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We had a chat with Katrine Rau, Group Director at Fjord, by the poolside at SXSW.She summarizes what trends that will impact us going forward, personalisation being one of them, as chatbots and machine learning are technologies driving these possibilities.
Andy Cooper, co- founder of SwapBots discusses the relevance of VR, AR, MR and IOT and what will be important for the future of these technologies. In SwapBots he is revolutionizing the way kids play, using augmented reality.
We met with the CMO of United Influencers at SXSW. In this interview, he speaks about the trends that will impact influencer marketing going forward.
Digital Strategist at Iteo, Erik Eskedal, summarizes the trends and the development of the tech & marketing space over the last 6 years based on notes from SXSW.