>marketo</video:tag>
            <video:tag>san francisco</video:tag>
            <video:tag>summit</video:tag>
            <video:tag>twentythree</video:tag>
            <video:tag>video marketing</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/how-top-brands-increase-engagement</loc>
        <lastmod>2019-02-04</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27535194</video:player_loc>
            <video:content_loc>https://video.twentythree.com/27288169/27535194/697a28498d3ac3b54c2d1f94cfe3f6ce/video_medium/how-top-brands-increase-engagement-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/27288169/27535194/697a28498d3ac3b54c2d1f94cfe3f6ce/small/how-top-brands-increase-engagement-thumbnail.jpg</video:thumbnail_loc>
            <video:title>How Top Brands Increase Engagement With Video</video:title>
            <video:description>Hear from Casper Rouchmann, Traffic Manager at Templafy, Maria Willoch, VP Sales and Marketing at VIBBIO give examples and share best practices on how top brands increase engagement with video.</video:description>
            <video:publication_date>2018-05-18T12:00:33+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
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            <video:description>This episode features&lt;br /&gt;
Matt Heinz, President of Heinz Marketing.&lt;br /&gt;
Nick Westergaard, Chief Brand Strategist at Brand Driven Digital,&lt;br /&gt;
John Fernandez, VP, Revenue Marketing at Contently</video:description>
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    <url>
        <loc>https://video.twentythree.com/how-to-make-marketing-messages-more</loc>
        <lastmod>2019-01-30</lastmod>
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            <video:title>How to Make Marketing Messages More Pervasive.</video:title>
            <video:description>Nancy Harhut, Chief Creative Officer at Nancy Harut &amp; Associates shares top tips and behavioural science principles that marketeers can use to make their marketing messages more pervasive.</video:description>
            <video:publication_date>2018-05-14T09:55:32+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>312</video:duration>
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            <video:tag>Marketo Marketing Nation Summit</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/russel-henely-how-to-get-started</loc>
        <lastmod>2019-01-30</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27450019</video:player_loc>
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            <video:title>Russel Henely - How to Get Started With Video</video:title>
            <video:description>Hear from Russel Henely, Enterprise Account Manager at Marketo, talking about how to get started with video in sales.</video:description>
            <video:publication_date>2018-05-09T12:42:56+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>239</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>marketo marketing nation summit</video:tag>
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    <url>
        <loc>https://video.twentythree.com/randy-frisch-marketing-your</loc>
        <lastmod>2019-01-31</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27449982</video:player_loc>
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            <video:title>Randy Frisch - Marketing Your Content</video:title>
            <video:description>Randy Frisch, Co-Founder, CMO &amp; President of Uberflip shares his thoughts on how to engage your audiences, and creating personalization at scale.</video:description>
            <video:publication_date>2018-05-09T12:38:33+00:00</video:publication_date>
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        <loc>https://video.twentythree.com/nick-westergaard-top-branding</loc>
        <lastmod>2019-01-31</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27449888</video:player_loc>
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            <video:title>Nick Westergaard - Top Branding Tips for Business</video:title>
            <video:description>Nick Westergaard, Chief Strategist at Brand Driven Digital, shares his top tips on branding for businesses and how to measure success of branding.</video:description>
            <video:publication_date>2018-05-09T12:29:35+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
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            <video:category>Events and Seminars</video:category>
            <video:tag>marketo marketing nation summit</video:tag>
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    <url>
        <loc>https://video.twentythree.com/matt-heinz-videos-in-the-b2b</loc>
        <lastmod>2019-01-31</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27449761</video:player_loc>
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            <video:title>Matt Heinz - Videos in the B2B Space &amp; SQLs Generation</video:title>
            <video:description>Hear from Matt Heinz, President of Heinz Marketing giving advice on how to package marketing budgets for CFOs to understand, the evolution of video use in the B2B space and why marketers need to move towards SQL generation.</video:description>
            <video:publication_date>2018-05-09T12:19:03+00:00</video:publication_date>
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            <video:category>Events and Seminars</video:category>
            <video:tag>marketo marketing nation summit</video:tag>
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    <url>
        <loc>https://video.twentythree.com/john-fernandez-video-content</loc>
        <lastmod>2019-01-31</lastmod>
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            <video:title>John Fernandez - Video Content Marketing at Scale</video:title>
            <video:description>John Fernandez, VP, Revenue Marketing at Contently shares his view on accountable and video content marketing at scale.</video:description>
            <video:publication_date>2018-05-09T12:15:07+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
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            <video:category>Events and Seminars</video:category>
            <video:tag>marketo marketing nation summit</video:tag>
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    <url>
        <loc>https://video.twentythree.com/craig-rosenberg-account-based</loc>
        <lastmod>2019-01-31</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27449641</video:player_loc>
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            <video:title>Craig Rosenberg - Account Based Marketing</video:title>
            <video:description>Craig Rosenberg, Co-Founder and Chief Analyst at TOPO Inc., shares his views on why account based marketing help align sales and marketing.</video:description>
            <video:publication_date>2018-05-09T12:07:39+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
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            <video:tag>marketo marketing nation summit</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/erik-heldebro-integrating-slack</loc>
        <lastmod>2019-01-31</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27449473</video:player_loc>
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            <video:title> Erik Heldebro - Integrating Slack and Marketo</video:title>
            <video:description>Hear from Erik Heldebro, CMO at Bambuser, on how to improve sales and marketing alignment by making relevant information available to for example sales.</video:description>
            <video:publication_date>2018-05-09T11:55:08+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>307</video:duration>
            <video:category>Events and Seminars</video:category>
            <video:tag>marketo marketing nation summit</video:tag>
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    <url>
        <loc>https://video.twentythree.com/twentythree-x-marketo-launch-event</loc>
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            <video:title>TwentyThree x Marketo Launch Event</video:title>
            <video:description></video:description>
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            <video:tag>automation</video:tag>
            <video:tag>data</video:tag>
            <video:tag>integration</video:tag>
            <video:tag>live</video:tag>
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            <video:tag>marketingtechnology</video:tag>
            <video:tag>marketo</video:tag>
            <video:tag>partnership</video:tag>
            <video:tag>san francisco</video:tag>
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            <video:tag>video</video:tag>
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    <url>
        <loc>https://video.twentythree.com/breakfast-seminar-run-video-across-the-entire</loc>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27251810</video:player_loc>
            <video:content_loc>https://video.twentythree.com/7718127/27251810/a0141618ecff4848e92a1494bf697b91/video_medium/breakfast-seminar-run-video-across-the-entire-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/7718127/27251810/a0141618ecff4848e92a1494bf697b91/small/breakfast-seminar-run-video-across-the-entire-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Breakfast Seminar: Run Video Across the Entire Marketing Funnel</video:title>
            <video:description>With video becoming the most preferred medium among consumers and the fact that by 2021, video will represent 80% of all online traffic (Cisco), you are probably quickly pulling video into your marketing strategy. Yet, many marketers still struggle to measure the quantitative side of video and create data-driven content that is not only engaging but also generates more leads and engages users at each stage of the funnel.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;We invited industry experts to our second TwentyThree Breakfast Seminar in Copenhagen: “Qualitative vs. Quantitative: How to Properly Run Video Across the Entire Marketing Funnel.” Watch the recording of the seminar right here, where we discuss the best practices, insights, and cases on how to take advantage of the power of video and create appealing content for your customers.</video:description>
            <video:publication_date>2018-04-19T18:01:28+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3650</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Internal Archive</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/webinar-how-to-use-twentythrees-video-abm-tool-to</loc>
        <lastmod>2018-11-06</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27240738</video:player_loc>
            <video:content_loc>https://video.twentythree.com/7718126/27240738/faef32b27e012042210c0e58a8104860/video_medium/webinar-how-to-use-twentythrees-video-abm-tool-to-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/7718126/27240738/faef32b27e012042210c0e58a8104860/small/webinar-how-to-use-twentythrees-video-abm-tool-to-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Webinar: How to Use TwentyThree's Video ABM Tool to Win Customers</video:title>
            <video:description>Account based marketing, or ABM, is an integral vertical of a marketing strategy, used to target strategic accounts for B2B businesses. Whether it’s advertising, outbound sales emails, or events, ABM has been evolving into a new and necessary strategy. According to Contently, ABM “seems like one buzzword that’s here to stay.”&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;In this webinar, you’ll learn about tactics for using video to engage your targeted accounts, along with features like the ability to assign sales specific accounts, ‘follow’ certain contacts or companies video behavior, send personalized email with video, and targeted lead generation.</video:description>
            <video:publication_date>2018-04-18T18:17:37+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>724</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Webinars</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-marketing-minute-gdpr</loc>
        <lastmod>2019-03-28</lastmod>
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            <video:thumbnail_loc>https://video.twentythree.com/13968029/27179565/0f44dcce61c994954d628fc9f142acf4/small/video-marketing-minute-gdpr-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Video Marketing Minute: GDPR</video:title>
            <video:description>Why GDPR empowers marketers to take a personalised and more efficient approach to marketing</video:description>
            <video:publication_date>2018-04-13T21:49:36+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>145</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Video Marketing Minute</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/welcome-to-twentythree-the-video-marketing-2</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27170729</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968030/27170729/607ff9429dc9aaab2627c8f2bfdc1e76/video_medium/welcome-to-twentythree-the-video-marketing-2-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968030/27170729/607ff9429dc9aaab2627c8f2bfdc1e76/small/welcome-to-twentythree-the-video-marketing-2-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Welcome to TwentyThree The Video Marketing Platform</video:title>
            <video:description>This is a quick overview of how to use our video marketing platform.&lt;/p&gt;
&lt;p&gt;Video is the best way to tell stories and connect with your customers. At TwentyThree, we empower your marketing teams to finally integrate and add video to your marketing stack to successfully run video with inbound, social, and demand generation.&lt;/p&gt;
&lt;p&gt;Watch the video and get a hands-on introduction to how to get started using and tailoring the platform to your use case.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Remember to reach out to our support team via the chat bubble in the lower, right corner of the platform, if you need any assistance. Enjoy!</video:description>
            <video:publication_date>2018-04-13T11:46:37+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>174</video:duration>
            <video:category>Learning</video:category>
            <video:tag>videomarketing</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/b2b-marketing-expo-edition</loc>
        <lastmod>2018-12-10</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=27001954</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/27001954/dcb04880610694546b385f4ed6954469/video_medium/b2b-marketing-expo-edition-video.mp4</video:content_loc>
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            <video:title>B2B Marketing Expo Edition</video:title>
            <video:description>The TwentyThree team attended the B2B Marketing Expo in London and spoke with industry thought leaders about all-things video marketing.&lt;/p&gt;
Featuring&lt;br /&gt;
Sarah Cunningham, Head of Demand Gen at AdRoll&lt;br /&gt;
Jason Miller, Content and Social Marketing Leader LinkedIn Sales and Marketing Solution EMEA&lt;br /&gt;
Nathan Haines, Managing Director at Element26&lt;br /&gt;
Jon Mowat, Managing Director at Hurricane Media</video:description>
            <video:publication_date>2018-04-05T17:37:29+00:00</video:publication_date>
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            <video:duration>354</video:duration>
            <video:rating>5.0</video:rating>
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        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/jason-hsiao-1</loc>
        <lastmod>2018-12-10</lastmod>
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            <video:title>Jason Hsiao</video:title>
            <video:description>Jason Hsiao is the Chief Video Officer &amp; Co-Founder of Animoto.</video:description>
            <video:publication_date>2018-04-04T10:58:21+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1259</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>marketingexpertseries</video:tag>
            <video:tag>video marketing</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/video-marketing-minute-how-to-generate-abm-success-1</loc>
        <lastmod>2019-03-28</lastmod>
        <video:video>
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            <video:title>Video Marketing Minute: How to Generate Leads through Video</video:title>
            <video:description>Four ways to generate more leads through video.</video:description>
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            <video:description>Rand Fishkin is the Founder of SparkToro and Moz, frequent marketing keynote speaker and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).</video:description>
            <video:publication_date>2018-01-17T15:47:18+00:00</video:publication_date>
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            <video:tag>video content strategy</video:tag>
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        <lastmod>2018-12-10</lastmod>
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            <video:title>Scott Brinker</video:title>
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    <url>
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            <video:title>The Video Marketing Meetup</video:title>
            <video:description>On January 24, join TwentyThree and FirstCut, along with experts from SaaStr, Engagio, Splunk and Branch for the inaugural Video Marketing Meetup in San Francisco to discuss what's next for video marketing.&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Register here: &lt;a href="http://twthr.ee/2CMm0q8"&gt;&lt;a href="http://twthr.ee/2CMm0q8"&gt;http://twthr.ee/2CMm0q8&lt;/a&gt;&lt;/a&gt;</video:description>
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            <video:title>Video Marketing Minute: Personalized Video</video:title>
            <video:description>Four reasons to get started with personalized video in 2018.</video:description>
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        <lastmod>2018-11-06</lastmod>
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            <video:title>Webinar: How to Create a Video Marketing Plan for 2018</video:title>
            <video:description>As 2017 comes to a close, it’s time to starting planning video for 2018. According to our State of Video Marketing Survey, marketers plan to produce 5x more videos in the upcoming year, which will require a comprehensive, full-funnel video marketing plan. That’s why we’re breaking down each step a marketer needs to take in our How to Create a Video Marketing Plan for 2018 webinar.&lt;/p&gt;
&lt;p&gt;In this webinar, you’ll learn:&lt;/p&gt;
&lt;p&gt;-Best practices for using video across the entire marketing funnel&lt;/p&gt;
&lt;p&gt;-Building a comprehensive content plan that involves video&lt;/p&gt;
&lt;p&gt;-How to integrate video into an existing tech stack&lt;/p&gt;
&lt;p&gt;-Insight into detailed use-cases from the best brands using video in 2017&lt;/p&gt;
&lt;p&gt;Date &amp; Time:&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Wednesday, December 13th at 11 a.m. EST (4 p.m. GMT)&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Presenters:&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Todd Patton, Head of Comms &amp; Story at TwentyThree&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;Kate Kalil, Community Manager at TwentyThree</video:description>
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    <url>
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            <video:description>Seven video marketing trends to pay attention to for 2018.</video:description>
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            <video:title>Video Marketing Minute: B2B Video Marketing Best Practices</video:title>
            <video:description>Five tips to consider when developing your B2B video marketing strategy.</video:description>
            <video:publication_date>2017-11-30T12:03:43+00:00</video:publication_date>
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    </url>
    <url>
        <loc>https://video.twentythree.com/uyen-tieu-great-big-story-full-interview-1</loc>
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            <video:title>Uyen Tieu: Great Big Story (Full Interview)</video:title>
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    </url>
    <url>
        <loc>https://video.twentythree.com/rand-fishkin-the-successful</loc>
        <lastmod>2019-03-14</lastmod>
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&lt;p&gt;Rand Fishkin is the Founder of SparkToro and Moz, a frequent marketing keynote speaker on marketing and entrepreneurship topics around the world and the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World (2018).</video:description>
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        <loc>https://video.twentythree.com/marketo-x-twentythree</loc>
        <lastmod>2019-01-29</lastmod>
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            <video:title>Marketo x TwentyThree</video:title>
            <video:description>Watch the breakdown of the TwentyThree and Marketo integration as we walk you through how Marketo users can see all of their video data in contacts, use it in smart campaigns, and improve scoring.</video:description>
            <video:publication_date>2017-10-24T11:26:19+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>108</video:duration>
            <video:category>Product Spotlight</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/how-to-effectively-build-your-lead-list-1</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=19715432</video:player_loc>
            <video:content_loc>https://video.twentythree.com/19476794/19715432/98ff3491db6e4a1941e825fe215c19b1/video_medium/how-to-effectively-build-your-lead-list-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/19476794/19715432/98ff3491db6e4a1941e825fe215c19b1/small/how-to-effectively-build-your-lead-list-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>How to Effectively Build Your Lead List</video:title>
            <video:description>&lt;span&gt;Join us for October Demand Generation Meetup to learn from marketing leaders at the world's fastest growing companies about how to effectively build your lead list. You will walk away with actionable tactics and lessons learned to grow your company.&lt;br&gt;&lt;br&gt;Hosted by &lt;a href="http://pubnub.com"&gt;Pubnub&lt;/a&gt;&lt;/span&gt;&lt;br&gt;Organized by &lt;a href="http://sharebird.com"&gt;Sharebird&lt;/a&gt;</video:description>
            <video:publication_date>2017-10-24T04:32:48+00:00</video:publication_date>
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        </video:video>
    </url>
    <url>
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        <lastmod>2019-03-14</lastmod>
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            <video:title>Garrett Moon - Growing From 0 to 1.3 Million Pageviews</video:title>
            <video:description>We meet with Garrett Moon, CEO and Co-founder at CoSchedule at Inbound to talk about content hacking, video marketing and their journey growing their visitor base from 0 to 1.3 million pageviews.</video:description>
            <video:publication_date>2017-09-27T17:16:26+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>183</video:duration>
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        <loc>https://video.twentythree.com/daniel-james-how-to-conduct</loc>
        <lastmod>2019-03-14</lastmod>
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            <video:title>Daniel James -  How to Conduct Proper Video A/B Testing</video:title>
            <video:description>We meet with Daniel James, Content Marketing Manager at Rakuten Marketing during INBOUND to talk about video A/B testing - from a strategic perspective.</video:description>
            <video:publication_date>2017-09-27T15:03:37+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>338</video:duration>
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    </url>
    <url>
        <loc>https://video.twentythree.com/product-marketing-vs-product-management-building-1</loc>
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            <video:title>Product Marketing vs Product Management: Building An Effective Partnership</video:title>
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            <video:tag>product marketing vs product management</video:tag>
            <video:tag>SFProdMktg</video:tag>
            <video:tag>sharebird</video:tag>
            <video:tag>zendesk</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/carlos-gil-komfo-summit</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=19006726</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107560/19006726/a3f8c53b740d2076b825b442369bc5fa/video_medium/carlos-gil-komfo-summit-video.mp4</video:content_loc>
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            <video:title>Carlos Gil - Komfo Summit</video:title>
            <video:description>Carlos Gil is an Entrepreneur, Brand Marketing Executive, Start-up Founder, Social Media Strategist and Keynote Speaker.</video:description>
            <video:publication_date>2017-09-11T15:18:10+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>719</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Featured</video:category>
            <video:tag>carlos gil</video:tag>
            <video:tag>Komfo summit</video:tag>
            <video:tag>komfosummit2017</video:tag>
            <video:tag>marketingtrends2018</video:tag>
            <video:tag>social media marketing strategy</video:tag>
            <video:tag>social media marketing trends 2018</video:tag>
            <video:tag>videometrics</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/ibm-watson-artificial-intelligence-the-reality-1</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18948857</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107560/18948857/431b8f4fe8938983806070172676c1d5/video_medium/ibm-watson-artificial-intelligence-the-reality-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107560/18948857/431b8f4fe8938983806070172676c1d5/small/ibm-watson-artificial-intelligence-the-reality-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>IBM Watson - Artificial Intelligence: The Reality Behind the Hype</video:title>
            <video:description>&lt;p&gt;Organized by &lt;a href="https://www.linkedin.com/pulse/artificial-intelligence-marketing-association-manifesto-gobbi"&gt;Aima&lt;/a&gt;&lt;br&gt;&lt;/p&gt;
&lt;/p&gt;
&lt;p&gt;&lt;p&gt;We are on a mission of discovering what is AI and what is not AI. For this big question mark we invited the most relevant player in this field to speak at our next event,&amp;nbsp;IBM Watson's Director of Product, Michael Ludden.&lt;br&gt;&lt;/p&gt;
&lt;p&gt;During the last meetup we said "Artificial Intelligence&amp;nbsp;is disrupting most of the traditional&amp;nbsp;markets. From Finance, Insurance, and Automotive to Marketing. As a part of this digital and technological transformation, AI is already significantly influencing and impacting marketing activities."&amp;nbsp;&amp;nbsp;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;We realize that one of the biggest emerging issues is really&amp;nbsp;understanding where to draw a line between the real Artificial Intelligence&amp;nbsp;and very interesting and&amp;nbsp;well-designed algorithmsthat don't have any AI technology inside.&lt;/p&gt;
&lt;/p&gt;
&lt;p&gt;&lt;p style="margin-bottom: 0px;"&gt;Sponsored by:&lt;p style="margin-bottom: 0px;"&gt;&lt;a href="http://mindthebridge.com"&gt;Mind the Bridge&lt;/a&gt;&lt;a href="http://www.mindthebridge.com"&gt;,&lt;/a&gt; &lt;a href="http://www.twentythree.net"&gt;TwentyThree&lt;/a&gt; and &lt;a href="http://evensi.com"&gt;Evensi&lt;/a&gt;&lt;/p&gt;
</video:description>
            <video:publication_date>2017-09-06T04:20:03+00:00</video:publication_date>
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            <video:duration>2542</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>aiimpactmarketing&amp;promotions</video:tag>
            <video:tag>aiinmarketing</video:tag>
            <video:tag>aimarketing</video:tag>
            <video:tag>aimarketingmeetup</video:tag>
            <video:tag>applicationofartificialintelligenceinmarketing</video:tag>
            <video:tag>evensi</video:tag>
            <video:tag>ibmwatson</video:tag>
            <video:tag>MichaelLudden</video:tag>
            <video:tag>mindthebridge</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/universal-robots</loc>
        <lastmod>2019-09-23</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18858610</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107561/18858610/b91e61c2f363c7c7f2b70ebda442c7da/video_medium/universal-robots-video.mp4</video:content_loc>
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            <video:title>Universal Robots</video:title>
            <video:description>Learn How Universal Robots Generated Half of Their Leads by Using Twentythree’s Video Marketing Platform.</video:description>
            <video:publication_date>2017-08-29T10:34:59+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>243</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Cases</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/women-leaders-in-business-breaking-the-glass-3</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18801862</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/18801862/decde92250625cd928888f98e0e4b52b/video_medium/women-leaders-in-business-breaking-the-glass-3-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107559/18801862/decde92250625cd928888f98e0e4b52b/small/women-leaders-in-business-breaking-the-glass-3-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Women Leaders in Business: Breaking the Glass Ceiling</video:title>
            <video:description>&lt;div&gt;Celebrate&amp;nbsp;Women's Equality Day&amp;nbsp;2017!&amp;nbsp;Join us for an inspiring and empowering evening of networking, and a panel discussion with women leaders who have broken the glass ceiling in the workplace.&lt;br&gt;&lt;/div&gt;&lt;p&gt;They will discuss their journey to success, the gender gap in senior leadership roles, current industry trends, and advice for women to continue to forge ahead in their fields.&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Panelists&lt;/b&gt;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;Maira Benjamin, Director of Engineering at Pandora&lt;/li&gt;&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;Shannon Eis,&amp;nbsp;&amp;nbsp;Vice President of Corporate Communications at Yelp&lt;/li&gt;&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;Shazia Makhdumi, Global Head of Educational Apps Business Development, Google Play at Google&lt;/li&gt;&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;Renata George, Managing Director at Zenmen Venture Fund&lt;/li&gt;&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;Kimberly Jew, Vice President, Marketing Program Manager at Wells Fargo&lt;/li&gt;&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;Jennifer Browne, Director of Procurement Operations at Salesforce&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Moderator:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&amp;nbsp;Sonya Pelia, Head of Marketing at Datometry and President of the Board at Maitri&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Agenda&lt;/b&gt;&lt;/p&gt;
&lt;p&gt;6pm - 6:30pm Registration and networking&lt;/p&gt;
&lt;p&gt;6:30pm- 6:45 pm Introductions and announcements&lt;/p&gt;
&lt;p&gt;6:45pm - 7:45pm Panel Discussion and Q&amp;amp;A&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;7:45pm - 8:45pm Networking continued&lt;/p&gt;
&lt;p style="margin-bottom: 0px;"&gt;&lt;br&gt;&lt;/p&gt;
&lt;div&gt;Organized by The Expat Woman&amp;nbsp;&lt;br&gt;&lt;br&gt;&lt;a href="http://theexpatwoman.com"&gt;&lt;img alt="" src="https://photos-5.dropbox.com/t/2/AADjfr_orqlydrUx1KcabICDHkxzgKAspc5DroJkIA1g8Q/12/42867992/png/32x32/1/_/1/2/The%20Expat%20Woman%20logo.png/ELzU4iAYghMgBygH/Yym8pwNPap1xWNglzHjOiktD8w9PcNHxGgoP3mp935k?size=2048x1536&amp;amp;size_mode=3"&gt;&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/div&gt;&lt;div&gt;Sponsored by Google Launchpad&lt;br&gt;&lt;br&gt;&lt;a href="https://goo.gl/forms/kllPDSpCSzuJOX7I2"&gt;&lt;img alt="" src="https://photos-1.dropbox.com/t/2/AABJN2wqtUJHkZEtrTHxyMjma4MTaNmhXlhqhoygBP5JUQ/12/42867992/png/32x32/1/_/1/2/Google%20launchpad.png/ELzU4iAYgBMgBygH/3ANgTFdOZrN9UJycNMQc2LbnbaBnC8cIKnM5dSXiIPI?size=2048x1536&amp;amp;size_mode=3"&gt;&lt;/a&gt;&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-08-25T05:03:52+00:00</video:publication_date>
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            <video:duration>5483</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>breakingtheglassceiling</video:tag>
            <video:tag>GooglePlay</video:tag>
            <video:tag>JenniferBrowne</video:tag>
            <video:tag>KimberlyJew</video:tag>
            <video:tag>MairaBenjamin</video:tag>
            <video:tag>Maitri</video:tag>
            <video:tag>Pandora</video:tag>
            <video:tag>RenataGeorge</video:tag>
            <video:tag>Salesforce</video:tag>
            <video:tag>ShannonEis</video:tag>
            <video:tag>ShaziaMakhdumi</video:tag>
            <video:tag>SonyaPelia</video:tag>
            <video:tag>TheExpatWoman</video:tag>
            <video:tag>theexpatwomanmeetup</video:tag>
            <video:tag>WellsFargo</video:tag>
            <video:tag>womenbreakingtheglassceiling</video:tag>
            <video:tag>womenglassceiling</video:tag>
            <video:tag>Yelp</video:tag>
            <video:tag>ZenmenVentureFund</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/branch-twentythree</loc>
        <lastmod>2019-01-29</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18760441</video:player_loc>
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            <video:title>Branch + TwentyThree</video:title>
            <video:description>Learn how Branch was able to see video activity inside Marketo and Salesforce, and ultimately, improve their video attribution data.</video:description>
            <video:publication_date>2017-08-21T20:25:01+00:00</video:publication_date>
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            <video:duration>215</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Cases</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/nick-popoff-engineering-manager-at-eventbrite</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18635097</video:player_loc>
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            <video:title>Nick Popoff, Engineering manager at Eventbrite</video:title>
            <video:description>Testing our way to Good, Better, Best @ Eventbrite&lt;/p&gt;
&lt;p&gt;Our team has been experimenting our way to a new pricing and feature assortments strategy for event organizers.  I'll share how we used A/B testing in our onboarding flow to learn what would work, and the twists and turns on the way.&lt;/p&gt;
&lt;p&gt;Speaker: Nick Popoff is an engineering manager at Eventbrite, where he works with teams focused on organizer growth, pricing, and event access control technology.&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
Notification Volume Optimization @ Pinterest&lt;br /&gt;
In this talk we will cover some of our latest progress on using machine learning to globally optimize email / notification volume for each user to improve user experience and drive site-wide engagement.&lt;/p&gt;
&lt;p&gt;Speaker: Dr. Bo Zhao is a machine learning engineer / tech lead at Pinterest. Previously he worked at LinkedIn and Microsoft Research. He has published more than 20 papers and regularly served as program committee members at top machine learning / data mining conferences (KDD, WWW, VLDB, SIGMOD, etc.)&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
Hot air balloons, the Big Bang, and other things that expand&lt;br /&gt;
This talk will cover the story of expansion at Atlassian. It will cover approaches that Atlassian has taken to increase the natural expansion rate of users between our different products, some of the interesting results that we've seen, and the tech we use to achieve this.&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
Speaker: Josh Devenny is a Principal Product Manager at Atlassian. He's been at Atlassian for 6 years, and has spent time as a PM on JIRA and HipChat. He now spends his time in the core Growth team looking after the Growth Platform teams.</video:description>
            <video:publication_date>2017-08-11T00:47:36+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1094</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/dr-bo-zhao-machine-learning-engineer-tech-lead-at</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18635064</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107558/18635064/adef478dc6acc137896a1f717e1131d0/video_medium/dr-bo-zhao-machine-learning-engineer-tech-lead-at-video.mp4</video:content_loc>
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            <video:title>Dr. Bo Zhao, Machine learning engineer / Tech lead at Pinterest</video:title>
            <video:description>Notification Volume Optimization @ Pinterest&lt;br /&gt;
In this talk we will cover some of our latest progress on using machine learning to globally optimize email / notification volume for each user to improve user experience and drive site-wide engagement.&lt;/p&gt;
&lt;p&gt;Speaker: Dr. Bo Zhao is a machine learning engineer / tech lead at Pinterest. Previously he worked at LinkedIn and Microsoft Research. He has published more than 20 papers and regularly served as program committee members at top machine learning / data mining conferences (KDD, WWW, VLDB, SIGMOD, etc.)</video:description>
            <video:publication_date>2017-08-11T00:42:34+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1290</video:duration>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/josh-devenny-principal-product-manager-at</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18631963</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107558/18631963/05e0081db92006f1c19a5103f3d7a70c/video_medium/josh-devenny-principal-product-manager-at-video.mp4</video:content_loc>
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            <video:title>Josh Devenny, Principal Product Manager at Atlassian</video:title>
            <video:description>Hot air balloons, the Big Bang, and other things that expand&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;
This talk will cover the story of expansion at Atlassian. It will cover approaches that Atlassian has taken to increase the natural expansion rate of users between our different products, some of the interesting results that we've seen, and the tech we use to achieve this.&lt;br /&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;Speaker: Josh Devenny is a Principal Product Manager at Atlassian. He's been at Atlassian for 6 years, and has spent time as a PM on JIRA and HipChat. He now spends his time in the core Growth team looking after the Growth Platform teams.</video:description>
            <video:publication_date>2017-08-10T20:26:12+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1162</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/growth-engineering-speakers-atlassian-eventbrite-2</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18621746</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107558/18621746/ae3abafbfaeaff9cb84b31a8d5f21188/video_medium/growth-engineering-speakers-atlassian-eventbrite-2-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107558/18621746/ae3abafbfaeaff9cb84b31a8d5f21188/small/growth-engineering-speakers-atlassian-eventbrite-2-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Growth Engineering (Speakers: Atlassian, Eventbrite, Pinterest)</video:title>
            <video:description>&lt;p&gt;&lt;b&gt;Testing our way to Good, Better, Best @ Eventbrite&amp;nbsp;&lt;/b&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;Our team has been experimenting our way to a new pricing and feature assortments strategy for event organizers.&amp;nbsp; I'll share how we used A/B testing in our onboarding flow to learn what would work, and the twists and turns on the way.&amp;nbsp;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;Speaker: Nick Popoff is an engineering manager at Eventbrite, where he works with teams focused on organizer growth, pricing, and event access control technology.&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Notification Volume Optimization @ Pinterest&amp;nbsp;&lt;/b&gt;&lt;br&gt;In this talk we will cover some of our latest progress on using machine learning to globally optimize email / notification volume for each user to improve user experience and drive site-wide engagement.&lt;/p&gt;
&lt;p&gt;&lt;br&gt;Speaker: Dr. Bo Zhao is a machine learning engineer / tech lead at Pinterest. Previously he worked at LinkedIn and Microsoft Research. He has published more than 20 papers and regularly served as program committee members at top machine learning / data mining conferences (KDD, WWW, VLDB, SIGMOD, etc.)&amp;nbsp;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Hot air balloons, the Big Bang, and other things that expand&amp;nbsp;&lt;/b&gt;&lt;br&gt;This talk will cover the story of expansion at Atlassian. It will cover approaches that Atlassian has taken to increase the natural expansion rate of users between our different products, some of the interesting results that we've seen, and the tech we use to achieve this.&amp;nbsp;&lt;br&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;Speaker: Josh Devenny is a Principal Product Manager at Atlassian. He's been at Atlassian for 6 years, and has spent time as a PM on JIRA and HipChat. He now spends his time in the core Growth team looking after the Growth Platform teams.&amp;nbsp;&lt;/p&gt;
</video:description>
            <video:publication_date>2017-08-10T05:09:47+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>4064</video:duration>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-state-of-online-video</loc>
        <lastmod>2018-11-22</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18198848</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107547/18198848/997998397aa34a9f9d4bdd2baf5650b3/video_medium/the-state-of-online-video-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107547/18198848/997998397aa34a9f9d4bdd2baf5650b3/small/the-state-of-online-video-thumbnail.jpg</video:thumbnail_loc>
            <video:title>The State of Online Video, TwentyThree Report + Infographic</video:title>
            <video:description>Shorter is not always better, as seen in &lt;a href="http://www.adweek.com/tv-video/infographic-80-of-videos-drive-less-than-a-third-of-total-video-engagement/" target="_blank" style="text-decoration: underline"&gt;Adweek&lt;/a&gt;. We have busted the 90sec video engagement myth in our newest report covering the State of Online Video. Modern marketers use video on almost every channel, but do they know how users are truly consuming their video content? We have gathered data from 300 marketing teams, 1.5m videos, 1.7bn impressions, and 650m video plays, to tell you the story of the importance of video in 2017 and why marketers should use video to drive leads, improve their data, and nurture customers down the funnel.

&lt;img src="https://cdn2.hubspot.net/hubfs/3076550/TwentyThree-State-of-Online-Video-infographic.jpg" /&gt; &lt;br/&gt;</video:description>
            <video:publication_date>2017-07-14T12:33:27+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>112</video:duration>
            <video:category>Blog</video:category>
            <video:tag>blog</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-6-steps-to-mastering-video-seo</loc>
        <lastmod>2018-09-28</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=18014515</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/13968032/18014515/ae87d1ae90fd13390abbbce4b0cb6628/small/the-6-steps-to-mastering-video-seo-thumbnail.jpg</video:thumbnail_loc>
            <video:title>The 6 Steps to Mastering Video SEO</video:title>
            <video:description>It’s no secret that Google loves video on web pages. Which as you already know, means there is great potential in publishing them in the right way for optimal SEO results. 
 
It’s  about providing relevant and useful information for Google to crawl, or index, from the video embedcode. We’ve put together these six steps to help you optimize and improve your SEO results through the power of video: 
 
&lt;h3&gt;1. Write Lengthy Video Descriptions&lt;/h3&gt;
 
&lt;b&gt;Why?&lt;/b&gt; A good description is highly relevant for SEO purposes and should give a clear understanding of the content of the video. Good descriptions should be at least 150 characters long, but can easily go up to 1,000 words.  &lt;br/&gt;
 
&lt;b&gt;How? &lt;/b&gt;Define a handful of keywords, use those same keywords consistently in the description, and start with the most important information. Keep the description detailed and precise, so the viewer knows exactly what content they about to engage with.
 
&lt;h3&gt;2. Always Tag Your Videos &lt;/h3&gt;
 
&lt;b&gt;Why?&lt;/b&gt; A consistent usage of tags is highly relevant for SEO and navigation on your video section, used to help identify videos that are interesting or relevant to your viewers. &lt;br/&gt;
 
&lt;b&gt;How? &lt;/b&gt;Identify five one-word video keywords that represent the essence of the video content and try to reuse the same tags in a generic way. You can even consider adding a video “trigger” keyword to notify search engines that your content is there and worth crawling. The keywords used could be anything from “about”, “review” or “top”.
 
&lt;h3&gt;3. Video Sitemaps FTW&lt;/h3&gt;
&lt;b&gt;Why?&lt;/b&gt; A video sitemap is a document that contains all the information, or metadata, needed for Google to be able to index your page. A well-written sitemap will give you a huge competitive advantage as research shows Google prefers videos to other search results. &lt;br/&gt;
 
&lt;b&gt;How? &lt;/b&gt;The problem is that sitemaps can become quite complex to create, host and update. Video marketing tools can help alleviate this issue by providing the much-needed infrastructure for sitemaps. 
&lt;h3&gt;Watch the expert on SEO and Moz founder Rand Fiskin.&lt;/h3&gt; 
&lt;hr/&gt;

&lt;h3&gt;4. Optimize All Video Titles&lt;/h3&gt;
 
&lt;b&gt;Why?&lt;/b&gt; Because the title is the first thing your viewers see and could be the deciding factor whether they choose to click play or not. Therefore it’s crucial that the title catches the essence of the video. &lt;br/&gt;
 
&lt;b&gt;How? &lt;/b&gt;Chose a highly-searchable phrase that gives a clear understanding of the content of the video, also when the video is watched outside of its original context. Google truncates titles over 60 characters so make sure to be descriptive and use only the most relevant words.
 
&lt;h3&gt;5. Don’t  Forget About Embeds and sharing&lt;/h3&gt;
 
Lastly, remember to utilize the online community you already have. Sharing or embedding of a video player in other communities, such as LinkedIn, is highly encouraged. When your audience decides to share your video this is realized to be positive user experience behaviors and rewarded by Google. 
 
&lt;h3&gt;6. Add a Transcript&lt;/h3&gt;
 
It doesn’t work in every situation, but a lot of brands utilize transcription of videos to add another layer of SEO power. This allows Google to crawl more written content and increase the likelihood that your video will rank for the relevant keywords you’ve chosen. It also allows for a diversity of content so that users can choose whether they want to read or watch the information you’ve shared. 
&lt;p style="clear: both; margin-bottom: 33px;"&gt;Get in touch to learn more about video marketing automation with &lt;a href="https://www.twentythree.net/request-demo/"&gt;TwentyThree &gt;&gt; &lt;/a&gt;&lt;/p&gt;

&lt;img src="https://cdn2.hubspot.net/hubfs/3076550/todd.png" style="float:left; margin-top:-10px; padding-right: 10px;" &gt;&lt;span style="font-size: 14px; padding-top: 11px; "&gt; Written by: Todd Patton, Head of comms and story&lt;/span&gt;&lt;br/&gt; &lt;br/&gt;

</video:description>
            <video:publication_date>2017-06-30T14:02:31+00:00</video:publication_date>
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            <video:duration>1100</video:duration>
            <video:category>Blog</video:category>
            <video:tag>blog</video:tag>
            <video:tag>marketingexpertseries</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/the-state-of-online-video-2017</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=17989980</video:player_loc>
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            <video:title>The State of Online Video 2017</video:title>
            <video:description></video:description>
            <video:publication_date>2017-06-29T08:30:57+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1169</video:duration>
            <video:category>Learning</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/3-key-takeaways-from-video-marketing-automation</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=17978786</video:player_loc>
            <video:content_loc>https://video.twentythree.com/12732918/17978786/8e5002f4f4b3b7393ecd7c7ad5f5f95d/video_medium/3-key-takeaways-from-video-marketing-automation-video.mp4</video:content_loc>
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            <video:title>3 Key Takeaways from Video Marketing Automation Week</video:title>
            <video:description>&lt;p&gt;
  With an audience of 50,000+ viewers around the world and valuable insights from 15+ industry leaders, Video Marketing Automation Week  has finally come to an end. From Sean Ellis of Growth Hackers to Nick Barber of Forrester, VMA week covered the subjects that marketers need to know to improve their video strategy.
&lt;/p&gt;
&lt;p&gt;
  And if you happened to miss the talks during VMA week, we’ve got you covered. Here are three key learnings from Video Marketing Automation Week:
&lt;/p&gt;

&lt;h3&gt;1. Use Video to Shorten the Buyer's Journey&lt;/h3&gt;
&lt;p&gt;Did you know that video is worth 1.8 million words and the human brain processes video 60,000 faster than text? Nick Barber, Analyst at Forrester, broke down how brands can leverage video to increase conversions and shorten the buyer's journey. As one of the leading experts on video marketing, he shared insights from years of research:&lt;/p&gt;
&lt;hr/&gt;

&lt;h3&gt;2. Human Touch + Relevancy&lt;/h3&gt;
&lt;p&gt;The combination of Video + Marketing Automation combines the best of both worlds. By integrating these two powerful platforms, you can help orchestrate more human and personal communication to hit the right person, at the right time, with most relevant video content. Scott Brinker analyzes these valuable tools, and to how to leverage the next generation of video marketing.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Scott Brinker"&gt;&lt;meta itemprop="name" content="Scott Brinker" /&gt;&lt;meta itemprop="description" content="Watch Scott's talk about Marketing Technology stack and Video Marketing Automation. He is an entrepreneurial executive with broad experience at the intersection of technology and marketing, including a strong background in digital marketing, marketing technology, web development, software-as-a-service (SaaS), and product management. Passionate about building agile, high-performance teams to bring to market imaginative products and services." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732912/17557614/f0fe887e9deddded1a4f87b9de474d5b/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/scott-brinker" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17557614" /&gt;&lt;meta itemprop="uploadDate" content="2017-06-02T13:41:27" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T13M36S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.29477993858751%"&gt;&lt;iframe title="Scott Brinker" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=f0fe887e9deddded1a4f87b9de474d5b&amp;source=embed&amp;photo%5fid=17557614" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Scott Brinker cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;


&lt;h3&gt;3. The Time of Vanity Metrics is Over&lt;/h3&gt;
&lt;p&gt;It’s not enough to know how many plays and shares you got of your videos, marketers must know who, when, and why users watched a video. See Marcus Sheridan’s talk that will teach you how to track and convert your viewers through valuable video content.&lt;/p&gt;

&lt;div itemprop="video" itemscope itemtype="http://schema.org/VideoObject" title="Marcus Sheridan"&gt;&lt;meta itemprop="name" content="Marcus Sheridan" /&gt;&lt;meta itemprop="description" content="Called a &amp;amp;ldquo;web marketing guru&amp;amp;rdquo; by the New York Times, the Story of how Marcus Sheridan was able to save his swimming pool company, River Pools, from the economic crash of 2008 has been featured in multiple books, publications, and stories around the world&amp;amp;mdash;and is also the inspiration for his newest book, &amp;amp;ldquo;They Ask, You Answer,&amp;amp;rdquo; which was dubbed the #1 marketing book to read in 2017 by Mashable.     Today, Sheridan has become a highly sought after global speaker and consultant in the digital sales and marketing space, working with hundreds of business and brands alike to become the most trusted voice of their industry while navigating the ultra-fast rate of change occurring within consumers and buyers today." /&gt;&lt;meta itemprop="url" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="thumbnailUrl" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="image" content="https://vmaweek.twentythree.net/12732911/17400932/65603353ce2fc849f0a6b9fe80657be7/large" /&gt;&lt;meta itemprop="contentUrl" content="https://vmaweek.twentythree.net/marcus-sheridan" /&gt;&lt;meta itemprop="embedUrl" content="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;amp;amp;source=embed&amp;amp;amp;photo%5fid=17400932" /&gt;&lt;meta itemprop="uploadDate" content="2017-05-24T10:34:01" /&gt;&lt;meta itemprop="height" content="360" /&gt;&lt;meta itemprop="width" content="640" /&gt;&lt;meta itemprop="duration" content="T18M10S" /&gt;&lt;div style="width:100%; height:0; position: relative; padding-bottom:56.26373626373626%"&gt;&lt;iframe title="Marcus Sheridan" src="https://vmaweek.twentythree.net/v.ihtml/player.html?token=65603353ce2fc849f0a6b9fe80657be7&amp;source=embed&amp;photo%5fid=17400932" style="width:100%; height:100%; position: absolute; top: 0; left: 0;" frameborder="0" border="0" scrolling="no" allowfullscreen="1" mozallowfullscreen="1" webkitallowfullscreen="1"&gt;&lt;p&gt;Your web browser does not support iframes, which means that the video Marcus Sheridan cannot play.&lt;/p&gt;&lt;/iframe&gt;&lt;/div&gt;&lt;/div&gt;

&lt;p&gt;Want to watch all of the talks from VMA week? &lt;a href="https://vmaweek.twentythree.net"&gt;Click here&lt;/a&gt;.&lt;/p&gt;</video:description>
            <video:publication_date>2017-06-28T13:20:23+00:00</video:publication_date>
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            <video:duration>1198</video:duration>
            <video:category>Blog</video:category>
            <video:tag>blog</video:tag>
            <video:tag>marketing automation</video:tag>
            <video:tag>video marketing</video:tag>
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            <video:tag>vma</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/twentythree-partners-with-hubspot-to-bring-video</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=17847320</video:player_loc>
            <video:content_loc>https://video.twentythree.com/12732912/17847320/36fcd3faf0ab68b8172d4bb4ae7a620c/video_medium/twentythree-partners-with-hubspot-to-bring-video-video.mp4</video:content_loc>
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            <video:title>TwentyThree Partners with HubSpot to Bring Video and Marketing Automation Together</video:title>
            <video:description>&lt;p&gt;&lt;span&gt;&lt;b&gt;SAN FRANCISCO&lt;/b&gt; - TwentyThree, (&lt;a href="http://twentythree.net/"&gt;twentythree.net&lt;/a&gt;) the leading video marketing platform, is pleased to announce an innovative cooperation with HubSpot to seamlessly bring video and marketing automation together.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;50% of all website engagement is now from video, which means that brands are missing half of their attribution data to nurture and convert their users. This integration will allow marketers to track, automate, and manage all of their valuable video metrics.&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;“&lt;i&gt;At HubSpot we've seen dramatic results when our customers combine video and marketing automation. This space is moving quickly and we're excited that TwentyThree are pioneering video marketing automation as a category. We believe that TwentyThree will create impressive results for our customers going forward,&lt;/i&gt;” said Brad Coffey, Chief Strategy Officer, HubSpot.&lt;/p&gt;

&lt;hr&gt;

&lt;p&gt;Using TwentyThree and HubSpot together, marketers can now:&amp;nbsp;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;Track and profile their video audience.&lt;/li&gt;&lt;li&gt;Collect leads via gated video forms.&lt;/li&gt;&lt;li&gt;Use powerful tools like, video email &amp;amp; landing pages, to integrate video into email marketing and nurture flows.&lt;/li&gt;&lt;li&gt;Integrate between the video marketing platform and marketing automation system.&lt;/li&gt;&lt;/ul&gt;

&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;p&gt;“&lt;i&gt;TwentyThree has built a really deep integration that enables HubSpot users to use video marketing in new ways. For example by building audiences and segments using video&lt;/i&gt;”, said Al Biedrzycki, Principal Tech Partner Marketing Manager, HubSpot.&lt;/p&gt;
&lt;p&gt;Early customers include Branch and Universal Robots, all of which have seen a significant impact on conversion rates, enhanced data, and increased lead-generation through video. Universal Robots increased their month-over-month lead conversion rate by 50% percent simply by using TwentyThree to convert viewers into leads.&lt;/p&gt;
&lt;p&gt;“&lt;i&gt;The 50% increase came with the same amount of traffic and the exact same videos -- just by flipping a switch&lt;/i&gt;,” said Christian Johansen, the Digital Marketing Specialist at Universal Robots.&lt;/p&gt;
&lt;p&gt;The video marketing automation release of TwentyThree is launched in correlation with the first ever conference on video marketing automation, Video Marketing Automation Week, featuring more than 15 speakers from HubSpot, Branch and EY; along with thought leaders like GrowthHackers’ Sean Ellis, Martech’s Scott Brinker and Forrester’s Nick Barber.&lt;/p&gt;
&lt;p&gt;“&lt;i&gt;The old marketing saying about not knowing which half of your marketing spend is going to waste is still uncomfortably true. Too often marketers count likes, shares and plays rather than the true performance of activities&lt;/i&gt;,” said TwentyThree CEO, Thomas Madsen-Mygdal. “&lt;i&gt;TwentyThree changes that by enabling detailed playback tracking and viewer profiling; through effective conversion tools within video players; and by integrating this data deeply into marketing automation flows.&lt;/i&gt;”&lt;/p&gt;
&lt;p&gt;&lt;span&gt;Learn more at &lt;a href="http://vmaweek.twentythree.net/"&gt;vmaweek.twentythree.net&lt;/a&gt; and &lt;a href="http://www.twentythree.net/"&gt;www.twentythree.net&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
&lt;h2&gt;&lt;b&gt;TwentyThree&lt;/b&gt;™&amp;nbsp;&lt;/h2&gt;
&lt;p&gt;TwentyThree, The Video Marketing Platform, is the innovator in video marketing. Our video marketing platform is used by hundreds of leading digital marketers globally to run and optimize their video across social and inbound platforms. Our upcoming video marketing automation release is already increasing lead-gen by 50% at early preview customers.&lt;/p&gt;</video:description>
            <video:publication_date>2017-06-21T16:02:45+00:00</video:publication_date>
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            <video:title>How to Prioritize When Everything Is Important</video:title>
            <video:description>&lt;span&gt;Join us for our June Product Marketing Meetup to learn from product marketers at the world's fastest growing companies about prioritizing when everything is important. You will walk away with actionable tactics and lessons learned to grow your company.&lt;br&gt;&lt;br&gt;&lt;/span&gt;Panel Discussion &amp;amp; Q&amp;amp;A featuring:&lt;br&gt;&lt;ul&gt;&lt;li&gt;Greg Hollander- Head of Product Marketing @ Eventbrite&lt;/li&gt;&lt;li&gt;Connor Fee- COO &amp;amp; Head of Marketing @ UserVoice&lt;/li&gt;&lt;li&gt;Derek Pando- Product Marketing Lead @ Zoom Video Communications&lt;/li&gt;&lt;/ul&gt;Organized by James Winter, Ross Overline, Derek Frome, Alex Lopes&lt;br&gt;&lt;br&gt;&lt;span&gt;Location-&amp;nbsp;Eventbrite's Offices, 155 5th St, San Francisco, CA&lt;/span&gt;&lt;br&gt;</video:description>
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        <lastmod>2019-03-12</lastmod>
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            <video:title>One Day Out 2017: "Full stack anxiety" by Joel Califa</video:title>
            <video:description>I´m a designer, so I should probably learn responsive patterns, methods for remote user testing, Sketch, motion graphics, Framer, keep up to date with current design trends, and a million other things. I’m a developer, so I should probably learn SVG animations, Node or React or Ember, BEM principles, new web inspector features, Vim or at least better Sublime workflows, and a million other things. I’m also a human being, so I can’t possibly learn all these things. I have to choose. So… what do I choose? Full Stack Anxiety is that creeping doubt, when you just don’t know what the right choice is. Do I grow as a designer or do I grow as a developer? As a manager, a teacher, a business-person? In this talk, we’ll explore the feeling, the current state of the industry, and how to figure out where to grow.&lt;br&gt;</video:description>
            <video:publication_date>2017-05-19T16:09:59+00:00</video:publication_date>
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            <video:title>One Day Out 2017: "Passion, projects and pixels" by Rikke Koblauch</video:title>
            <video:description>A talk about the process of turning passion into projects, the emotional rollercoaster and all the learnings that comes with it.&lt;br&gt;</video:description>
            <video:publication_date>2017-05-19T14:06:24+00:00</video:publication_date>
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            <video:title>One Day Out 2017: "Beauty in digital: trendy or timeless?" by Aude Degrassat</video:title>
            <video:description>"Beauty" is everywhere in our designers life, but it is hard to define, especially for digital...many think it is based on short-lived trends, but something else is happening. I will explore the specificities of digital trends and how our perception of beauty evolved through time. Understanding what is "beauty" in digital will give us deeper insights about how to ensure the beauty of a digital project in the continuously evolving digital landscape.&lt;br&gt;</video:description>
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        <loc>https://video.twentythree.com/one-day-out-2017-redesigning-the-design-process-by</loc>
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            <video:description>Businesses today see Design as a critical competitive advantage. However, most of the organisation interfaces with Design through out-dated tools and artifacts. Lets admit it, our workflows are mostly workarounds. Its 2017 and the primary means of managing our work is folders of folders of files named iOS_app_final_final_new_final.sketch. Design needs a platform that supports the way modern designers work and illuminates the design process for the rest of the organisation. In this talk, Josh shares the story of how Abstract is aiming to solve this problem and the lessons learned along the way.&lt;br&gt;</video:description>
            <video:publication_date>2017-05-19T11:55:56+00:00</video:publication_date>
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            <video:duration>2767</video:duration>
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        <loc>https://video.twentythree.com/one-day-out-2017-contemporary-healthcare-by-dem</loc>
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            <video:description>This talk will explore ustwo's experiences and insights from building products in the healthcare space, including some of the challenges that we face with digital transformation and the importance of collaboration in designing for health.</video:description>
            <video:publication_date>2017-05-19T10:53:36+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/one-day-out-2017-welcome-by-owen-williams</loc>
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            <video:title>One Day Out 2017: Welcome by Owen Williams</video:title>
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    <url>
        <loc>https://video.twentythree.com/martech-swag-hunt</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=17088538</video:player_loc>
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            <video:title>Martech swag hunt</video:title>
            <video:description></video:description>
            <video:publication_date>2017-05-11T21:30:59+00:00</video:publication_date>
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            <video:duration>30</video:duration>
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    <url>
        <loc>https://video.twentythree.com/ann-handley-why-we-need-to</loc>
        <lastmod>2019-03-12</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16946859</video:player_loc>
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            <video:title>Ann Handley - Why We Need to Challenge our Assumption as Content Marketers</video:title>
            <video:description>Hear from Ann Handley, Chief Content Officer at MarketingProfs explain how and why marketers need to improve and take their content marketing strategy to the next level. </video:description>
            <video:publication_date>2017-05-03T14:29:03+00:00</video:publication_date>
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            <video:duration>573</video:duration>
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    <url>
        <loc>https://video.twentythree.com/doug-kessler-how-to-make-less</loc>
        <lastmod>2019-03-12</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16944301</video:player_loc>
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            <video:title>Doug Kessler - How to Make Less Conventional Content</video:title>
            <video:description>Doug Kessler, Creative Director &amp; Co-Founder at Velocity shares his thoughts on how to break conventions, break rules and try new things.</video:description>
            <video:publication_date>2017-05-03T10:46:13+00:00</video:publication_date>
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            <video:duration>824</video:duration>
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            <video:tag>marketingexpertseries</video:tag>
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    <url>
        <loc>https://video.twentythree.com/marcus-sheridan-how-to-become</loc>
        <lastmod>2019-03-12</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16941307</video:player_loc>
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            <video:title>Marcus Sheridan - How to Become More Customer Centric</video:title>
            <video:description>Marcus Sheridan, renowned international keynote speaker on sales, marketing, and leadership and founder of The Sales Lion shares his views on how marketers can and should become better teachers - and thereby better at creating content. </video:description>
            <video:publication_date>2017-05-03T07:22:31+00:00</video:publication_date>
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            <video:duration>1185</video:duration>
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    <url>
        <loc>https://video.twentythree.com/emma-jessica-knox-how-hubspot-use</loc>
        <lastmod>2019-03-12</lastmod>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16941011</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/16941011/83dc390d52e4c84a21259f7016bcef04/video_medium/emma-jessica-knox-how-hubspot-use-video.mp4</video:content_loc>
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            <video:title>Emma Jessica Knox - How HubSpot Use Content to Drive Demand</video:title>
            <video:description>Emma Jessica Knox, Senior Demand Generation Manager at HubSpot, shares how HubSpot uses content and video to drive demand and leads through the buyers journey.</video:description>
            <video:publication_date>2017-05-03T07:03:36+00:00</video:publication_date>
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            <video:duration>900</video:duration>
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    <url>
        <loc>https://video.twentythree.com/lunch-n-learn-featuring-the-abm-program-of-the-1</loc>
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            <video:title>Lunch N Learn Featuring the ABM Program of the Year</video:title>
            <video:description>Featuring Join&amp;nbsp;Peter Herbert, VP Marketing at VersionOne, and&amp;nbsp;Jon Miller, CEO &amp;amp; Cofounder of Engagio.&lt;br&gt;</video:description>
            <video:publication_date>2017-04-28T00:25:15+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/messaging-that-wins-product-marketing-panel-2</loc>
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            <video:title>Messaging that Wins - Product Marketing Panel</video:title>
            <video:description>Join us for our April Product Marketing Meetup to learn from product marketers&amp;nbsp;at the world's fastest growing companies about developing Messaging That Wins.&amp;nbsp;You will walk away with actionable tactics and lessons learned to grow your company.&lt;br&gt;&lt;br&gt;&lt;p&gt;&lt;b&gt;Panel speakers:&lt;/b&gt;&lt;/p&gt;
&lt;p&gt;- Sam Duboff,&amp;nbsp;Head of Product Marketing at Medium&lt;/p&gt;
&lt;p&gt;- Judy Wang, Product Marketing Lead at Slack&amp;nbsp;&lt;/p&gt;
&lt;p&gt;- Kaitlin Yount, Group Product Marketing Manager at LinkedIn&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Moderator&lt;/b&gt;: Ross Overline, Product Marketing Manager at FiveStars&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Sponsors&lt;/b&gt;:&lt;a href="https://sharebird.com/"&gt;Sharebird&lt;/a&gt; - &lt;a href="https://www.twentythree.net/"&gt;TwentyThree&lt;/a&gt; - &lt;a href="https://www.linkedin.com"&gt;LinkedIn&lt;/a&gt;&lt;/p&gt;
</video:description>
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    <url>
        <loc>https://video.twentythree.com/key-takeaways-sxsw-2017-1</loc>
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            <video:title>Key Takeaways SXSW 2017</video:title>
            <video:description>Key learnings fra årets SXSW Interactive!&amp;nbsp;&lt;span&gt;&lt;br&gt;&lt;br&gt;&lt;span&gt;Texanerne viste igen i år, at de udover at lave en fremragende BBQ også formår at lave den fedeste tech og newbiz konference i verden. Som opfølgning derpå laver vi selvfølgelig igen et event, hvor du kan få de vigtigste key learnings, uanset om du var på SWSX eller ej!&amp;nbsp;&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span&gt;Til eventet vil I se de bedste speakere fra Danske Bank, KPMG, DR, Nordisk Film, Kontrapunkt, Is It a Bird, Mediacom, Ekstra Bladet. Listen opdateres løbende!&amp;nbsp;&lt;/span&gt;&lt;br&gt;&lt;br&gt;&lt;span&gt;Hver speaker får 10 minutter til at fortælle om det mest inspirerende, de har taget med sig fra årets SXSW.&amp;nbsp;&lt;/span&gt;&lt;br&gt;&lt;br&gt;Planen er den samme som sidste år (the same procedure as every year, James):&lt;br&gt;&lt;br&gt;• Dørene åbner 15:00&lt;br&gt;&lt;span&gt;• Fra 15:15-17:15 afholdes præsentationer inklusiv pause&lt;br&gt;• Fra 17:15 er der networking og DJ&amp;nbsp;&lt;br&gt;• kl. 19:00 siger tak for en god aften&lt;br&gt;&lt;br&gt;Ekstra Bladet stiller Pressen til rådighed og byder på øl og vin under eventet.&lt;br&gt;&lt;br&gt;&lt;span&gt;Mere info følger på Facebook og på #SXSWDK, så følg med og kom gerne med forslag!&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;</video:description>
            <video:publication_date>2017-04-21T17:39:17+00:00</video:publication_date>
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    <url>
        <loc>https://video.twentythree.com/pulse17-de-10-storste-trends</loc>
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            <video:title>PULSE17 - DE 10 STØRSTE TRENDS</video:title>
            <video:description>&lt;h2&gt;Kom med og hør Dentsu Aegis Networks årlige dybdegående trendstudie PULSE, hvor de giver deres bud på de 10 største trends i 2017 inden for medier, kommunikation, forbrugeradfærd og markedsføring&lt;/h2&gt;&lt;br&gt;&lt;div&gt;&lt;h4&gt;KEY TAKE-AWAYS&lt;/h4&gt;&lt;ul&gt;&lt;li&gt;Bliv inspireret af tidens vigtigste tendenser inden for medier, marketing og kommunikation&lt;/li&gt;&lt;li&gt;Lær hvordan din marketingindsats kan planlægges og målrettes og eksekveres efter de vigtigste trends i 2017&lt;/li&gt;&lt;li&gt;Oplev spændende cases fra ind- og udland&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;&lt;h4&gt;&lt;span&gt;DE VIGTIGSTE MARKETINGTENDENSER I 2017&lt;br&gt;&lt;/span&gt;&lt;/h4&gt;&lt;p&gt;Medie- og kommunikationsbranchen er under konstant udvikling. Forbrugernes adfærd ændrer sig, og vi ser hele tiden nye medier og teknologier, der transformerer deres færden i det digitale landskab. Hvert år giver Dentsu Aegis Network konkrete bud på, hvordan markedsføringen skal planlægges, målrettes og eksekveres for at møde tidens trends.&lt;/p&gt;&lt;p&gt;PULSE er Dentsu Aegis Networks årlige trendstudie om medier, forbrugeradfærd og nytænkende markedsføring. Vi undersøger tendenserne fra et marketingrelevant perspektiv og inspirerer via spændende og innovative cases fra ind- og udland der viser, hvordan brands kan booste deres position i markedet ved at imødekomme de forskellige tendenser i praksis. Deltag på dette seminar og bliv inspireret af tidens vigtigste tendenser inden for mediebrug, forbrugeradfærd, kommunikation og markedsføring.&lt;/p&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-21T12:14:07+00:00</video:publication_date>
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            <video:duration>4233</video:duration>
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        <loc>https://video.twentythree.com/modern-marketing-with-interactive-content-part-2</loc>
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            <video:title>MODERN MARKETING WITH INTERACTIVE CONTENT - part 2</video:title>
            <video:description>&lt;h2&gt;Learn how modern marketers are using Interactive Content to engage their audience, unlock powerful insights about them and improve conversion with precise pitches.&lt;/h2&gt;&lt;br&gt;&lt;h4&gt;NEHA MIRCHANDANI&lt;/h4&gt;&lt;div&gt;Product and Marketing Manager&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@neha2004"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;a href="https://dot.vu/"&gt;Website&lt;/a&gt;&lt;/div&gt;&lt;br&gt;Neha is the Product and Marketing Manager at Dot.vu – the Interactive Content Marketing Platform - where she is responsible for international marketing as well as the concept development for Dot’s many powerful Marketing Apps. She also works closely with Dot’s clients and conducts workshops about crafting content strategies and data-driven marketing. Neha has an MBA in Marketing and many years of experience in a variety of industries.&lt;br&gt;&lt;div&gt;&lt;h4&gt;KEY TAKE-AWAYS&lt;/h4&gt;&lt;ul&gt;&lt;li&gt;What is Interactive Content Marketing and why are leading brands using it?&lt;/li&gt;&lt;li&gt;The 3-step process for higher conversion&lt;/li&gt;&lt;li&gt;Analyzing your data needs &amp;amp; how to capture it&lt;/li&gt;&lt;li&gt;How to qualify, segment and deliver high-precision pitches&lt;/li&gt;&lt;li&gt;Loads of examples and inspiration&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;&lt;p&gt;We spend so much time and money on getting our audience to read our content. But what are we learning about them? And what are our returns on investment? Content Marketing is more than just likes, shares, hits and clicks. It’s a perfect opportunity to learn more about our customers’ personal traits, preferences, habits, needs and challenges – and to translate that insight into razor-sharp pitches that convert like a machine.&lt;/p&gt;&lt;/div&gt;</video:description>
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            <video:description>&lt;h2&gt;Learn how modern marketers are using Interactive Content to engage their audience, unlock powerful insights about them and improve conversion with precise pitches.&lt;/h2&gt;&lt;br&gt;&lt;h4&gt;NEHA MIRCHANDANI&lt;/h4&gt;&lt;div&gt;Product and Marketing Manager&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@neha2004"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;a href="https://dot.vu/"&gt;Website&lt;/a&gt;&lt;/div&gt;&lt;br&gt;Neha is the Product and Marketing Manager at Dot.vu – the Interactive Content Marketing Platform - where she is responsible for international marketing as well as the concept development for Dot’s many powerful Marketing Apps. She also works closely with Dot’s clients and conducts workshops about crafting content strategies and data-driven marketing. Neha has an MBA in Marketing and many years of experience in a variety of industries.&lt;br&gt;&lt;div&gt;&lt;h4&gt;KEY TAKE-AWAYS&lt;/h4&gt;&lt;ul&gt;&lt;li&gt;What is Interactive Content Marketing and why are leading brands using it?&lt;/li&gt;&lt;li&gt;The 3-step process for higher conversion&lt;/li&gt;&lt;li&gt;Analyzing your data needs &amp;amp; how to capture it&lt;/li&gt;&lt;li&gt;How to qualify, segment and deliver high-precision pitches&lt;/li&gt;&lt;li&gt;Loads of examples and inspiration&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;&lt;p&gt;We spend so much time and money on getting our audience to read our content. But what are we learning about them? And what are our returns on investment? Content Marketing is more than just likes, shares, hits and clicks. It’s a perfect opportunity to learn more about our customers’ personal traits, preferences, habits, needs and challenges – and to translate that insight into razor-sharp pitches that convert like a machine.&lt;/p&gt;&lt;/div&gt;</video:description>
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            <video:description>&lt;h2&gt;Filmby Aarhus og VIA Film &amp;amp; Transmedia masterclass: ”VR today &amp;amp; tomorrow” d. 20. April 2017&lt;/h2&gt;&lt;br&gt;Keynote: Bertie Millis, Managing director of Virtual Umbrella.</video:description>
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            <video:description>&lt;h2&gt;Filmby Aarhus og VIA Film &amp;amp; Transmedia masterclass: ”VR today &amp;amp; tomorrow” d. 20. April 2017&lt;/h2&gt;&lt;br&gt;Keynote: Danish National Broadcast (DR) ”Our experience with VR, what VR can do in a journalistic public service perspective and the new media language, which we are working with.”&lt;br&gt;</video:description>
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            <video:description>&lt;h4&gt;THOMAS MADSEN-MYGDAL&lt;/h4&gt;&lt;div&gt;CEO &amp;amp; Co-founder&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@mygdal"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="https://www.twentythree.net/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;Thomas Madsen-Mygdal er en dansk designer og iværksætter med en lang og imponerende historik. Thomas var frontløber for internettet, hvor han som medstifter af den første kommercielle danske internetvirksomhed, Mondo, var med til at bringe internettet til Danmark. Senere var Thomas med til at lave virksomheden Podio, som forandrede måden folk arbejder på. I dag står Thomas i spidsen for TwentyThree, som arbejder med at ændre måden virksomheder kommunikerer via video. Thomas er ligeledes igangsætter og bestyrelsesformand for startup organisationen #CPHFTW. Derudover har han også modtaget IT-Branchens og FDIHs ærespriser.&lt;br&gt;&lt;/div&gt;</video:description>
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            <video:description>&lt;h4&gt;CLAUS HOVGE ANDERSEN&lt;/h4&gt;&lt;div&gt;Forretningsdirektør&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@clausandersen"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="https://www.linkedin.com/in/claus-h-andersen-89744/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;Claus Hovge Andersen har arbejdet med digitale medier de sidste 18 år, og har blandt andet arbejdet med ecommerce, mobil teknologi og de sidste ti år med digitale forretningsmodeller hos blandt andet Bilbasen.dk, dba.dk, eBay Classifieds. De seneste 6 år har Claus Hovge Andersen arbejdet med digital transformation i mediebranchen, herunder tidligere Jyllands-Posten og nu i NORDJYSKE Medier. Og udover dette har Claus Hovge Andersen siddet i bestyrelsen for flere digitale virksomheder som jobzonen.dk, bilzonen.dk og Watch Medier. Er p.t. aktiv i bestyrelser for flere internetvirksomheder.&lt;br&gt;&lt;/div&gt;</video:description>
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        <loc>https://video.twentythree.com/video-marketing-for-abm</loc>
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            <video:title>Jacob Bundsgaard, Mayor of Aarhus, Denmark, opens Internet Week Denmark 2017</video:title>
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        <loc>https://video.twentythree.com/paneldebat-fake-news-lugenpresse-logn</loc>
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            <video:thumbnail_loc>https://video.twentythree.com/16107560/16735453/83feb426a8a152aba44c0992cbac6d82/small/paneldebat-fake-news-lugenpresse-logn-thumbnail.jpg</video:thumbnail_loc>
            <video:title>PANELDEBAT: FAKE NEWS, LÜGENPRESSE, LØGN!</video:title>
            <video:description>&lt;h2&gt;Hvordan genopbygger vi tillid mellem mennesker, medier, og magthavere? Vi tager debatten om journalistikkens vilkår, rolle og fremtid i en verden, hvor information er båret af internettet.&lt;/h2&gt;&lt;h4&gt;KEY TAKE-AWAYS&lt;/h4&gt;&lt;ul&gt;&lt;li&gt;Hvordan påvirker internettet adgangen til retvisende information?&lt;/li&gt;&lt;li&gt;Er der en ende på den postfaktuelle sfære vi befinder os i?&lt;/li&gt;&lt;li&gt;Hvordan genopbygger vi tillid mellem mennesker, medier, og magthavere?&lt;/li&gt;&lt;/ul&gt;&lt;div&gt;&lt;p&gt;Beskyldningerne flyver. Fake news, Lügenpresse, LØGN! Journalistikken er under et historisk pres. Ikke mindst fra internetbaserede slammøddinger uden nogen form for kildekritik eller presseetisk ansvar. Journalistikken er dermed også historisk vigtig.&lt;/p&gt;&lt;p&gt;Debatten tager udspring i den aktuelle debat om mediernes rolle i demokratiet, overfor den enorme udfordring internettet udgør. Idéen er ansporet af den norske redaktør Espen Egil Hansens opråb til Facebook i efteråret. Hertil kommer den absurde teaterfarce, der udgjorde store dele af den amerikanske valgkamp, og efterfølgende indsættelse af Trump som præsident.&amp;nbsp;&lt;/p&gt;&lt;p&gt;Det bliver en debat om journalistikkens vilkår, rolle og fremtid i en verden, hvor information er båret af internettet.&lt;/p&gt;&lt;p&gt;I panelet sidder&lt;br&gt;&lt;span&gt;- Lea Korsgaard, Zetland&lt;br&gt;&lt;/span&gt;&lt;span&gt;- Lars Werge, Dansk Jounalistforbund&lt;br&gt;&lt;/span&gt;&lt;span&gt;- Jacob Nybroe, Jylland-Posten&lt;br&gt;&lt;/span&gt;- Anders Colding-Jørgens, kommunikationspsykolog&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Moderator&lt;br&gt;Unni From, Director, Centre for University Studies in Journalism, AU&lt;/p&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-19T15:07:06+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>7272</video:duration>
            <video:category>IWDK 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/zack-exley</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16733443</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107560/16733443/7dd6ea9422e86ec3148a212e7bec3d00/video_medium/zack-exley-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107560/16733443/7dd6ea9422e86ec3148a212e7bec3d00/small/zack-exley-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Zack Exley</video:title>
            <video:description>&lt;h4&gt;ZACK EXLEY&lt;/h4&gt;&lt;div&gt;Political-technology consultant&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/https://twitter.com/zackexley?lang=da"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="http://zackexley.com/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;Zack Exley has been a leader in online fundraising and engagement for nearly 20 years. Most recently, Zack served as a full time senior adviser on the Bernie Sanders presidential campaign and was an architect of the campaign's national, volunteer-driven grassroots campaign. After running some of the first experiments in crowdfunding and online organizing in the 1990’s, Zack became MoveOn.org's first Organizing Director where he was part of the small team that pioneered many of the online fundraising and organizing practices and technologies that have become ubiquitous today. As an early advisor to the Dean campaign, he helped transfer MoveOn's early fundraising and organizing discoveries into presidential politics, then served as Kerry's Director of Online Fundraising and Communications in the general election where he raised more than $100 million online for the nominee. With the fundraising firm OMP, Zack worked as a consultant to major global NGOs, companies, and campaigns. With ThoughtWorks, a global IT consultancy, Zack led field organizing software projects for Obama's 2008 General Election campaign and for social movements around the world. Before re-joining politics with the Bernie campaign, Zack served as Wikipedia's Chief Community Officer and Chief Revenue Officer during the Wikimedia Foundation's growth from 20 to 200 employees.&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-19T11:56:16+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1382</video:duration>
            <video:category>IWDK 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/mads-rydahl-unsilo</loc>
        <video:video>
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            <video:title>Mads Rydahl, Unsilo</video:title>
            <video:description>&lt;h4&gt;MADS RYDAHL&lt;/h4&gt;&lt;div&gt;Founder &amp;amp; Innovation Executive at Unsilo&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@rydahl"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="https://site.unsilo.com/site/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;Mads was part of the team behind the voice activated personal assistant Siri, based in Silicon Valley, before it was acquired by Apple. He moved back to Aarhus and in 2012 founded the artificial intelligence driven company Unsilo - a text intelligence tool based on machine learning processes. The company recently got a $2.1 million investment from the Indian consultancy giant, Infosys. Furthermore, Mads is a member of Siri Kommissionen - a Danish initiative mapping how Denmark can turn the digital revolution into a growth and job creator.&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-19T11:30:14+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>895</video:duration>
            <video:category>IWDK 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/ida-tin-clue</loc>
        <video:video>
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            <video:title>Ida Tin, Clue</video:title>
            <video:description>&lt;h4&gt;IDA TIN&lt;/h4&gt;&lt;div&gt;Co-founder of Clue&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@idatin"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="https://www.helloclue.com/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;Born in Copenhagen, Ida graduated from Denmark's creative business school, the KaosPilots. A lifelong entrepreneur, she previously led motorcycle tours around the world and published a book about her experience, “Direktøs” which became a Danish bestseller. Ida Tin co-founded the tech-company and app Clue with her husband Hans Raffauf in Berlin back in 2009. Since then it has been a steep growing curve for the company, which now has more than 30 employees, over 5 million global users and raised an impressive $20m in funding November 2016. In 2015, Ida was well-deservingly given Europioneers Female Web Entrepreneur Award.&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-19T11:14:33+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>831</video:duration>
            <video:category>IWDK 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/matt-jones-google-research</loc>
        <video:video>
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            <video:title>Matt Jones, Google Research</video:title>
            <video:description>&lt;h4&gt;MATT JONES&lt;/h4&gt;&lt;div&gt;Design Director at Google Research&lt;/div&gt;&lt;div&gt;&lt;a href="http://twitter.com/@moleitau"&gt;Twitter&lt;/a&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;span&gt;&lt;a href="https://magicalnihilism.com/"&gt;Website&lt;/a&gt;&lt;br&gt;&lt;br&gt;&lt;/span&gt;With several decades as expert and opinion leader in the digital landscape, Matt Jones has influenced many of us both as Nokia’s Director of User-Experience and as the Co-founder of BERG London, an innovative design consultancy and one of the stars of the British technology scene. He writes and speaks all over the world on how technology evolves and affects all of us, and as Design Director at Google Research he is now well positioned to give us all a glimpse of what’s next.&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2017-04-19T10:55:47+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1781</video:duration>
            <video:category>IWDK 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/key-learnings-from-the-2017-topo-summit</loc>
        <video:video>
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            <video:title>Key learnings from the 2017 TOPO Summit</video:title>
            <video:description></video:description>
            <video:publication_date>2017-04-18T08:18:31+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>128</video:duration>
            <video:category>Featured</video:category>
            <video:tag>abm</video:tag>
            <video:tag>toposummit</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/project-next-sxsw17</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16641775</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/16641775/5890b2c92c262549d170d74e773acce4/video_medium/project-next-sxsw17-video.mp4</video:content_loc>
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            <video:title>Project Next SXSW'17</video:title>
            <video:description></video:description>
            <video:publication_date>2017-04-12T06:50:51+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1304</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>SxSW next 2017</video:category>
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    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-laurence-kemball-cook</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568549</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107547/16568549/b87e2d884cd2e8ff989147baeeeba399/video_medium/interview-with-laurence-kemball-cook-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107547/16568549/b87e2d884cd2e8ff989147baeeeba399/small/interview-with-laurence-kemball-cook-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Laurence Kemball-Cook</video:title>
            <video:description>Laurence is the Founder and CEO of Pavegen – an innovative clean-tech company based in London. Pavegen develops a flooring technology that instantly converts kinetic energy from footsteps into renewable off-grid energy. Laurence founded Pavegen shortly after graduating with a degree in Industrial Design and Technology from Loughborough University in 2009.</video:description>
            <video:publication_date>2017-04-06T14:50:30+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>206</video:duration>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-nic-hodges</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568510</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/16568510/27f1117747097541d99a6ec96accfd8c/video_medium/interview-with-nic-hodges-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107559/16568510/27f1117747097541d99a6ec96accfd8c/small/interview-with-nic-hodges-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Nic Hodges</video:title>
            <video:description>Nic has over a decade of experience working across the technology, advertising, publishing and startup space. He has led digital and innovation through roles including Head of Innovation  Technology at MediaCom, Digital Creative Director at Clemenger BBDO, and Technical Director at MC Saatchi. Currently Nic is Head of Commercial Innovation at News Corp Australia.</video:description>
            <video:publication_date>2017-04-06T14:48:18+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>409</video:duration>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-molly-swenson</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568475</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107561/16568475/9ece4ef9dfa4e50a98d2332362f88ac0/video_medium/interview-with-molly-swenson-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107561/16568475/9ece4ef9dfa4e50a98d2332362f88ac0/small/interview-with-molly-swenson-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Molly Swenson</video:title>
            <video:description>Molly is on the founding team at RYOT, an LA-based media company, acquired in April 2016 by Huffpost/AOL. She was named to Forbes 30 Under 30 2017 list in Media, and was named one of Ad Week’s Young Influentials.&lt;br /&gt;
Molly was RYOT’s first hire, and as COO, led all sales, operations and financings from launch to acquisition. Molly was a producer on RYOT’s Oscar nominated short documentary Body Team 12, and on the Peabody finalist Gardeners of Eden, and has worked on dozens of award-winning VR films and documentaries.&lt;br /&gt;
Before RYOT, Molly designed and managed philanthropic strategies for celebrities such as Ben Stiller, Shakira and Kobe Bryant. While working at The Obama White House, identifying candidates for political appointment, she made it to the Top 50 on Season 10 of American Idol. She has been written about in The New Yorker, Entrepreneur, The Seattle Times, The Washington Post and has been a keynote speaker at CES, SXSW, Cannes Lions and TEDxBerlin.</video:description>
            <video:publication_date>2017-04-06T14:46:59+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>218</video:duration>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-kate-stone</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568465</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107547/16568465/a8c88c9a3001fc1b9071e9db93cdadde/video_medium/interview-with-kate-stone-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107547/16568465/a8c88c9a3001fc1b9071e9db93cdadde/small/interview-with-kate-stone-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Kate Stone</video:title>
            <video:description>With a degree in Electronics and a PhD in Physics from Cambridge University; Dr Kate Stone founded the award winning lab Novalia to explore the space where traditional print  conventional electronics converge. Dr Kate wants to infuse our current analogue world with electronics so that everything looks like it always has, except that it can come alive through interaction. Imagine a world where a teenager’s bedroom poster comes to life with the launch of a new album, or an LP that enables you to DJ from the actual record sleeve itself, or a notebook that plays musical notes? This is the world Dr Kate is creating – by adding ‘digital soul’ to everyday flat surfaces that we take for granted, she is changing the world as we know it. Using her patented interactive print, Dr Kate is adding interactivity  capacitive touch to everything from hats and mandalas through to packaging and books – connecting them to the internet.We had her in for a chat at the NextM studio.</video:description>
            <video:publication_date>2017-04-06T14:46:15+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>415</video:duration>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-jacob-lachmann</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568434</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107558/16568434/78a84ad37862f9da792935f7b4c51728/video_medium/interview-with-jacob-lachmann-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107558/16568434/78a84ad37862f9da792935f7b4c51728/small/interview-with-jacob-lachmann-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Jacob Lachmann</video:title>
            <video:description>Jacob Lachmann has been a pioneer in the online ad space and digital marketing since 1996. Today he is the CEO of AudienceProject, a unique, award winning MarTech company supplying digital cross platform audience ecosystems to publishers, brands and agencies in the digital ad industry – a company which he joined in august 2015.</video:description>
            <video:publication_date>2017-04-06T14:44:46+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>117</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-nell-watson</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568406</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/16568406/2650f6dfd77e2ae67b91943c0c5267f2/video_medium/interview-with-nell-watson-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107559/16568406/2650f6dfd77e2ae67b91943c0c5267f2/small/interview-with-nell-watson-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Nell Watson</video:title>
            <video:description>Nell Watson FBCS, FIAP, FRSA is an engineer, entrepreneur, and futurist thinker who grew up in Northern Ireland. She has a longstanding interest in the philosophy of technology, and how extensions of human capacity drive emerging social trends. Nell lectures globally on Machine Intelligence, AI philosophy, Human-Machine relations, and the Future of Human Society, serving as Associate Faculty of AI  Robotics at Singularity University.” She is also Co-Founder of OpenEth.org, an ‘ethical explication engine’ that aims to crowdsource ethical heuristics for autonomous systems.We grabbed her for a quick chat after her talk at NextM.</video:description>
            <video:publication_date>2017-04-06T14:43:32+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>113</video:duration>
            <video:category>NextM 2017</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/interview-with-mikko-hypponen</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=16568401</video:player_loc>
            <video:content_loc>https://video.twentythree.com/16107559/16568401/6aae0b7748d209a312a41b19cd150abc/video_medium/interview-with-mikko-hypponen-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/16107559/16568401/6aae0b7748d209a312a41b19cd150abc/small/interview-with-mikko-hypponen-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Interview with Mikko Hypponen</video:title>
            <video:description>Mikko Hypponen is a reverse engineer. He has written on his research for the New York Times, Wired and Scientific American and lectured at the universities of Oxford, Stanford and Cambridge. His TED Talk has been seen by 1,5 million people and translated to 40 languages. In 2003, City-lehti selected him as Kaupungin Paras Nörtti.After his talk at NextM we grabbed him for a quick chat.</video:description>
            <video:publication_date>2017-04-06T14:43:13+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>193</video:duration>
            <video:category>NextM 2017</video:category>
            <video:tag>Blockchain</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/social-challenge-week-mashup</loc>
        <lastmod>2020-05-05</lastmod>
        <video:video>
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            <video:title>Social Challenge Week Mashup</video:title>
            <video:description>Social Challenge Week 2017 was a blast. This is a mashup from some handpicked talks. For more talks check out &lt;a&gt;www.socialchallengeweek.com&lt;/a&gt;</video:description>
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        <loc>https://video.twentythree.com/katrine-rau-on-personalisation-speed-and-chatbots</loc>
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            <video:description>We had a chat with Katrine Rau, Group Director at Fjord, by the poolside at SXSW.&lt;br&gt;&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;&lt;/td&gt;&lt;td&gt;&lt;/td&gt;&lt;td&gt;She summarizes what trends that will impact us going forward, personalisation being one of them, as chatbots and machine learning are technologies driving these possibilities.&amp;nbsp;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;</video:description>
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        <loc>https://video.twentythree.com/andy-cooper-swapbots</loc>
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            <video:description>Andy Cooper, co- founder of SwapBots discusses the relevance of VR, AR, MR and IOT and what will be important for the future of these technologies. &lt;br&gt;In SwapBots he is revolutionizing the way kids play,&amp;nbsp;using augmented reality.&amp;nbsp;</video:description>
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        <loc>https://video.twentythree.com/andy-cooper-on-whats-next</loc>
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        <loc>https://video.twentythree.com/thomas-moen-on-the-future-trends-impacting</loc>
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            <video:title>Thomas Moen on the future trends impacting influencer marketing</video:title>
            <video:description>We met with the CMO of United Influencers at SXSW. In this interview, he speaks about the trends that will impact influencer marketing going forward.</video:description>
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        <loc>https://video.twentythree.com/marketing-tech-trends-over-6-years</loc>
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            <video:description>Digital Strategist at&amp;nbsp;Iteo, Erik Eskedal, summarizes the trends and the development of the tech &amp;amp; marketing space over the last 6 years based on notes from SXSW.</video:description>
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            <video:description>Magnus&amp;nbsp;Brøyn, the Managing partner of Coxit PR summarizes the most important trends from SXSW this year. He also shares his thoughts on the development of SXSW as he's been at the conference several years.&lt;br&gt;</video:description>
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            <video:description>Based on the trends and buzz words at SXSW this year, Bryan Kramer and Brian Fanzo brainstorms on how this will impact our daily life. They walk through a normal day, and how it have changed based on the development we see.</video:description>
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            <video:description>&lt;table&gt;&lt;tbody&gt;&lt;tr&gt;&lt;td&gt;Margaret Magnarelli&lt;/td&gt;&lt;td&gt;Managing Editor&lt;/td&gt;&lt;td&gt;at Monster shares how they work with content&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;in Monster. Sharing her view on the future of content marketing with keywords such as video, bots and automation.</video:description>
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            <video:description>&lt;p&gt;Finn Myrstad is the Head of the Digital and Energy Policy Section at the Norwegian Consumer Council. In this interview, he defines what good digital services are from a consumer rights perspective. He tells the story of the internet connected toy Cayla which breaks basic consumer rights, security, and privacy.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;</video:description>
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            <video:description>What is the future workflow and collaboration between&amp;nbsp;content creators and brands going to look like? Charlie Sohne and Daniel Schloss share their perspectives on which directions&amp;nbsp;they as visuel storytellers see the trends moving.</video:description>
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            <video:description>Karwei Ng &amp;amp; Will Anderson are both Design Strategists at SapientNitro. In this interview they share some points from their talk called "Digital Copycats: Escaping Plato's Cave".</video:description>
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            <video:thumbnail_loc>https://video.twentythree.com/13968030/15130889/383f06e41c38342643d6446925183534/small/byron-bank-thumbnail.jpg</video:thumbnail_loc>
            <video:title>BYRON BANK</video:title>
            <video:description>&lt;h1&gt;Insight Applied: Large Enterprise - SAP&lt;/h1&gt;
&lt;i&gt;Byron Bank, Global VP, Product Marketing, Analytics and Big Data at SAP&lt;/i&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;SAP will share their trials and best practices for understanding the market, aligning internally, and launching.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-15T09:15:02+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>933</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/thomas-madsen-mygdal-2</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110704</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/15110704/0e3785b244e72c70c1408b00b9df0eb0/video_medium/thomas-madsen-mygdal-2-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/15110704/0e3785b244e72c70c1408b00b9df0eb0/small/thomas-madsen-mygdal-2-thumbnail.jpg</video:thumbnail_loc>
            <video:title>THOMAS MADSEN-MYGDAL</video:title>
            <video:description>&lt;h1&gt;Insights Applied: Mature Startup - TwentyThree&lt;/h1&gt;
&lt;i&gt;Thomas Madsen-Mygdal, Co-founder &amp;amp; CEO of TwentyThree&lt;br&gt;&lt;br&gt;&lt;/i&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Thomas Madsen-Mygdal is the Co-Founder and CEO of TwentyThree, and has previously co-founded Podio (acquired by Citrix). In his talk he will share the story about finding the right timing, believing in your narrative and creating an innovative video marketing platform, which is changing how companies market their products and communicate.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T12:06:18+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1016</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/scott-scheff</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110674</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968030/15110674/1c11787b1b0e23ddbd6b2635315b6da3/video_medium/scott-scheff-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968030/15110674/1c11787b1b0e23ddbd6b2635315b6da3/small/scott-scheff-thumbnail.jpg</video:thumbnail_loc>
            <video:title>SCOTT SCHEFF</video:title>
            <video:description>&lt;h1&gt;Sales Enablement: The Last Mile. How Sales Enablement can help Close a Deal.&lt;/h1&gt;
&lt;i&gt;Scott Scheff, Director of User Experience at The Garrigan Lyman Group&lt;/i&gt;</video:description>
            <video:publication_date>2016-12-12T12:03:24+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1344</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/michael-mccune</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110616</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/15110616/ff8c78a694201119d79433c209450e30/video_medium/michael-mccune-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/15110616/ff8c78a694201119d79433c209450e30/small/michael-mccune-thumbnail.jpg</video:thumbnail_loc>
            <video:title>MICHAEL MCCUNE</video:title>
            <video:description>&lt;h1&gt;KEYNOTE: PRODUCT MARKETING TO EMPOWERED CUSTOMERS&lt;/h1&gt;
&lt;i&gt;Michael McCune, Senior Executive Advisor, Marketing Leadership Council at CEB&lt;/i&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Many B2B Product Marketers realize the buying environment is changing: customers have more information sources and are more empowered than ever to make decisions about their problems, potential solutions and your offerings. The result is a disturbing trend towards commoditization, where customers are no longer willing to pay for the differences in performance. CEB shows how winning suppliers challenge their customers with new ideas about their business and employ modern marketing strategies that re-frame how customers assign value to those differences. The CEB model works, but the onus is on Product Marketers to ask hard questions about their roles: Why are customers not responding to our value propositions? Why does voice of the customer suddenly feel so shallow? Why does it seem like customers won't take action? The answers to the questions reveal new strategies Product Marketers can use to generate high quality sales and deeply engage today's empowered customer&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:53:38+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1850</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/manav-khurana</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110500</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/15110500/92031ba5a033506da4c520455a9c9f2f/video_medium/manav-khurana-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/15110500/92031ba5a033506da4c520455a9c9f2f/small/manav-khurana-thumbnail.jpg</video:thumbnail_loc>
            <video:title>MANAV KHURANA</video:title>
            <video:description>&lt;h1&gt;Insight Applied: Mid-size Enterprise - Twilio&lt;/h1&gt;
&lt;i&gt;Manav Khurana, VP Product Marketing at Twilio&lt;br&gt;&lt;br&gt;&lt;/i&gt;
&lt;p&gt;Manav Khurana, VP of Product Marketing from Twilio shares his trials and best practices for understanding the market, aligning internally, and launching.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:43:38+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>725</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/lance-walters</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110474</video:player_loc>
            <video:content_loc>https://video.twentythree.com</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/15110474/8d3228e32ceb632e6b99e138ba673255/small/lance-walters-thumbnail.jpg</video:thumbnail_loc>
            <video:title>LANCE WALTERS</video:title>
            <video:description>&lt;h1&gt;Insight Applied: Mature Startup - Capriza, Inc&lt;/h1&gt;
&lt;i&gt;Lance Walters, Chief Marketing Officer at Capriza, Inc&lt;/i&gt;
&lt;p&gt;A product marketing executive from a mature startup share their trials and best practices for understanding the market, aligning internally, and launching.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:41:40+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1005</video:duration>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/jon-gatrell</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110426</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/15110426/27b1fea4d8844a86ab7d7f7114e36c04/video_medium/jon-gatrell-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968031/15110426/27b1fea4d8844a86ab7d7f7114e36c04/small/jon-gatrell-thumbnail.jpg</video:thumbnail_loc>
            <video:title>JON GATRELL</video:title>
            <video:description>&lt;h1&gt;KEYNOTE: RETHINK PRODUCT MARKETING. HINT: IT'S NOT MARCOM!&lt;/h1&gt;
&lt;i&gt;Jon Gatrell, Pragmatic Instructor at Pragmatic Marketing Inc&lt;br&gt;&lt;br&gt;&lt;/i&gt;
&lt;p&gt;"Forget the product. Start with the go-to-market strategy." Steve Jobs Too many companies think of marketing as what happens at the end of development. But the idea of "build the right product and it will sell itself" is simply not true. Successful companies have marketing - true Product Marketing - integrated into their processes from the start. Discover how Product Marketing differs from traditional marketing communications. Jon will share real-life case studies to illustrate the importance of involving Product Marketing before the product is built and creating strategic go-to-market plans from the start. Finally, Jon addresses how the integrated role of Product Marketing requires agility, iteration and collaboration to be successful, especially as the pace of change quickens in the markets we serve.&amp;nbsp;&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:36:04+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1610</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/jocelyn-king</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110347</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/15110347/8779c4c1d18cf40c3b8dba441e6de3eb/video_medium/jocelyn-king-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/15110347/8779c4c1d18cf40c3b8dba441e6de3eb/small/jocelyn-king-thumbnail.jpg</video:thumbnail_loc>
            <video:title>JOCELYN KING</video:title>
            <video:description>&lt;h1&gt;Insights Applied: Large Enterprise - Intel&lt;/h1&gt;
&lt;i&gt;Jocelyn King, Senior Director at Global Demand Center&lt;br&gt;&lt;br&gt;&lt;/i&gt;
&lt;p&gt;Jocelyn King from Intel shares her trials and best practices for understanding the market, aligning internally, and launching.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:25:20+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>773</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/glen-drummond</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15110254</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/15110254/835f18c2cebfb0faf17a034276b8b91d/video_medium/glen-drummond-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/15110254/835f18c2cebfb0faf17a034276b8b91d/small/glen-drummond-thumbnail.jpg</video:thumbnail_loc>
            <video:title>GLEN DRUMMOND</video:title>
            <video:description>&lt;h1&gt;Insight and Differentiation in Commodified Markets&lt;/h1&gt;
&lt;i&gt;Glen Drummond, Chief Innovation Officer at Quarry&lt;br&gt;&lt;br&gt;&lt;/i&gt;
&lt;p&gt;B2B marketing professionals operate in an era of (two-way) transparency - that is to say, we have all kinds of data on customers, and they have all kinds of data on us. In this environment, the role of "Authenticity" in branding gains a new priority. This requires a "new recipe for authentic B2B brand building".&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-12T11:15:24+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1504</video:duration>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/drew-meyers</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15103204</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/15103204/a776004d4611bc796084579573cdc58d/video_medium/drew-meyers-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/15103204/a776004d4611bc796084579573cdc58d/small/drew-meyers-thumbnail.jpg</video:thumbnail_loc>
            <video:title>DREW MEYERS</video:title>
            <video:description>&lt;h1&gt;Brace for Emotional Impact: Three Keys to a Successful Launch&lt;/h1&gt;&lt;p&gt;&lt;i&gt;Drew Meyers, President at gyro&lt;/i&gt;&lt;/p&gt;&lt;p&gt;In the new era of B2B marketing, buyers hold the power to self-select what's attention-worthy and what guides their path to purchase. To truly engage these B2B buyers, it’s critical to understand both how they think AND how they feel. Drew shares gyro's Ignition process of identifying your audience’s key emotional insights as well as how to effectively build messaging, content and a go-to-market approach for your product or solution for optimal impact at launch.&lt;/p&gt;</video:description>
            <video:publication_date>2016-12-10T20:27:34+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1448</video:duration>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/alan-armstrong</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15102834</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/15102834/b1df7d26599d58dd443907e985f5d9c5/video_medium/alan-armstrong-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968031/15102834/b1df7d26599d58dd443907e985f5d9c5/small/alan-armstrong-thumbnail.jpg</video:thumbnail_loc>
            <video:title>ALAN ARMSTRONG</video:title>
            <video:description>&lt;h1&gt;Market &amp;amp; Competitive Intelligence: Your Competitive Intelligence is Ass-Backwards&lt;/h1&gt;&lt;span&gt;&lt;i&gt;Alan Armstrong, Founder &amp;amp; CEO at Eigenworks&lt;/i&gt;&lt;br&gt;&lt;br&gt;Competitive Intelligence tends to address specific needs or fill competitive knowledge gaps due to a specific situation. These situations generally pertain to learning more about wins and trying hard to avoid losses. But where do these competitive intelligence typically projects start? Typically by aiming the lens at competitors - their product features, go-to market strategy, price, and so on. Alan Armstrong will argue that this approach is backwards. Why? Because the lens should be on the buyer, not the competitor. You need to “Start with Buy”.&lt;/span&gt;</video:description>
            <video:publication_date>2016-12-10T19:02:26+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1533</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Product Marketing Community</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/nordic-vr-start-up-pitches</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15079957</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/15079957/931361f63fc0695d1ed66222d82828a5/video_medium/nordic-vr-start-up-pitches-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/15079957/931361f63fc0695d1ed66222d82828a5/small/nordic-vr-start-up-pitches-thumbnail.jpg</video:thumbnail_loc>
            <video:title>NORDIC VR: START UP PITCHES</video:title>
            <video:description>Over a little more than a year, Silicon Vikings has had two great events on VR, with a US and global focus. But we now thought we would focus more narrowly, and see whether the Nordics can follow up on their considerable success on the gaming front in recent years (with great exits, and lots of growth) and build globally competitive VR companies. We know lots of interesting things are emerging, and this session will highlight the most interesting and innovative developments, and we will have a panel discussion with VR industry leaders (see below). We will also have a number of short pitches by some Swedish VR companies, and our panelists will give them some brief feedback.&lt;br&gt;&lt;br&gt;&lt;ul&gt;&lt;li&gt;&lt;h3&gt;NORDIC VR COMPANY PITCHING PARTICIPANTS:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;p&gt;&lt;a href="http://gurugames.se/"&gt;&lt;strong&gt;Guru Games&lt;/strong&gt;&lt;/a&gt;--an independent&amp;nbsp;game developer working out of Skövde, Sweden. Creating exceptional experiences and memorable games. Leaving players with more than a short action extravaganza -- CEO, Daniel Ström&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;a href="http://mostlyharmlessgames.se/"&gt;&lt;strong&gt;Mostly Harmless Games&lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;&amp;nbsp;&lt;/strong&gt;approach is all about creating an experience worth remembering. Making fun and memorable games easy to learn as they are easy to enjoy -- CEO, Alexander Milton&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;a href="http://stenkrossstudios.com/"&gt;&lt;strong&gt;Stenkross Studios&lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;&amp;nbsp;&lt;/strong&gt;is a VR game studio with very strong technological competence, we work with high end tech to develop innovative, fun and technologically advanced games for VR platforms -- CEO, Jimmy Malmer&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;a href="http://www.loneherostudios.com/--"&gt;&lt;strong&gt;Lone Hero Studios&lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;&amp;nbsp;&lt;/strong&gt;is an young indie game developer studies from Skövde, Sweden. We create fast games that makes you think on your feet --&amp;nbsp; CEO, Jiro Yoshida&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;a href="https://www.thinglink.com/"&gt;&lt;strong&gt;ThingLink&lt;/strong&gt;&lt;/a&gt;--Over 3 million publishers, teachers, and students use ThingLink's editors to add an information overlay to images, videos, and since 2016--virtual reality. With a growing database of interactive virtual tours and lessons, a large, unique set of image interaction data, ThinkLink is developing new models for 360 degree web navigation -- CEO, Ulla Engestr&lt;/span&gt;öm&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;a href="http://www.upknowledge.com/"&gt;&lt;strong&gt;Upknowledge&lt;/strong&gt;&lt;/a&gt;--We create immersive Virtual Reality learning solutions for training and marketing. Leaping beyond simple 360 videos, we use game development techniques on the new generation of inexpensive, gaming-focused hardware to revolutionize the professional learner experience -- COB, Timo Lindqvist&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;&lt;h3&gt;PITCH PANELISTS WILL INCLUDE:&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;span&gt;&lt;strong&gt;Tipatat Chennavasin&lt;/strong&gt;--General Partner,&amp;nbsp;&lt;a href="http://www.thevrfund.com/"&gt;The Venture Reality Fund&lt;/a&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Greg Castle&lt;/strong&gt;--Managing Partner,&amp;nbsp;&lt;a href="http://www.anorak.vc/"&gt;Anorak Ventures&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;strong&gt;Amitt Mahajan&lt;/strong&gt;--Managing Partner at&amp;nbsp;&lt;a href="https://www.presencecap.com/"&gt;Prescence Capital&lt;/a&gt;&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Timo Lehes&lt;/strong&gt;--Country Manager US,&amp;nbsp;&lt;a href="http://www.beringerfinance.com/"&gt;Beringer Finance&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;/ul&gt;</video:description>
            <video:publication_date>2016-12-07T06:03:25+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3645</video:duration>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/nordic-vr-panel-discussion</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=15079741</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/15079741/ce12f8bc2d5350c9571fb11948c72d33/video_medium/nordic-vr-panel-discussion-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968031/15079741/ce12f8bc2d5350c9571fb11948c72d33/small/nordic-vr-panel-discussion-thumbnail.jpg</video:thumbnail_loc>
            <video:title>NORDIC VR: PANEL DISCUSSION</video:title>
            <video:description>&lt;p&gt;Over a little more than a year, Silicon Vikings has had two great events on VR, with a US and global focus. But we now thought we would focus more narrowly, and see whether the Nordics can follow up on their considerable success on the gaming front in recent years (with great exits, and lots of growth) and build globally competitive VR companies. We know lots of interesting things are emerging, and this session will highlight the most interesting and innovative developments, and we will have a panel discussion with VR industry leaders (see below). We will also have a number of short pitches by some Swedish VR companies, and our panelists will give them some brief feedback.&lt;/p&gt;
&lt;p&gt;Here is the lineup for the event, which will take place at great venue of Unity Technologies in SF:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;p&gt;&lt;strong&gt;Panel Discussion&lt;/strong&gt;--with the following panelists:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Tommy Palm&lt;/strong&gt;--a Swedish Entrepreneur and Game Designer. He is currently the CEO of&amp;nbsp;&lt;a href="http://www.resolutiongames.com/"&gt;Resolution Games&lt;/a&gt;&amp;nbsp;and one of the people behind Candy Crush Saga.&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Tony Parisi&lt;/strong&gt;--Head of AR/VR Strategy at&amp;nbsp;&lt;a href="https://unity3d.com/company"&gt;Unity Technologies&lt;/a&gt;. Tony is one of the VR industry's early pioneers (including with his VRML work), and recently joined Unity Technologies.&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Sheridan Tatsuno&lt;/strong&gt;--Co-founder of&amp;nbsp;&lt;a href="http://bit.ly/2gmV5cs"&gt;One Reality AB&lt;/a&gt;. The company--focused on the use of VR for sustainable city planning, among other applications (the initial focus on the O&lt;/span&gt;resund&amp;nbsp;region of Sweden and Denmark)--was recently launched after receiving funding.&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Hilmar Pétursson&lt;/strong&gt;--CEO and founder&amp;nbsp;&lt;a href="https://www.ccpgames.com/"&gt;CCP Games&lt;/a&gt;. Previously spent five years as Chairman of the Board of The Technology Development Fund of Iceland (part of the Ministry of Industry).&lt;/span&gt;&lt;/p&gt;
&lt;/li&gt;&lt;li&gt;&lt;p&gt;&lt;span&gt;&lt;strong&gt;Damon Hernandez&lt;/strong&gt;--Moderator. Damon&amp;nbsp;&lt;/span&gt;&lt;span&gt;has been involved in the interactive 3D community for many years, and is a 3D Web, virtual and augmented reality developer and advocate. He is leading a VR Hackathon in Stavanger, Norway on Dec 2-4, where VR developers from the Nordics and other European countries will be participating. Damon is co-founder of the high tech building company IDEAbuilder, advocates 3D Web open standards for the Web3D Consortium, and regularly leads hacking sessions around the world focused on either improving built environment related professions (&lt;a href="http://aechackathon.com/"&gt;AEC Hackathon&lt;/a&gt;) or developing with immersive technologies like virtual and augmented reality.&lt;/span&gt;&lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;/li&gt;&lt;/ul&gt;</video:description>
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♦ Play with a Pro&lt;br&gt;
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♦ Coding Pirates, teaching kids and young people to code&lt;br /&gt;
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            <video:title>Jesper Jørgensen, Hjaltelin Stahl</video:title>
            <video:description>Client Service Director &amp; Partner at Hjaltelin Stahl, Jesper Jørgensen, on white spaces within the customer journeys and how to close the gaps. Digital transformation and communication from the agency's perspective.</video:description>
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            <video:duration>150</video:duration>
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    <url>
        <loc>https://video.twentythree.com/henrik-rewes-norgaard-mikkelsen</loc>
        <video:video>
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            <video:title>Henrik Rewes, Nørgaard Mikkelsen</video:title>
            <video:description>Digital Director at Nørgård Mikkelsen, Henrik Rewes, on when and where consumers are actually receptive to marketing – and how to take advantage on this knowledge.</video:description>
            <video:publication_date>2016-11-25T12:10:40+00:00</video:publication_date>
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            <video:duration>159</video:duration>
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    <url>
        <loc>https://video.twentythree.com/christine-l-hunderup-nordea-liv-pension</loc>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14877396</video:player_loc>
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            <video:title>Christine L. Hunderup, Nordea Liv &amp; Pension</video:title>
            <video:description>Head of Digital Development at Nordea Liv &amp; Pension, Christine Loft Hunderup, on how to transform the area of pensions into being digital and user friendly.</video:description>
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    <url>
        <loc>https://video.twentythree.com/katia-beauchamp-this-year-was-probably-the-most</loc>
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            <video:title>Katia Beauchamp: "This year was probably the most intense for Birchbox"</video:title>
            <video:description>Hear &lt;a href="https://twitter.com/katiawb"&gt;Katia Beauchamp&lt;/a&gt;, the Co-Founder and CEO of &lt;a href="https://www.birchbox.com/"&gt;Birchbox&lt;/a&gt;, tell the story of her journey as an entrepreneur.&amp;nbsp;</video:description>
            <video:publication_date>2016-11-17T03:52:08+00:00</video:publication_date>
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            <video:duration>500</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>The Next Web - NYC</video:category>
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    <url>
        <loc>https://video.twentythree.com/robin-chase-make-sure-you-are-a-learning-company</loc>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14867161</video:player_loc>
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            <video:title>Robin Chase: "Make sure you are a learning company"</video:title>
            <video:description>Robin Chase, former CEO and Co-Founder of Zipcar, shares key advice for entrepreneurs about how to build a learning and sustainable company.</video:description>
            <video:publication_date>2016-11-17T03:48:53+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>485</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>The Next Web - NYC</video:category>
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    <url>
        <loc>https://video.twentythree.com/luis-von-ahn-how-we-use-technology-to-teach-better</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14867108</video:player_loc>
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            <video:title>Luis von Ahn: "How we use technology to teach better"</video:title>
            <video:description>Luis von Ahn, the CEO and Founder of Duolingo, explains how learning languages can have a direct economic impact on people's lives.</video:description>
            <video:publication_date>2016-11-17T03:22:56+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>607</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>The Next Web - NYC</video:category>
        </video:video>
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    <url>
        <loc>https://video.twentythree.com/dennis-crowley-the-craziest-ideas-you-have-are</loc>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14867033</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14867033/a46d8f3e0b0d85c25cdca69fd81c558a/video_medium/dennis-crowley-the-craziest-ideas-you-have-are-video.mp4</video:content_loc>
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            <video:title>Dennis Crowley: "The craziest ideas you have are probably the best ones"</video:title>
            <video:description>Foursquare Founder &lt;a href="https://twitter.com/dens"&gt;Dennis Crowley&lt;/a&gt; shares how the big vision for the company is starting to be realized now after 7 years of really hard work.</video:description>
            <video:publication_date>2016-11-17T02:56:24+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>303</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>bestof2016</video:tag>
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        <loc>https://video.twentythree.com/the-next-web-nyc-alexis-ohanian-reddit</loc>
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            <video:title>The Next Web NYC - Alexis Ohanian, Reddit</video:title>
            <video:description>LIVES REMAINING: 0&lt;p&gt;Starting a startup is quite hard. It's often described as "life or death," but it's really not. The hardest days of Reddit had nothing to do with our growth, or product, or anything at the business -- it was personal, it was painful, but it also imbued us with a sense of perspective that few 22 year olds have. I'll talk about how my world shattered a few months into starting Reddit and how it made all the difference (and still does to this day).&lt;/p&gt;</video:description>
            <video:publication_date>2016-11-16T22:22:52+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>931</video:duration>
            <video:rating>5.0</video:rating>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-scale-pitch-finale</loc>
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            <video:title>The Next Web NYC - Scale Pitch Finale</video:title>
            <video:description>&lt;div&gt;&lt;div&gt;&lt;div&gt;The top 3 of Scale Startups battle it out on stage with only one victor.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;/div&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2016-11-16T22:07:18+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>672</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>The Next Web - NYC</video:category>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-dave-mcclure-500-startups</loc>
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            <video:title>The Next Web NYC - Dave Mcclure, 500 Startups</video:title>
            <video:description>The full talk by&amp;nbsp;Dave Mcclure from 500 Startups&lt;br&gt;</video:description>
            <video:publication_date>2016-11-16T21:55:31+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>978</video:duration>
            <video:rating>5.0</video:rating>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-katia-beauchamp-birchbox</loc>
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            <video:title>The Next Web NYC - Katia Beauchamp, Birchbox</video:title>
            <video:description>&lt;p&gt;Katia Beauchamp and cofounder Hayley Barna started Birchbox with the lofty goal of changing the way people shop for beauty. Despite their initial challenge with getting venture investors on board with a disruptive beauty company, they found product-market fit right away and the business took off. Birchbox grew rapidly - hitting its five-year plan in seven months and reaching more than 1 million subscribers in five years - but the novelty of the subscription format overshadowed the vision and deeper purpose.&amp;nbsp;&lt;br&gt;&lt;/p&gt;</video:description>
            <video:publication_date>2016-11-16T21:39:02+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1203</video:duration>
            <video:rating>5.0</video:rating>
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    <url>
        <loc>https://video.twentythree.com/why-is-tnwnyc-important</loc>
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            <video:title>Why is #TNWNYC important?</video:title>
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            <video:category>The Next Web - NYC</video:category>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-robin-chase-zipcar</loc>
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            <video:title>The Next Web NYC - Robin Chase, Zipcar</video:title>
            <video:description>&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;p&gt;EYES WIDE OPEN&lt;/p&gt;&lt;p&gt;Being brutally honest about yourself and your company is key to being able to learn rapidly and continuously. And seeking out excess capacity -- as broadly defined as possible -- lets you get the most out of your precious (or nonexistent) financial resources&lt;/p&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;/div&gt;&lt;/div&gt;</video:description>
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            <video:duration>1345</video:duration>
            <video:rating>5.0</video:rating>
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        <loc>https://video.twentythree.com/the-next-web-nyc-yancey-strickler-kickstarter</loc>
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            <video:title>The Next Web NYC - Yancey Strickler, Kickstarter</video:title>
            <video:description>&lt;p&gt;Yancey Strickler is co-founder and CEO of&amp;nbsp;&lt;a href="https://www.kickstarter.com/"&gt;Kickstarter&lt;/a&gt;. Yancey served as Kickstarter's Head of Community and Head of Communications before becoming CEO.&lt;/p&gt;&lt;p&gt;Prior to Kickstarter, Yancey was a music journalist whose writing appeared in The Village Voice, New York magazine, Pitchfork, and other publications.&lt;/p&gt;</video:description>
            <video:publication_date>2016-11-16T20:20:46+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1466</video:duration>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-leo-widrich-buffer</loc>
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            <video:title>The Next Web NYC - Leo Widrich, Buffer</video:title>
            <video:description>&lt;p&gt;BUILDING BUFFER: 2 SUCCESSES, 2 FAILURES AND OTHER LEARNINGS.&lt;/p&gt;&lt;p&gt;Buffer prides itself on radical transparency. Leo Widrich, co-founder and COO at Buffer will share the highlights and the tough times that have come with building the social media software company that just passed $12 million in annual revenue. What does an open work culture look like in the good times and the bad?&lt;/p&gt;</video:description>
            <video:publication_date>2016-11-16T19:56:00+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1439</video:duration>
            <video:rating>5.0</video:rating>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-cal-henderson-slack</loc>
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            <video:title>The Next Web NYC - Cal Henderson, Slack</video:title>
            <video:description>&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;p&gt;THE CTO BUSY KILLING EMAIL.&lt;/p&gt;If you’ve ever wondered what sort of technical wizardry would be behind the downfall of the world’s most pervasive medium, Cal Henderson is the right man to ask. Cal is the Co-founder and Chief Technical Officer over at Slack – a team collaboration tool that has been dubbed by almost every major publication as 'the email killer.’&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;/div&gt;&lt;/div&gt;</video:description>
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            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1353</video:duration>
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    <url>
        <loc>https://video.twentythree.com/the-next-web-nyc-dennis-crowley-foursquare</loc>
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            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14864684</video:player_loc>
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&lt;p&gt;From&amp;nbsp;entrepreneurs to&amp;nbsp;developers, marketing managers, CEOs and policymakers –&amp;nbsp;all of our 5,000 attendees are&amp;nbsp;looking to stay on top of the latest trends, meet their next client or partner, and connect with other people interested in the future of technology, innovation, marketing and imagination. What about you?&lt;br&gt;&lt;/p&gt;</video:description>
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            <video:content_loc>https://video.twentythree.com/13968032/14846350/3155594e05bd33a527dc60713dfae2ac/video_medium/brian-solis-altimeter-group-video.mp4</video:content_loc>
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            <video:title>Brian Solis, Altimeter Group</video:title>
            <video:description>Principal Analyst at Altimeter Group, Brian Solis, on digital transformation and disruption.&amp;nbsp;</video:description>
            <video:publication_date>2016-11-14T16:05:34+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>487</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Digital Copenhagen 2016</video:category>
            <video:tag>briansolis</video:tag>
            <video:tag>digital transformation</video:tag>
            <video:tag>digitalcph16</video:tag>
            <video:tag>disruption</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/startup-grind-hosts-jason-lemkin-3</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14784206</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/13968031/14784206/2dfd23e7e99f66533dbd92fa5a562e53/small/startup-grind-hosts-jason-lemkin-3-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Startup Grind Hosts Jason Lemkin</video:title>
            <video:description>&lt;p&gt;&lt;a href="https://twitter.com/jasonlk"&gt;Jason Lemkin&lt;/a&gt; is a 2x founder, 1x VC, and constant SaaS enthusiast.&amp;nbsp;He led or sourced the first VC investments in many leading enterprise/SaaS start-ups. He is also the founder of &lt;a href="http://saastr.com"&gt;SaaStr&lt;/a&gt;, a social community of 100,000+ SaaS founders and executives and over 3,000,000 viewers a month dedicated to sharing best learnings, insights and practices around building and scaling SaaS business from nothing, to Initial Traction, to Initial Scale, and beyond.&lt;/p&gt;&lt;p&gt;Hear him share his key learnings (hard knock and otherwise) from going from $0 to $100m in SaaS in this fireside chat with Startup Grind Founder &lt;a href="https://twitter.com/derekjandersen"&gt;Derek Andersen&lt;/a&gt;.&lt;br&gt;&lt;/p&gt;&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-11-04T06:05:51+00:00</video:publication_date>
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            <video:duration>3882</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Learning</video:category>
            <video:tag>Jason Lemkin</video:tag>
            <video:tag>SaaStr</video:tag>
            <video:tag>Startup Grind</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/michael-brenners-filter-for-creating-great-content</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14727421</video:player_loc>
            <video:content_loc>https://video.twentythree.com/12732917/14727421/7b4f477132f97dea2c30212ac55ada09/video_medium/michael-brenners-filter-for-creating-great-content-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/12732917/14727421/7b4f477132f97dea2c30212ac55ada09/small/michael-brenners-filter-for-creating-great-content-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Michael Brenner's filter for creating great content</video:title>
            <video:description>In this video Michael Brenner explains the importance of creating content that is actually useful for their audience or potential customers. He illustrates this with a case from his time in SAP.</video:description>
            <video:publication_date>2016-10-24T17:01:35+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>84</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Studio</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/andy-crestodina-shares-why-you-should-use-video-to-1</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14713469</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14713469/ae2a88f6d7f759ea5ccce19225cc2e7c/video_medium/andy-crestodina-shares-why-you-should-use-video-to-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14713469/ae2a88f6d7f759ea5ccce19225cc2e7c/small/andy-crestodina-shares-why-you-should-use-video-to-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Andy Crestodina shares why you should use video to optimize your conversion rate</video:title>
            <video:description>We went to B2B Marketing Forum in Boston last week, and sat down with Andy Crestodina to get his best tips on how to optimise conversion rates.&amp;nbsp; Watch the full interview here to hear all his secrets.</video:description>
            <video:publication_date>2016-10-21T00:09:31+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>423</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Featured</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/andy-crestodina-on-the-video-for-cro</loc>
        <lastmod>2018-11-23</lastmod>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14711667</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14711667/f6bd09a57752c136a4431c7f40b4fbab/video_medium/andy-crestodina-on-the-video-for-cro-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14711667/f6bd09a57752c136a4431c7f40b4fbab/small/andy-crestodina-on-the-video-for-cro-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Andy Crestodina on the video for CRO</video:title>
            <video:description>Andy Crestodina of Orbit Media Studios shares the reason one should use video on ones website.&amp;nbsp;&lt;br&gt;"Text is for search engines -- video is for humans."</video:description>
            <video:publication_date>2016-10-20T16:45:39+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>41</video:duration>
            <video:category>Featured</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/favourite-video-marketing-cases-from-colleen-jones</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14692852</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14692852/8f526285fd790c76a9bfdc1418c05ed9/video_medium/favourite-video-marketing-cases-from-colleen-jones-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14692852/8f526285fd790c76a9bfdc1418c05ed9/small/favourite-video-marketing-cases-from-colleen-jones-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Favourite video marketing cases from Colleen Jones</video:title>
            <video:description>Colleen Jones from Content Science on what brands does video marketing well. Her favourites are Cisco, Red Bull, Marriott and University of California.</video:description>
            <video:publication_date>2016-10-17T15:03:22+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>152</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Content Marketing World</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/colleen-jones-on-the-secret-behind-successful</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14692819</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14692819/b80cdb7d075b6313478f599627f256a4/video_medium/colleen-jones-on-the-secret-behind-successful-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14692819/b80cdb7d075b6313478f599627f256a4/small/colleen-jones-on-the-secret-behind-successful-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Colleen Jones on the secret behind successful content marketing</video:title>
            <video:description>In this interview&amp;nbsp;Colleen Jones from Content Science shares her masterplan for successful content marketing.&amp;nbsp;&lt;br&gt;&lt;p&gt;With nearly 20 years of experience, Colleen Jones, MA &amp;nbsp;(&lt;a href="http://twitter.com/leenjones"&gt;@leenjones&lt;/a&gt;) has led strategic initiatives for Fortune 50 companies, government agencies, and boutique brands. She regularly consults with executives to improve their strategy and processes for content and has reached thousands more people through the cornerstone content book,&amp;nbsp;&lt;a href="http://content-science.com/publications-insights/clout/"&gt;Clout&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;Colleen also cofounded our content evaluation platform,&amp;nbsp;&lt;a href="http://content-science.com/products-platforms/"&gt;ContentWRX&lt;/a&gt;&amp;nbsp;and is the publisher of&amp;nbsp;&lt;a href="http://review.content-science.com/"&gt;Content Science Review&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-10-17T15:00:33+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>230</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Content Marketing World</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/john-niedermeyer-buzzfeed-1</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14672537</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14672537/318caf728c44f68eb3b6a3383600e907/video_medium/john-niedermeyer-buzzfeed-1-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14672537/318caf728c44f68eb3b6a3383600e907/small/john-niedermeyer-buzzfeed-1-thumbnail.jpg</video:thumbnail_loc>
            <video:title>John Niedermeyer - Buzzfeed</video:title>
            <video:description>John Niedermeyer&lt;br /&gt;
Product Design Manager, BuzzFeed&lt;/p&gt;
&lt;p&gt;People today increasingly consume news and video on platforms like Facebook and Snapchat. For publishers to reach new and larger audiences, they must embrace a new playbook for distributing content — a strategy less focused on driving clicks, to one that engages consumers in the apps and platforms they use every day. John will share lessons from his years at The New York Times and BuzzFeed, on how we, as designers and creators, can experiment with format, tone and framing to design experiences people love.</video:description>
            <video:publication_date>2016-10-13T14:07:28+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2641</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/goanimates-stacy-adams-on-how-to-take-full</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14616528</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14616528/8b8da0637d425f75c60bd1def538d4e5/video_medium/goanimates-stacy-adams-on-how-to-take-full-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14616528/8b8da0637d425f75c60bd1def538d4e5/small/goanimates-stacy-adams-on-how-to-take-full-thumbnail.jpg</video:thumbnail_loc>
            <video:title>GoAnimate's Stacy Adams on how to take full advantage of video</video:title>
            <video:description>&lt;span&gt;Stacy Adams is the Head of&amp;nbsp;Marketing at GoAnimate. In this video she shares her perspectives on how to take full advantage of video.&amp;nbsp;&lt;br&gt;&lt;br&gt;Stacy is the head of marketing at GoAnimate, one of the most popular tools for&amp;nbsp;producing and sharing professional-looking videos online. She has over 20 years of B2B and B2C marketing expertise for a variety of technology companies. Stacy is passionate about emerging technologies and how marketing must respond to an ever-changing array of&amp;nbsp;devices and channels.&lt;/span&gt;</video:description>
            <video:publication_date>2016-10-04T15:27:00+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>63</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Featured</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/mailchimps-todd-dominey-on-consistency-tone-of</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14615901</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14615901/87c5d43ce785918a5cc6c522e74a86ce/video_medium/mailchimps-todd-dominey-on-consistency-tone-of-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14615901/87c5d43ce785918a5cc6c522e74a86ce/small/mailchimps-todd-dominey-on-consistency-tone-of-thumbnail.jpg</video:thumbnail_loc>
            <video:title>MailChimp's Todd Dominey on consistency, tone of voice and video</video:title>
            <video:description>Todd Dominey shares what's on his mind at the moment: How to create&amp;nbsp;consistency in&amp;nbsp;user experience across every single point their users comes in touch with their product. Their challenge is that everyone in MailChimp needs to&amp;nbsp;share the&amp;nbsp;same tone of voice, so that the user feels that experience anywhere they meet MailChimp; in social, in an email, on a mobile device --&amp;nbsp;being consistent wherever they are.&lt;br&gt;&lt;br&gt;"Video is something MailChimp is trying to get better at and working on. Video is becoming increasingly important in search, especially how to's.&amp;nbsp;&lt;br&gt;Video represents&amp;nbsp;a greater opportunity for us in communicating our brand and its personality. When you write you're limited to the voice and tone of the article, what you sound like in a written piece."&amp;nbsp;&lt;br&gt;&lt;br&gt;What they want to get better at is how to make video more a part of their product. Instead of linking people away to the documentation; what they&amp;nbsp;really need is a video that pops up in the more advanced&amp;nbsp;application to quickly explain what this feature is about so that the user can assess if this feature is useful to them.</video:description>
            <video:publication_date>2016-10-04T14:17:49+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>190</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/simon-lajboschitz-on-the-future-of-vr</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14615827</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/14615827/630c9ccb9e94ea1f5e5c59a3b2d2a090/video_medium/simon-lajboschitz-on-the-future-of-vr-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968031/14615827/630c9ccb9e94ea1f5e5c59a3b2d2a090/small/simon-lajboschitz-on-the-future-of-vr-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Simon Lajboschitz on the future of VR</video:title>
            <video:description></video:description>
            <video:publication_date>2016-10-04T14:12:02+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>252</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
            <video:tag>predictions17</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/ryan-shafer-how-i-learned-to-stop-worrying-and</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14615750</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14615750/ef6e3758de860bb1dd64e569273c6744/video_medium/ryan-shafer-how-i-learned-to-stop-worrying-and-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14615750/ef6e3758de860bb1dd64e569273c6744/small/ryan-shafer-how-i-learned-to-stop-worrying-and-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Ryan Shafer - How I Learned to Stop Worrying and Embrace Making Sausage</video:title>
            <video:description>Ryan Shafer&lt;br&gt;
Former VP of Design and UX, MTV&lt;p&gt;&lt;/p&gt;
&lt;p&gt;At MTV, Ryan was delivering enjoyable experiences into the hands of the people. But to do so, he needed to travel upstream and spend some time exploring the organization, its people and their culture as it is a key ingredient in the recipe of great products. Ryan discusses the challenges, failures, and successes of rebooting a 20(!) year old interactive design culture.&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-04T14:05:33+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1832</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/design-salon</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14615427</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14615427/6f001969c35248878582d0fd01ca3756/video_medium/design-salon-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14615427/6f001969c35248878582d0fd01ca3756/small/design-salon-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Design Salon</video:title>
            <video:description>Various speakers&lt;br /&gt;
Emojipedia, MailChimp &amp; Slack&lt;/p&gt;
&lt;p&gt;The Design Salon is a moderated discussion with the speakers from MailChimp, Emojipedia and Slack. We will discuss the emergence of the digital trends we are seeing, and how design is changing our behaviour and business. Make sure to bring your questions!</video:description>
            <video:publication_date>2016-10-04T13:36:48+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>4227</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/jeremy-burge-getting-into-emoji</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14614604</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14614604/f1e8f92cb73cb0f60641728116bdd705/video_medium/jeremy-burge-getting-into-emoji-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14614604/f1e8f92cb73cb0f60641728116bdd705/small/jeremy-burge-getting-into-emoji-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Jeremy Burge - Getting into emoji</video:title>
            <video:description>Jeremy Burge&lt;br&gt;Founder, Emojipedia&amp;nbsp;&lt;div&gt;&lt;div&gt;&lt;br&gt;Jeremy is an expert on emojis and a member of the Unicode Emoji Subcommittee. He will talk about how emojis are changing the way people and businesses communicate, as well as delve into some lesser known emoji tricks and trivia. Jeremy will share a number of cases of everything from Snapchat superstars to corporate communication and explain how you can best use emojis in your product design and communication.&lt;/div&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2016-10-04T12:24:41+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1902</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/anne-mette-moller-hartelius-the-intangible</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14614514</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14614514/343b7abf3b63ba2638acb29af5d84373/video_medium/anne-mette-moller-hartelius-the-intangible-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968033/14614514/343b7abf3b63ba2638acb29af5d84373/small/anne-mette-moller-hartelius-the-intangible-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Anne Mette Møller Hartelius - The intangible impact of design</video:title>
            <video:description>Anne Mette Møller Hartelius&lt;br&gt;
Associate Professor &amp;amp; Graphic Designer, DMJX&lt;p&gt;&lt;/p&gt;
&lt;p&gt;I this talk Anne Mette will take us through the shifting design paradigms - from storytelling to geometric responsive design systems. She'll discuss strategies for appealing to feelings like intimacy, warmth and desire when designing.&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-04T12:16:57+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1804</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/pieter-omvlee-sketch</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14614203</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968030/14614203/27dacd1350b8c1f990ca9373da0010db/video_medium/pieter-omvlee-sketch-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968030/14614203/27dacd1350b8c1f990ca9373da0010db/small/pieter-omvlee-sketch-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Pieter Omvlee - Sketch</video:title>
            <video:description>&lt;div&gt;Pieter Omvlee&lt;br&gt;Founder of Bohemian Coding, Sketch&lt;br&gt;&lt;br&gt;&lt;/div&gt;&lt;div&gt;Sketch has become the world leading UI design tool today! Peiter will share the story on how Sketch was created and talk about the future of UI design tools.&lt;/div&gt;</video:description>
            <video:publication_date>2016-10-04T11:52:13+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2142</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/andrew-doherty-designing-future-experiences</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14614122</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968030/14614122/3ca8dd6f7a78e464d9f6a7376bb7136f/video_medium/andrew-doherty-designing-future-experiences-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968030/14614122/3ca8dd6f7a78e464d9f6a7376bb7136f/small/andrew-doherty-designing-future-experiences-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Andrew Doherty - Designing future experiences exponentially </video:title>
            <video:description>Andrew Doherty&lt;br&gt;
Product Designer, Google&lt;p&gt;&lt;/p&gt;
&lt;p&gt;The interface of the future is not an interface at all. As designers, how do we prepare ourselves and our products for a future where traditional graphic interfaces may no longer exist?&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-04T11:46:15+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1704</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/simon-lajboschitz-virtual-reality-is-here</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14613967</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968030/14613967/834f454a604110d977c9321e1db81398/video_medium/simon-lajboschitz-virtual-reality-is-here-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968030/14613967/834f454a604110d977c9321e1db81398/small/simon-lajboschitz-virtual-reality-is-here-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Simon Lajboschitz - Virtual Reality is here!</video:title>
            <video:description>Simon Lajboschitz&lt;br&gt;
Founder, Khora VR&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Virtual Reality is a new communication medium that can revolutionize the world. In this presentation Simon will talk about the latest trends in Virtual Reality and how they can be developed and come to life. He will discuss how we as designers can use Virtual Reality to create a magical feeling of transporting people to another place, whether it is gaming or learning situations.&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-04T11:32:11+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1892</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/danish-entrepreneurs-spiri</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14613559</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14613559/8ccacad008e4a68ffbef18035ddbc3aa/video_medium/danish-entrepreneurs-spiri-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14613559/8ccacad008e4a68ffbef18035ddbc3aa/small/danish-entrepreneurs-spiri-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Danish Entrepreneurs - Spiri</video:title>
            <video:description>In this session three danish entrepreneurs will share their stories about designing for special target groups and discuss the challenges.&lt;/p&gt;
&lt;p&gt;This video features Head of Design &amp; Co-founder Jesper Rosetzsky Hermann from Spiri</video:description>
            <video:publication_date>2016-10-04T11:03:25+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1207</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/danish-entrepreneurs-refunite</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14613450</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14613450/03a1ac7c2b2ed78798770f7aa5f0a593/video_medium/danish-entrepreneurs-refunite-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14613450/03a1ac7c2b2ed78798770f7aa5f0a593/small/danish-entrepreneurs-refunite-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Danish Entrepreneurs - REFUNITE</video:title>
            <video:description>In this session three danish entrepreneurs will share their stories about designing for special target groups and discuss the challenges.&lt;/p&gt;
&lt;p&gt;This video features Ida Jeng from REFUNITE</video:description>
            <video:publication_date>2016-10-04T10:55:19+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1026</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/danish-entrepreneurs-eloomi</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14613312</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14613312/38a0378b1c00353d6a1f40d196a0cc94/video_medium/danish-entrepreneurs-eloomi-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14613312/38a0378b1c00353d6a1f40d196a0cc94/small/danish-entrepreneurs-eloomi-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Danish Entrepreneurs - eloomi</video:title>
            <video:description>In this session three danish entrepreneurs will share their stories about designing for special target groups and discuss the challenges.&lt;/p&gt;
&lt;p&gt;This video features Klaus Skytte from eloomi</video:description>
            <video:publication_date>2016-10-04T10:46:31+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1105</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/basak-haznedaroglu-cracking-the-code-of-what</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14613063</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14613063/d6f03a1cdd28fb674cb2c0f79dc24ea5/video_medium/basak-haznedaroglu-cracking-the-code-of-what-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14613063/d6f03a1cdd28fb674cb2c0f79dc24ea5/small/basak-haznedaroglu-cracking-the-code-of-what-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Basak Haznedaroglu - Cracking the code of what users want</video:title>
            <video:description>Basak Haznedaroglu&lt;br&gt;
Design Lead, Microsoft (Wunderlist)&lt;p&gt;&lt;/p&gt;
&lt;p&gt;While we always strive to design products that are usable and functional; as designers we should also take elements such as tone, thoughtfulness, and novelty into account. Over time, users have evolved to expect digital experiences to be frictionless, contextual, and reliable with unique personality. In this talk, Basak will discuss the art, design, and science behind humanizing technology and crafting digital experiences that make meaningful connections with users.&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-04T10:20:15+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2197</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/rune-madsen-programming-design-systems</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14612997</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14612997/8ef9fc8e8d18d734d4e66ed11891e5f2/video_medium/rune-madsen-programming-design-systems-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14612997/8ef9fc8e8d18d734d4e66ed11891e5f2/small/rune-madsen-programming-design-systems-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Rune Madsen - Programming Design Systems</video:title>
            <video:description>&lt;div&gt;Rune Madsen&lt;br&gt;Multimedia Artist, New York University&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br&gt;Whether we like it or not, a designer is now a creator of digital systems, and this begs the question: Should design and engineering be two distinct fields? In this talk, Rune Madsen will present the main thesis from his upcoming book “Programming Design Systems”, and explain why it’s increasingly difficult to rely on static design tools, why designers must accept new tools to avoid irrelevancy, and what happens when we educate designers to use a programming language as their tool of choice.&lt;/div&gt;</video:description>
            <video:publication_date>2016-10-04T10:11:52+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1449</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/simon-doggett-beyond-lens-flare-practical</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14612873</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14612873/719624f41755b77977461228b12e88dd/video_medium/simon-doggett-beyond-lens-flare-practical-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14612873/719624f41755b77977461228b12e88dd/small/simon-doggett-beyond-lens-flare-practical-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Simon Doggett - Beyond Lens Flare: Practical Delight for Modern Design Teams</video:title>
            <video:description>&lt;div&gt;Simon Doggett&lt;br&gt;Head of UX, Freelance&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br&gt;The path to user delight is fraught with danger. Simon will run through practical methods for Design Leaders to help their teams focus on what's right, drawing on his experience with clients like Net-a-Porter, Warner Bros and Marks &amp;amp; Spencer.&lt;/div&gt;</video:description>
            <video:publication_date>2016-10-04T10:01:11+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1922</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/david-bailey-the-future-of-bbcs-global</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14605680</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14605680/509818c78ea1e233bc66d279d00c2540/video_medium/david-bailey-the-future-of-bbcs-global-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14605680/509818c78ea1e233bc66d279d00c2540/small/david-bailey-the-future-of-bbcs-global-thumbnail.jpg</video:thumbnail_loc>
            <video:title>David Bailey - The Future of BBC's Global Experience Language</video:title>
            <video:description>David Bailey&lt;br&gt;
Creative Director, BBC&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Change is the only constant for the BBC. How will this much-loved broadcaster fulfil it’s creative ambition whilst providing greater efficiency in the digital age? David and Nikos will explain how a coalition of designers and engineers are embracing uncertainty by redefining the BBC’s Global Experience Language.&lt;/p&gt;</video:description>
            <video:publication_date>2016-10-03T13:36:36+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1211</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/todd-dominey-mailchimp</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14604822</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14604822/b46bb498bb75527b56f8bd13d7f9ed4e/video_medium/todd-dominey-mailchimp-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14604822/b46bb498bb75527b56f8bd13d7f9ed4e/small/todd-dominey-mailchimp-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Todd Dominey - MailChimp</video:title>
            <video:description>&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;Todd Dominey&lt;br&gt;Director of Design, MailChimp&lt;/div&gt;&lt;div&gt;&lt;br&gt;Behind the winking mascot, vinyl figures and off-beat advertising, MailChimp helps millions of people connect with their audience and grow their business. In this talk, Todd will discuss product design at MailChimp - the challenge of designing tools for a multifaceted audience, the importance of voice and tone in communication, and the challenges of ensuring a consistent user experience across all facets of the brand.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2016-10-03T12:26:14+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1358</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Design Matters - 2016</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/brian-fanzo-marketing-predictions-for-2017</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14563243</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968031/14563243/818c6bfa8c10d41c9e353f532afd310f/video_medium/brian-fanzo-marketing-predictions-for-2017-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968031/14563243/818c6bfa8c10d41c9e353f532afd310f/small/brian-fanzo-marketing-predictions-for-2017-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Brian Fanzo: Marketing predictions for 2017</video:title>
            <video:description>Brian Fanzo, aka&amp;nbsp;iSocialFanz, is predicting what will be the important trends for marketers in 2017.&amp;nbsp;&lt;br&gt;Video and mobile. It's about getting ready with those elements in order to master VR, MR and AR which will be important going forward.</video:description>
            <video:publication_date>2016-09-27T17:10:31+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>92</video:duration>
            <video:category>Brian's place</video:category>
            <video:tag>predictions17</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/successful-product-launch-strategies</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14560449</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14560449/c155d222a61ed962246b4847738a3792/video_medium/successful-product-launch-strategies-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14560449/c155d222a61ed962246b4847738a3792/small/successful-product-launch-strategies-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Successful Product Launch Strategies</video:title>
            <video:description>Hear Product Marketers at the world's fastest growing companies on Successful Product Launch Strategies.&lt;br&gt;&lt;br&gt;Speakers:&lt;br&gt;&lt;div&gt;• &lt;a href="https://twitter.com/allenmask"&gt;Allen Mask&lt;/a&gt;, Head of Global Product Marketing, AirBnB&lt;/div&gt;&lt;div&gt;• &lt;a href="https://twitter.com/manavkhurana"&gt;Manav Khurana&lt;/a&gt;, VP of Product Marketing, Twilio&amp;nbsp;&lt;/div&gt;&lt;div&gt;• &lt;a href="https://twitter.com/mattnhodges"&gt;Matt Hodges&lt;/a&gt;, Senior Director of Marketing, Intercom&amp;nbsp;&lt;br&gt;&lt;br&gt;Moderated by&amp;nbsp;&lt;a href="https://twitter.com/iamalexlopes"&gt;Alex Lopes&lt;/a&gt;, CEO and Founder of Sharebird&lt;br&gt;&lt;br&gt;&lt;/div&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-27T10:22:53+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3362</video:duration>
            <video:category>Brian's place</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/rand-fishkin-full-interview-from-content-marketing</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14539471</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14539471/e7a4dcb3c399d47d3e6bffbe2b95422b/video_medium/rand-fishkin-full-interview-from-content-marketing-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14539471/e7a4dcb3c399d47d3e6bffbe2b95422b/small/rand-fishkin-full-interview-from-content-marketing-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Rand Fishkin full interview from Content Marketing World 2016</video:title>
            <video:description>Learn how Rand Fishkin operates Moz' content marketing planning, why he believes&amp;nbsp;video marketing is such a strong medium to have in the marketing package. Rand also gives some&amp;nbsp;great advice on where to start with video marketing and content marketing.&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-23T10:14:14+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>1100</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Content Marketing World</video:category>
            <video:tag>cmw</video:tag>
            <video:tag>content marketing</video:tag>
            <video:tag>predictions17</video:tag>
            <video:tag>video marketing</video:tag>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/chad-pollitts-rule-of-thumb-for-a-successful</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14539251</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14539251/d23b8c8f4eb631523793d70770501325/video_medium/chad-pollitts-rule-of-thumb-for-a-successful-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968032/14539251/d23b8c8f4eb631523793d70770501325/small/chad-pollitts-rule-of-thumb-for-a-successful-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Chad Pollitt's rule of thumb for a successful content strategy</video:title>
            <video:description>In this interview&amp;nbsp;Chad Pollitt stresses the importance of research for a successful content strategy.&amp;nbsp;&lt;br&gt;"Research leads to strategy which defines everything you're going to do like&amp;nbsp;promotion and creative -- and then measure. Take what you get from the measurement and double down on what worked and stop doing what didn't. Rince and repeat."</video:description>
            <video:publication_date>2016-09-23T09:28:51+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>73</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Featured</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/rasmus-fisker-strategic-advice-for-brands</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14535404</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14535404/bbe12b2306af03faa217fc929f499f65/video_medium/rasmus-fisker-strategic-advice-for-brands-video.mp4</video:content_loc>
            <video:thumbnail_loc>https://video.twentythree.com/13968029/14535404/bbe12b2306af03faa217fc929f499f65/small/rasmus-fisker-strategic-advice-for-brands-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Rasmus Fisker strategic advice for brands </video:title>
            <video:description>''Be dependent on your content strategy instead of your platform strategy'' says Rasmus from MediaCom Beyond Advertising&amp;nbsp;at Komfo Summit 2016.</video:description>
            <video:publication_date>2016-09-22T15:15:51+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>35</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Learning</video:category>
            <video:tag>content marketing</video:tag>
            <video:tag>digital</video:tag>
        </video:video>
    </url>
    <url>
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            <video:description>Have you ever been curious which social app is your twin? That's what we went to find out at the biggest Social Media Marketing summit in Scandinavia - Komfo Summit 2016.</video:description>
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            <video:description>#CPHFTW Brings You The Biggest Townhall Yet!&lt;/p&gt;
&lt;p&gt;As part of the new tech festival Copenhagen Tech Fest www.cphtechfest.org, we are putting on our biggest show so far: Listen to powerful talks, meet the new exciting startups and get valuable insights from major Danish unicorn companies.&lt;/p&gt;
&lt;p&gt;Get valuable insights from the panel of founders and CEOs:&lt;/p&gt;
&lt;p&gt;♦ Gert Sylvest from Tradeshift&lt;br /&gt;
♦ Matias Møl Dalsgaard from gomore.dk&lt;br /&gt;
♦ Christian Brøndum from Planday&lt;br /&gt;
♦ Panel moderated by Robert Scoble, American VR guru and Futurist at UploadVR&lt;/p&gt;
&lt;p&gt;Listen to some of the hottest startups including:&lt;/p&gt;
&lt;p&gt;♦ Pleo&lt;br /&gt;
♦ Tattoodo&lt;br /&gt;
♦ Corti&lt;br /&gt;
♦ Dixie.io&lt;br /&gt;
♦ Peakon&lt;br /&gt;
♦ Famly&lt;/p&gt;
&lt;p&gt;Learn about company culture and available positions from gomore.dk,Siteimprove, Tradeshift, SimpleSite, Realm, Templafy, Trustpilot and TwentyThree.&lt;br /&gt;
#CPHFTW Town Hall is a quarterly event that brings together founders, tech professionals and start up community members to share experiences and current trends. Watch the previous talks right here&lt;/p&gt;
&lt;p&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.</video:description>
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&lt;p&gt;As part of the new tech festival Copenhagen Tech Fest www.cphtechfest.org, we are putting on our biggest show so far: Listen to powerful talks, meet the new exciting startups and get valuable insights from major Danish unicorn companies.&lt;/p&gt;
&lt;p&gt;Get valuable insights from the panel of founders and CEOs:&lt;/p&gt;
&lt;p&gt;♦ Gert Sylvest from Tradeshift&lt;br /&gt;
♦ Matias Møl Dalsgaard from gomore.dk&lt;br /&gt;
♦ Christian Brøndum from Planday&lt;br /&gt;
♦ Panel moderated by Robert Scoble, American VR guru and Futurist at UploadVR&lt;/p&gt;
&lt;p&gt;Listen to some of the hottest startups including:&lt;/p&gt;
&lt;p&gt;♦ Pleo&lt;br /&gt;
♦ Tattoodo&lt;br /&gt;
♦ Corti&lt;br /&gt;
♦ Dixie.io&lt;br /&gt;
♦ Peakon&lt;br /&gt;
♦ Famly&lt;/p&gt;
&lt;p&gt;Learn about company culture and available positions from gomore.dk,Siteimprove, Tradeshift, SimpleSite, Realm, Templafy, Trustpilot and TwentyThree.&lt;br /&gt;
#CPHFTW Town Hall is a quarterly event that brings together founders, tech professionals and start up community members to share experiences and current trends. Watch the previous talks right here&lt;/p&gt;
&lt;p&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.</video:description>
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        </video:video>
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    <url>
        <loc>https://video.twentythree.com/panel-discussion</loc>
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&lt;p&gt;♦ Gert Sylvest from Tradeshift&lt;br&gt;
♦ Matias Møl Dalsgaard from gomore.dk&lt;br&gt;
♦ Christian Brøndum from Planday&lt;br&gt;
♦ Panel moderated by Robert Scoble, American VR guru and Futurist at UploadVR&lt;/p&gt;
&lt;p&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.&lt;/p&gt;</video:description>
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            <video:description>#CPHFTW Brings You The Biggest Townhall Yet!&lt;/p&gt;
&lt;p&gt;As part of the new tech festival Copenhagen Tech Fest www.cphtechfest.org, we are putting on our biggest show so far: Listen to powerful talks, meet the new exciting startups and get valuable insights from major Danish unicorn companies.&lt;/p&gt;
&lt;p&gt;Get valuable insights from the panel of founders and CEOs:&lt;/p&gt;
&lt;p&gt;♦ Gert Sylvest from Tradeshift&lt;br /&gt;
♦ Matias Møl Dalsgaard from gomore.dk&lt;br /&gt;
♦ Christian Brøndum from Planday&lt;br /&gt;
♦ Panel moderated by Robert Scoble, American VR guru and Futurist at UploadVR&lt;/p&gt;
&lt;p&gt;Listen to some of the hottest startups including:&lt;/p&gt;
&lt;p&gt;♦ Pleo&lt;br /&gt;
♦ Tattoodo&lt;br /&gt;
♦ Corti&lt;br /&gt;
♦ Dixie.io&lt;br /&gt;
♦ Peakon&lt;br /&gt;
♦ Famly&lt;/p&gt;
&lt;p&gt;Learn about company culture and available positions from gomore.dk,Siteimprove, Tradeshift, SimpleSite, Realm, Templafy, Trustpilot and TwentyThree.&lt;br /&gt;
#CPHFTW Town Hall is a quarterly event that brings together founders, tech professionals and start up community members to share experiences and current trends. Watch the previous talks right here&lt;/p&gt;
&lt;p&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.</video:description>
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            <video:description>#CPHFTW is introducing some of the hottest startups at the moment on the Danish startup scene.&lt;br&gt;&lt;br&gt;&lt;b&gt;Here's an introduction from Tattoodo.&amp;nbsp;&lt;br&gt;&lt;/b&gt;Share your tattoo collection, discover thousands of tattoos, and follow your favorite artists!&lt;br&gt;&lt;b&gt;&lt;br&gt;&lt;/b&gt;&lt;span&gt;Brought to you by world-famous tattoo artist Ami James, Tattoodo is the #1 destination for tattoo inspiration and entertainment.&lt;br&gt;&lt;/span&gt;&lt;br&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.&lt;br&gt;&lt;br&gt;&lt;b&gt;&lt;/b&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-20T15:31:07+00:00</video:publication_date>
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            <video:duration>256</video:duration>
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    <url>
        <loc>https://video.twentythree.com/startup-intro-pleo</loc>
        <video:video>
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            <video:title>Startup Intro: Pleo</video:title>
            <video:description>#CPHFTW is introducing some of the hottest startups at the moment on the Danish startup scene.&lt;br&gt;&lt;br&gt;&lt;b&gt;First up is Pleo&amp;nbsp;&lt;/b&gt;Founded in 2015 in Copenhagen, by Jeppe Rindom and Niccolo Perra.&lt;br&gt;&lt;br&gt;#CPHFTW is a grass root initiative to unite the startup community in Denmark. The goal is to bring the entire community together and work out ways to improve entrepreneurial ecosystem.&lt;br&gt;&lt;br&gt;&lt;b&gt;&lt;/b&gt;&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-20T15:23:56+00:00</video:publication_date>
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            <video:duration>287</video:duration>
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    <url>
        <loc>https://video.twentythree.com/jeff-gothelfs-3-tips-how-you-build-a-culture-for</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14499073</video:player_loc>
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            <video:title>Jeff Gothelf's 3 tips: How you build a culture for successful software development</video:title>
            <video:description>Jeff Gothelf is a lean UX advocate, UX designer and&amp;nbsp;information architect.&lt;br&gt;&lt;span&gt;Jeff Gothelf has spent a 14 year career as an interaction designer, Agile practitioner, user experience team leader and blogger. He is one of the leading voices on the topic of Agile UX and Lean UX. In addition, Jeff is the author of the O’Reilly book (2013), Lean UX: Applying lean principles to improve user experience (&lt;a href="http://www.leanuxbook.com)"&gt;www.leanuxbook.com)&lt;/a&gt;.&lt;br&gt;&lt;/span&gt;&lt;br&gt;In this interview, Jeff gives 3 hot tips on how to make your organisation think differently to succeed in software development.&lt;br&gt;Humility, trust and accountability; giving them a mission that isn't feature specific but more&amp;nbsp;customer centric.</video:description>
            <video:publication_date>2016-09-20T15:10:26+00:00</video:publication_date>
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            <video:duration>73</video:duration>
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            <video:tag>scw17</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/video-is-the-future</loc>
        <video:video>
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            <video:title>Video Is The Future</video:title>
            <video:description>Jeff Bullas, Jonathan Forester, Joe Pulizzi, Michael Brenner &amp;amp; Rob Newlan on the power of video.</video:description>
            <video:publication_date>2016-09-20T15:09:25+00:00</video:publication_date>
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            <video:duration>121</video:duration>
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            <video:tag>predictions17</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/cphftw-welcome-cphtechfest</loc>
        <video:video>
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            <video:title>CPHFTW: Welcome &amp; CPHTECHFEST</video:title>
            <video:description>Nr. 9th&amp;nbsp;Townhall is opened by Sebastian Schwemer who's introducing Head of CPHFTW, Christoffer H. Malling.&amp;nbsp;&lt;br&gt;&lt;br&gt;The biggest Townhall meeting yet and CPHFTW is proud to also introduce Marie Gervild, who is one of the initiators behind the first Copenhagen Tech Fest, which is happening all through September.&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-20T14:26:08+00:00</video:publication_date>
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            <video:duration>452</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>cphftw</video:tag>
            <video:tag>events</video:tag>
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    <url>
        <loc>https://video.twentythree.com/introduction-who-is-medinge-group-and-brands-with</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14498423</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968029/14498423/61a3f809ab05b92988bdc4ce7488461f/video_medium/introduction-who-is-medinge-group-and-brands-with-video.mp4</video:content_loc>
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            <video:title>Introduction: Who is Medinge Group and "Brands with a conscience"</video:title>
            <video:description>&lt;p&gt;Nicholas Ind, Professor at Oslo School of Management and&amp;nbsp;Sandra Horlings, Brand- &amp;amp; Strategy Consultant at Wonderwings will walk you trough the plan of the seminar and introduce you to who Medinge Group is.&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;</video:description>
            <video:publication_date>2016-09-20T13:58:53+00:00</video:publication_date>
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            <video:duration>383</video:duration>
            <video:rating>5.0</video:rating>
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            <video:tag>Branding</video:tag>
            <video:tag>Conscious</video:tag>
            <video:tag>Sustainability</video:tag>
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    <url>
        <loc>https://video.twentythree.com/brands-without-a-conscience-brexit-and-the</loc>
        <video:video>
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            <video:content_loc>https://video.twentythree.com/13968029/14493317/521b27d848d070c683466eea87c3bdf0/video_medium/brands-without-a-conscience-brexit-and-the-video.mp4</video:content_loc>
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            <video:title>Brands without a conscience: Brexit and the implications for UK's brand</video:title>
            <video:description>Speakers:&lt;br&gt;&lt;br&gt;Peter Brown, Managing director at FisherBrown&lt;br&gt;Simon Paterson, Strategic Brand Consultant at Paterson Associates&lt;br&gt;Erica Uffindell, Director at The Global Centre for Conscious Leadership</video:description>
            <video:publication_date>2016-09-19T15:51:18+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3807</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
            <video:tag>Branding</video:tag>
            <video:tag>Brexit</video:tag>
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    </url>
    <url>
        <loc>https://video.twentythree.com/discussion</loc>
        <video:video>
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            <video:title>Discussion </video:title>
            <video:description>Lead by Nicholas Ind, Associate Professor at Oslo School of Management</video:description>
            <video:publication_date>2016-09-19T15:43:27+00:00</video:publication_date>
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            <video:duration>1576</video:duration>
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    </url>
    <url>
        <loc>https://video.twentythree.com/creative-conscience</loc>
        <video:video>
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            <video:title>Creative Conscience</video:title>
            <video:description>Speaker: Chrissy Levett - Founder and CEO of Creative Conscience. &amp;nbsp;Creative Conscience&amp;nbsp;aims to inspire young designers and the creative industry to apply their talents to socially valuable projects promoting sustainability, human rights, social health and well-being.</video:description>
            <video:publication_date>2016-09-19T15:41:13+00:00</video:publication_date>
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            <video:duration>1298</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/danish-church-aid-wefood-and-benefits-of</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14493210</video:player_loc>
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            <video:title>Danish Church Aid: WeFood and benefits of collaborating with NGO's </video:title>
            <video:description>Speaker:&amp;nbsp;Mulle Juul Korsholm, Head of Campaigns at Danish Church Aid&lt;br&gt;&lt;br&gt;</video:description>
            <video:publication_date>2016-09-19T15:39:27+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2116</video:duration>
            <video:rating>5.0</video:rating>
            <video:category>Live recordings</video:category>
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    <url>
        <loc>https://video.twentythree.com/workshop-brands-with-a-conscience-in-a-circular</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14493197</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968033/14493197/e447ebd7538c0df0bfc9ca22d05a8c96/video_medium/workshop-brands-with-a-conscience-in-a-circular-video.mp4</video:content_loc>
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            <video:title>Workshop: Brands with a conscience in a circular economy </video:title>
            <video:description>Lead by Sandra Horlings, Brand- &amp;amp; Strategy Consultant at Wonderwings</video:description>
            <video:publication_date>2016-09-19T15:36:52+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>3833</video:duration>
            <video:rating>5.0</video:rating>
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        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/conscious-city-brands</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14493158</video:player_loc>
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            <video:thumbnail_loc>https://video.twentythree.com/13968029/14493158/9d3264b61fa5e255a56d50b0c4e87858/small/conscious-city-brands-thumbnail.jpg</video:thumbnail_loc>
            <video:title>Conscious city brands </video:title>
            <video:description>Speaker: Nicolaj Stagis, Brand Expert &amp;amp; CEO at Stagis A/S</video:description>
            <video:publication_date>2016-09-19T15:30:15+00:00</video:publication_date>
            <video:family_friendly>yes</video:family_friendly>
            <video:duration>2107</video:duration>
            <video:rating>5.0</video:rating>
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        </video:video>
    </url>
    <url>
        <loc>https://video.twentythree.com/danish-design-centre-danish-design-as-a-brand-for</loc>
        <video:video>
            <video:player_loc allow_embed="yes">https://video.twentythree.com/v.ihtml/player.html?photo_id=14493128</video:player_loc>
            <video:content_loc>https://video.twentythree.com/13968032/14493128/ae788a6b0e4d04296cf184399f43d8b2/video_medium/danish-design-centre-danish-design-as-a-brand-for-video.mp4</video:content_loc>
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            <video:title>Danish Design Centre: Danish design as a brand for Denmark and Danish cities - Monica Maria Moeskær, Project Manager at Danish Design Centre</video:title>
            <video:description>Speaker:&amp;nbsp;Monica Maria Moeskær, Project Manager at Danish Design Centre</video:description>
            <video:publication_date>2016-09-19T15:27:06+00:00</video:publication_date>
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            <video:duration>2052</video:duration>
            <video:rating>5.0</video:rating>
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        </video:video>
    </url>
</urlset>
