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            <title>Michael Brenner's filter for creating great content</title>
            <link>http://video.twentythree.com/michael-brenners-filter-for-creating-great-content</link>
            <description>&lt;p&gt;In this video Michael Brenner explains the importance of creating content that is actually useful for their audience or potential customers. He illustrates this with a case from his time in SAP.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/michael-brenners-filter-for-creating-great-content"&gt;&lt;img src="http://video.twentythree.com/12732917/14727421/7b4f477132f97dea2c30212ac55ada09/standard/download-12-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Mon, 24 Oct 2016 17:04:48 GMT</pubDate>
            <media:title>Michael Brenner's filter for creating great content</media:title>
            <itunes:summary>In this video Michael Brenner explains the importance of creating content that is actually useful for their audience or potential customers. He illustrates this with a case from his time in SAP.</itunes:summary>
            <itunes:subtitle>In this video Michael Brenner explains the importance of creating content that is actually useful for their audience or potential customers. He illustrates this with a case from his time in SAP.</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:24</itunes:duration>
            <media:description type="html">&lt;p&gt;In this video Michael Brenner explains the importance of creating content that is actually useful for their audience or potential customers. He illustrates this with a case from his time in SAP.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/michael-brenners-filter-for-creating-great-content"&gt;&lt;img src="http://video.twentythree.com/12732917/14727421/7b4f477132f97dea2c30212ac55ada09/standard/download-12-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Post-interview magic with Jeff Bullas</title>
            <link>http://video.twentythree.com/post-interview-magic-with-jeff-bullas</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;p&gt;&lt;span&gt;Jeff is a blogger, writer, strategist and speaker. He is working to optimize and promote content and channels of various companies and managers.&lt;br&gt;&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;He is rated as the # 1 "&lt;a href="http://ow.ly/EvZ8Q"&gt;Content Marketing&lt;/a&gt;&amp;nbsp;Influencer" globally in 2014&lt;/li&gt;&lt;li&gt;He is listed as # 1&amp;nbsp;&lt;a href="http://www.onalytica.com/blog/posts/content-marketing-2015-top-100-influencers-brands/"&gt;Content Marketing Influencer&lt;/a&gt;&amp;nbsp;of Onalytica - 2015&lt;/li&gt;&lt;li&gt;Forbes has rated him as the #8 of &lt;a href="http://www.forbes.com/sites/meghanbiro/2014/05/08/recognizing-the-worlds-top-40-social-marketing-talent/"&gt;The World’s Top 40 Social Marketing Talent&lt;/a&gt;” – 2014&lt;/li&gt;&lt;li&gt;Listed as "&lt;a href="http://www.inc.com/larry-kim/20-digital-marketing-experts-to-follow-on-twitter.html"&gt;20 Digital Marketing Experts two Follow on Twitter&lt;/a&gt;" by Inc.com - 2015&lt;/li&gt;&lt;li&gt;His blogg gets&amp;nbsp;&lt;strong&gt;over 5 million page views in the year&lt;/strong&gt;&lt;/li&gt;&lt;li&gt;The blog is read in&amp;nbsp;&lt;strong&gt;over 200 countries&lt;/strong&gt;&lt;/li&gt;&lt;li&gt;Over 350,000&amp;nbsp;&lt;a href="https://twitter.com/jeffbullas"&gt;Twitter followers&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/post-interview-magic-with-jeff-bullas"&gt;&lt;img src="http://video.twentythree.com/12732918/13705102/e2eedbcb71171eb1900f4de1e439def1/standard/download-13-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 21 Jul 2016 12:43:16 GMT</pubDate>
            <media:title>Post-interview magic with Jeff Bullas</media:title>
            <itunes:summary>Jeff is a blogger, writer, strategist and speaker. He is working to optimize and promote content and channels of various companies and managers.He is rated as the # 1 "Content MarketingInfluencer" globally in 2014He is listed as # 1Content Marketing Influencerof Onalytica - 2015Forbes has rated him as the #8 of The World’s Top 40 Social Marketing Talent” – 2014Listed as "20 Digital Marketing Experts two Follow on Twitter" by Inc.com - 2015His blogg getsover 5 million page views in the yearThe blog is read inover 200 countriesOver 350,000Twitter followers</itunes:summary>
            <itunes:subtitle>Jeff is a blogger, writer, strategist and speaker. He is working to optimize and promote content and channels of various companies and managers.He is rated as the # 1 "Content MarketingInfluencer" globally in 2014He is listed as # 1Content...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>03:41</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;div&gt;&lt;p&gt;&lt;span&gt;Jeff is a blogger, writer, strategist and speaker. He is working to optimize and promote content and channels of various companies and managers.&lt;br&gt;&lt;/span&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;He is rated as the # 1 "&lt;a href="http://ow.ly/EvZ8Q"&gt;Content Marketing&lt;/a&gt;&amp;nbsp;Influencer" globally in 2014&lt;/li&gt;&lt;li&gt;He is listed as # 1&amp;nbsp;&lt;a href="http://www.onalytica.com/blog/posts/content-marketing-2015-top-100-influencers-brands/"&gt;Content Marketing Influencer&lt;/a&gt;&amp;nbsp;of Onalytica - 2015&lt;/li&gt;&lt;li&gt;Forbes has rated him as the #8 of &lt;a href="http://www.forbes.com/sites/meghanbiro/2014/05/08/recognizing-the-worlds-top-40-social-marketing-talent/"&gt;The World’s Top 40 Social Marketing Talent&lt;/a&gt;” – 2014&lt;/li&gt;&lt;li&gt;Listed as "&lt;a href="http://www.inc.com/larry-kim/20-digital-marketing-experts-to-follow-on-twitter.html"&gt;20 Digital Marketing Experts two Follow on Twitter&lt;/a&gt;" by Inc.com - 2015&lt;/li&gt;&lt;li&gt;His blogg gets&amp;nbsp;&lt;strong&gt;over 5 million page views in the year&lt;/strong&gt;&lt;/li&gt;&lt;li&gt;The blog is read in&amp;nbsp;&lt;strong&gt;over 200 countries&lt;/strong&gt;&lt;/li&gt;&lt;li&gt;Over 350,000&amp;nbsp;&lt;a href="https://twitter.com/jeffbullas"&gt;Twitter followers&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/post-interview-magic-with-jeff-bullas"&gt;&lt;img src="http://video.twentythree.com/12732918/13705102/e2eedbcb71171eb1900f4de1e439def1/standard/download-13-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>Content marketing</category>
            <category>Trends</category>
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            <title>How Arla is using technology to reach their customers</title>
            <link>http://video.twentythree.com/how-arla-is-using-technology-to-reach-their</link>
            <description>&lt;p&gt;'We want to explore technologies that can enable Arla to become part of peoples lives" says Oliver Repenning, senior manager of digital development &amp;amp; innovation from Arla Danmark
&lt;p&gt;TwentyThree is proud to be the sponsor and partner of this week's biggest event - Internet Week Denmark. You  can catch up with some highlights right here: https://video.twentythree.net/internet-week-denmark-2016&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/how-arla-is-using-technology-to-reach-their"&gt;&lt;img src="http://video.twentythree.com/12732915/13878633/5cd584a17f3326504baa9ae510638b0d/standard/download-11-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 22 Jun 2016 14:08:34 GMT</pubDate>
            <media:title>How Arla is using technology to reach their customers</media:title>
            <itunes:summary>'We want to explore technologies that can enable Arla to become part of peoples lives" says Oliver Repenning, senior manager of digital development  innovation from Arla Danmark
TwentyThree is proud to be the sponsor and partner of this week's biggest event - Internet Week Denmark. You  can catch up with some highlights right here: https://video.twentythree.net/internet-week-denmark-2016</itunes:summary>
            <itunes:subtitle>'We want to explore technologies that can enable Arla to become part of peoples lives" says Oliver Repenning, senior manager of digital development  innovation from Arla Danmark
TwentyThree is proud to be the sponsor and partner of this week's...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>00:55</itunes:duration>
            <media:description type="html">&lt;p&gt;'We want to explore technologies that can enable Arla to become part of peoples lives" says Oliver Repenning, senior manager of digital development &amp;amp; innovation from Arla Danmark
&lt;p&gt;TwentyThree is proud to be the sponsor and partner of this week's biggest event - Internet Week Denmark. You  can catch up with some highlights right here: https://video.twentythree.net/internet-week-denmark-2016&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/how-arla-is-using-technology-to-reach-their"&gt;&lt;img src="http://video.twentythree.com/12732915/13878633/5cd584a17f3326504baa9ae510638b0d/standard/download-11-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>Digital</category>
            <category>Technology</category>
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            <title>Joe Pulizzi on the challenge of content strategy</title>
            <link>http://video.twentythree.com/joe-pulizzi-on-the-challenge-of-content-strategy</link>
            <description>&lt;p&gt;Joe is a content influencer and he talks about the challenges of creating content that can cut through all the noise and clutter to reach the right audience. A lot of companies don't have a content strategy so they first need to find out why they're creating a strategy for content. Whether it&amp;nbsp;is to drive sales or increase customer loyalty companies need to reflect on what they want to achieve with content.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/joe-pulizzi-on-the-challenge-of-content-strategy"&gt;&lt;img src="http://video.twentythree.com/12732912/13885344/e1c403da6d3b9b0d2fbcbb0359766fde/standard/download-13-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 22 Jun 2016 13:46:33 GMT</pubDate>
            <media:title>Joe Pulizzi on the challenge of content strategy</media:title>
            <itunes:summary>Joe is a content influencer and he talks about the challenges of creating content that can cut through all the noise and clutter to reach the right audience. A lot of companies don't have a content strategy so they first need to find out why they're creating a strategy for content. Whether itis to drive sales or increase customer loyalty companies need to reflect on what they want to achieve with content.</itunes:summary>
            <itunes:subtitle>Joe is a content influencer and he talks about the challenges of creating content that can cut through all the noise and clutter to reach the right audience. A lot of companies don't have a content strategy so they first need to find out why...</itunes:subtitle>
            <itunes:author>TwentyThree</itunes:author>
            <itunes:duration>01:12</itunes:duration>
            <media:description type="html">&lt;p&gt;Joe is a content influencer and he talks about the challenges of creating content that can cut through all the noise and clutter to reach the right audience. A lot of companies don't have a content strategy so they first need to find out why they're creating a strategy for content. Whether it&amp;nbsp;is to drive sales or increase customer loyalty companies need to reflect on what they want to achieve with content.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.twentythree.com/joe-pulizzi-on-the-challenge-of-content-strategy"&gt;&lt;img src="http://video.twentythree.com/12732912/13885344/e1c403da6d3b9b0d2fbcbb0359766fde/standard/download-13-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>Content marketing</category>
            <category>Digital</category>
            <category>Trends</category>
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