Webinars

State of Webinars 2026 - Launch

Fri, 20 Mar 2026 15:33:39 GMT

We’ve crunched the data and the findings are ready... tune in for the launch of our sixth annual State of Webinars report, the world’s most comprehensive analysis of webinar trends. Every year, we survey dozens of global companies to gather insights into how their webinar initiatives are evolving, then we share the data to help you make more strategic decisions about your webinar program.

Keeping up with TwentyThree Summit

Fri, 20 Mar 2026 11:43:21 GMT

On Thursday, May 28 and Friday, May 29, video people from every corner of the globe will meet in Copenhagen for TwentyThree Summit.

As we get closer to the date, there is a lot to share. That is why we would like to invite you to the first episode of our webinar series, Keeping Up With TwentyThree Summit, this Friday, March 20 at 11:00 AM CET. Join us to learn more about the unique experience we are designing as we once again bring the world’s largest conference on video to life.

Cecília Boechat, TwentyThree Summit organizer and TwentyThree Video Producer, will share insider updates and help you prepare for the conference. It will also be your chance to ask questions, hear travel tips, and learn how to get the most out of the event, whether you are flying in just for the two conference days or planning an extended spring weekend in Copenhagen.

And if you cannot make it, do not worry. Keeping Up With TwentyThree Summit will return once a month. These live only, 30 minute, laid back webinars will also feature special guests and speakers. Bring your questions, tell us which sessions you would like to see in the program, and help shape the TwentyThree Summit 2026 experience with us.

Scaling Your Video Efforts

Tue, 17 Mar 2026 12:38:54 GMT

Jonna Ekman shares actionable tips and how Storykit helps leading brands create scalable, creative video strategies, followed by Rob Scotland from Veo Technology revealing how to scale video across your organization and secure buy-in.

State of Video Report

Fri, 19 Dec 2025 13:50:47 GMT

Steffen Christensen, CTO and co-founder of TwentyThree, runs through the essential data video marketing professionals need to benchmark and maximise their video efforts.

The Audio Side of Video

Fri, 19 Dec 2025 13:49:50 GMT

Audio is a crucial part of video. Hear from John Cleworth at a sonic branding agency on building a strong audio identity, why branded sound matters, and practical tips for enhancing your videos with sound.

Video for Complex Storytelling

Fri, 19 Dec 2025 10:18:25 GMT

Discover how video transforms complex ideas into clear, compelling stories, as two agency experts Anna Rabe and Anush Mnatsakanyan share how video can elevate product launches and make your brand stand out online.

Saxo’s Video Strategy Journey

Thu, 18 Dec 2025 13:21:17 GMT

Dan Duffett interviews Benjamin Faltz on Saxo’s evolution from early-stage video efforts to a unified, scalable strategy. Discover how they got there, what’s next, and the key lessons learned along the way.

TwentyThree Keynote

Thu, 18 Dec 2025 13:18:59 GMT

TwentyThree co-founder Thomas Madsen-Mygdal details the structural shifts companies can make to unlock the real power of video.

Accessibility Webinar

Fri, 14 Nov 2025 15:53:45 GMT

The European Accessibility Act (EAA) went live on June 28, 2025. Spoiler alert, it means companies have to make their products and services more accessible, especially for people with sight and hearing impairments. Join this webinar with our CTO and co-founder Steffen Christenen to get the inside track on how to use TwentyThree to meet the new accessibility demands.

Here’s what you’ll learn:

Why accessibility is both a technical and organizational opportunity.
How video can give you a competitive edge in creating inclusive digital experiences.
Practical ways TwentyThree supports you with accessible video tools, like captions, audio descriptions, and accessible players.

TwentyThree Webinars6: Not just a new chapter in webinars. A new chapter in...

Fri, 11 Jul 2025 09:38:39 GMT

In 2018, we took webinars into the mainstream with the world’s first 2nd Generation webinar product. Next week we’re taking a major step forward again. This time not just for webinars, for digital.

Join our founders on Thursday 10th of July 14.00 CET for a fast-paced 45min product launch webinar featuring several world-firsts that will move not just how you think webinars, but digital overall.

Get your video and webinars ready for the European Accessibility Act

Fri, 27 Jun 2025 13:01:37 GMT

The European Accessibility Act (EAA) goes live on June 28. Spoiler alert, it means companies have to make their products and services more accessible, especially for people with sight and hearing impairments. Join this webinar with our CTO and co-founder Steffen Christenen to get the inside track on how to use TwentyThree to meet the new accessibility demands.

Join us to:

A deep dive into what the EAA means for your digital product or service
Our take on why video in general can be your competitive advantage when it comes to accessibility
A guide to using TwentyThree to maximize compliance, including our fully accessible Video Player, Video Section and landing pages, as well as closed captions, LiveTranscriptions, and audio descriptions and seamless integration for accessible webinars and videos.

State of Webinars 2025 Launch

Wed, 09 Apr 2025 12:47:15 GMT

A deep dive into the essential trends, analytics, and numbers you need to benchmark your Webinar efforts.

The TwentyThree Summit 2024: Keynote - Video is Now

Tue, 04 Jun 2024 10:59:17 GMT

On Thursday, May 30, we took a leap forward in making video now in the annual TwentyThree Keynote.

TwentyThree Webinars 4.0 Launch

Tue, 10 Jan 2023 20:32:49 GMT

We’re turning the page on webinars once more. Join our launch event and discover the true power of Webinars.

We launched Webinars in 2018 and it quickly became the tool of choice for marketers looking for professional alternatives to video meeting software. With unrivalled production capabilities, no software to install, and your brand front and centre, TwentyThree set the standard for what webinars can do for your business

Now it’s time for Webinars 4.0 – our biggest release yet with more powerful new production features for webinar makers, and exciting new ways to engage participants.

Join the launch event on November 11 at 11.00-11.45 CEST to see our founders, product team and lead devs demo all the new features and see why serious marketers are upgrading to the market’s most professional webinar tool.

How to Leverage Video Across The Buyer’s Journey

Mon, 06 Jan 2020 13:03:07 GMT

Regardless of the techniques, only 50% of enterprise marketers prioritize delivering the right content to the right audience at the right time.

Join us for this upcoming webinar on February 27, 4:00 PM CET, where Eric Keiles, CMO at Square 2 and Christoffer Larsen, VP of Marketing at TwentyThree will share their tips, tricks and best practices on how to use video across the buyer's journey.

In this webinar, you'll learn:

- Latest video marketing trends and research
- How to leverage video to fast-track leads through the buyer's journey
- How to use video marketing automation to deliver the right messages at the right time
- Best practices and use-cases of videos
- Revolutionising the buyer's journey. A new framework: The cyclonic buyer journey
- How to deliver a better customer experience

About Eric Keiles

Eric Keiles is a leading sales and marketing strategist, author and a marketing methodology pioneer. Eric, along with his business partner Mike Lieberman, coined the concept Reality Marketing™ to describe how businesses can utilize cost-effective inbound marketing tactics to achieve dramatic revenue growth. He is leading the revolution in how entrepreneurs change the way they think about marketing their companies. MarketingSherpa has called him a “original and contrarian marketer.”

About Christoffer Larsen

Christoffer Larsen is the VP of Marketing at TwentyThree, The Video Marketing Platform. Previously, Chris worked in marketing leadership roles at Wunderman and Falcon.io in Copenhagen. With a focus of making a significant revenue impact at global B2B SaaS companies and top digital agencies, he has driven tangible growth through data-focused campaigns and channel optimization.

Video [Inbound] Marketing: How to Drive Real Business Results With Video

Fri, 16 Aug 2019 09:24:28 GMT

Inbound marketing is about attracting prospects to your business rather than going out to find those prospects. It's about creating relevant and lasting experiences that have a positive impact on people and your business.

Hear from George B Thomas, Inbound Evangelist at Impulse Creative and Christoffer Larsen, VP of Marketing at TwentyThree share their tips, hacks, advice and best practices on how to leverage video [inbound] marketing tactics to help you drive real business results.

Topics we'll cover include:

- How to leverage video to lower the cost of customer acquisition
- How to utilize video at scale
- How video can help shorten the sales cycle
- How to use video to increase customer retention

Description:

Traditionally, digital marketers have relied on SEO and social media to attract attention - and content marketing (blogs, guides, whitepapers etc.) to deliver value by addressing the problems and needs of their ideal customers.

However, as marketers, we have to acknowledge the short attention span of many users in a crowded digital space. We have less time to wow, excite and incite action. This is particularly the case on social media, where the competition is getting fierce, costs are increasing and return is diminishing.

How can we make ourselves seen and heard? How can we differentiate our brand? Sign up for our webinar today and learn how to leverage that:

- 80% of people recall a video they viewed in the past 30 days (HubSpot).
- 96% of people say they’ve watched an explainer video to learn more about a product or service (Wyzowl).
- Video drives a 157% increase in organic traffic from SERPs (WordStream).
- 79% of people say a brand’s video has convinced them to buy a piece of software or app (Wyzowl).

About George B Thomas:

George B. Thomas is an Inbound Marketing Marketer, Video Jedi and HubSpot Certified Trainer with more than 25 years of sales and marketing experience. He leads the Impulse Creative crew in HubSpot certifications with 19 including Inbound, Email, Contextual and Content Marketing.

At Impulse Creative, George utilizes his love of teaching and learning to help companies find their way to growth via workshops, speaking engagements, business audits and the Wayfinding Growth Podcast.

About Christoffer Larsen:

Christoffer Larsen is the VP of Marketing at TwentyThree, The Video Marketing Platform. Previously, Chris worked in marketing leadership roles at Wunderman and Falcon.io in Copenhagen. With a focus of making a significant revenue impact at global B2B SaaS companies and top digital agencies, he has driven tangible growth through data-focused campaigns and channel optimization.

Video Analytics: How to Harness the Full Power of Video Through Data

Thu, 20 Jun 2019 11:54:19 GMT

Only 33% of marketers have their video data integrated into their tech stack. With a majority of website data now coming from video, it's essential for any marketer to integrate their video data and learn how to properly analyze it.

The success of video marketing is dependent on your ability to measure success in achieving your business goals. If you achieve your goal of getting one million video views, great! But what about the other insights that can be gained from analyzing video data, such as audience engagement and conversion attribution? Harnessing the true power of video data to make more informed business decisions takes a deeper understanding of video marketing.

In this webinar we'll cover:

- Video analytics fundamentals and how to go beyond vanity metrics

- Examples of how video analytics have shaped decision-making and strategy

- Best practices and real video analytics use-cases

- How to utilize video data to power your marketing strategy and lead scoring

About Steen Rasmussen

Steen Rasmussen is an international speaker recognized as a leading authority on digital analytics. His work as a data-driven digital marketing evangelist has earned him 3 nominations as "World's Best Analytics Practitioner" by the Digital Analytics Association.

Steen is also a co-founder of one of Europe's largest analytics and online marketing bureaus, IIH Nordic, and he is also responsible for driving the largest analytics event community in Denmark, Web Analytics Wednesday.

About Christoffer Larsen

About Christopher Kjærulff

Christopher Kjærulff is a Digital Campaign Manager at the Danish high-end brand, Dynaudio, where he oversees social media, digital content, and campaigns. He’s the co-creator and host of Dynaudio’s successful Ask the Expert series, and host of Dynaudio Unheard - an ambitious project to help unheard musicians break through the sound barrier. Before joining Dynaudio, Christopher worked at Grundfos with focus on its global social media efforts. He holds a Master’s degree in Corporate Communication from Aarhus University.

B2B Video Marketing Growth Hacks

Fri, 12 Apr 2019 08:53:30 GMT

What's a growth hack? For B2B companies around the world, it's something that is quickly becoming essential to drive revenue from various channels.

Hear from Casper Rouchmann, Traffic Manager at Templafy, Taylor Ryan, CMO at Valuer.ai and Christoffer Larsen, VP of Marketing at TwentyThree share their tips and tricks, video marketing growth hacks and best practices on how to use video in B2B marketing.

In this webinar, you'll learn:

- How video plays a role in growth hacking

- Real examples, experiments and experiences growth hacking

- Best practices and use-cases of B2B videos

- How to win with video across different channels

Interpreting Marketing Data to Make Better Business Decisions

Thu, 28 Mar 2019 09:59:30 GMT

In today's digital world, it's crucial that marketers are data-driven in their business decisions.

And while 87% of marketers use video as part of their digital strategy, only 9% of those marketing teams have their video data integrated into their marketing tech stack. How can we close this gap and be more data-driven as marketers?

Join us on March 27th, 4:00 PM CET, where Joakim Ditlev, co-founder of Messbar and Jennifer Montague, Head of Growth at TwentyThree, will provide insights into interpreting marketing data, and helping marketers identify the video metrics they should be paying attention to in order to make better business decisions.

In this webinar, you'll learn:
- To use a simple framework that helps you focus on the right business metrics
- How video marketing data can be leveraged to shape your digital strategy
- Best practices and use-cases of video marketing across the funnel
- How business metrics can be used to better support the sales process

About Joakim Ditlev
Joakim Ditlev is author of the first Danish book about content marketing and is a well-known speaker in Denmark. Joakim is co-founder of sales and marketing consultancy, Messbar, where he helps marketers in B2B companies work more strategic, data-driven and - ultimately - become more valuable to the business.

About Jennifer Montague
Jennifer Montague is the Head of Growth at TwentyThree, The Video Marketing Platform. Previously, Jennifer worked in marketing roles at Planday in Copenhagen and FIFA in Zurich. Jennifer is responsible for the conceptualization and execution of multi-channel digital campaigns across global markets aimed at increasing customer acquisition and product adoption.

6 P’s to Simplify Your Webinars in 2019

Thu, 24 Jan 2019 16:54:14 GMT

Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?

Webinars remain one of the most important channels for any marketing team looking to engage their audience, increase leads, and educate their customers.

Research shows that while 45% of marketers run 11+ webinars per year, only 32% of marketers measure success manually or are not measuring webinar success at all.

Join us along with our partner TwentyThree, The Video Marketing Platform for this on-demand webinar for dialogue around Scaling Your Video Marketing Strategy Using Webinars.

In the webinar, we’ll learn:

-How we’ve incorporated webinars into our clients’ marketing strategies

-The best practices for weaving webinars into your marketing automation

-The brand new TwentyThree Webinar tool

About the speaker

George B. Thomas is an Inbound Marketing Marketer and HubSpot Certified Trainer with more than 25 years of sales and marketing experience. He leads the Impulse Creative crew in HubSpot certifications with 19 including Inbound, Email, Contextual and Content Marketing.

Remington Begg is the Chief Remarkable Officer at Impulse Creative. Remington is a dynamic and experienced speaker, entrepreneur and an agency growth consultant with a true passion about helping business owners succeed in leveraging the power of internet marketing.

How to Develop a Culture of In-House Video

Wed, 23 Jan 2019 12:24:30 GMT

Don’t miss out on this inspirational webinar with Marcus Sheridan on how to get the sales team engaged in the video production process, and the different types of videos that sales teams need to be using (but none are) right now!

About Marcus Sheridan

Marcus is a highly sought-after international keynote speaker known for his unique ability to excite, engage and motivate audiences. In 2017 Forbes named Marcus 1 of 20 “Speakers You Don’t Want to Miss.” Marcus has been dubbed a “Web Marketing Guru” by the New York Times and featured in Inc., The Globe and Mail, Forbes, and more.

As founder and president of The Sales Lion, which recently merged with IMPACT in 2018, Marcus has established one of the most successful digital sales and marketing agencies in the country. Within his speaking company, Marcus Sheridan International, Inc., he gives over 70 global keynotes annually where he inspires audiences in the areas of sales, marketing, leadership, and communication.

The Marketo Marketers Guide To Using Video Across the Buyer's Journey

Fri, 21 Dec 2018 13:01:25 GMT

From landing pages to blogs to emails, Marketo has covered most of the marketing tactics required to move customers down the entire buyer’s journey. But with 80% of website data expected to come from video by 2020 (Cisco), it’s essential for marketers to now harness the power of their video across the buyers journey.

In this webinar we’ll cover:

-The state of video marketing and what to expect in 2019
-Best practices for using video across the buyers journey, optimizing for each touch point.
-How video data can be used with Marketo to nurture and engage your audience in a whole new way.

How to Make Social Media Videos That Engage

Thu, 29 Nov 2018 16:37:52 GMT

Social media streams are crowded, fast-flowing and very very competitive. As social networks pull back on organic reach, showing up is hard and getting attention is even harder. So how can you stand out on social?

The answer is social media videos - and you know it! But how do you actually go about just "pushing the button" as everyone's saying these days?

Catch this actionable webinar with Andy Crestodina which will give you the recipe for video marketing success on social that will slow the scroll and capture clicks.

Webinar: Playbook for an End-to-End Webinar Experience

Wed, 07 Nov 2018 12:44:45 GMT

How do I make sure that my webinars convert into business?

This is a question most maketers have been asking themselves many times. In this webinar, we will inspire you on how to set up an end-to-end webinar experience. From tracked invites, a unique production workflow, to follow up and ROI measures.

Everything done on-brand and in integration with your marketing stack.

Webinar: The State of Webinars 2018

Wed, 07 Nov 2018 11:57:59 GMT

A decade-old marketing strategy, webinars are important channel for any marketing team looking to engage their audience, increase leads, and educated their customers. But what is the state of webinar tools in 2018?

We analyzed results from marketers around the world to find out how marketers feel about the current webinar tools, how webinars are run, and the results that matter most.

Webinar: Playbook For An On-Brand Webinar

Fri, 02 Nov 2018 14:59:00 GMT

This webinar will take you through the steps of making an On-Brand webinar in a single Workflow, with,

1. No Downloads required
2. Everything handled in one workflow from the TwentyThree Video Marketing Platform
3. On-Brand Invitations, landing pages, and registrations
4. Full engagement and performance data that can be integrated into Automation and CRM.

The playbook will take you through the full flow and show you how you can convert your webinar leads into actual sales/Business Value.

Webinar: The 7 Keys to a Complete Video Marketing Strategy

Wed, 24 Oct 2018 15:29:30 GMT

Are marketers treating video marketing the same as their other marketing campaigns? In this webinar, we break down the 7 changes that marketers can make to improve their video strategies in 2019:

1. Start Using Video Across the Marketing Funnel and Buyers Journey

2. It’s All About Engagement

3. Are You Producing the Right Length of Video?

4. Find Your Channel

5. Running Video on Your Website is King

6. Yes, Videos Work in Email

7. Is Your Video Data Siloed?

Webinar: The Journey to Change Webinar Tools

Tue, 18 Sep 2018 17:44:32 GMT

Date: September 18th, 2018, 5pm CEST/ 11am EST/ 8am PDT

Webinars have been one of the most important marketing elements for the last 15 years. And the first in video marketing to drive lead generation and content production. But webinar tools are stuck in a different era than what tools marketers use today.

As a pioneering marketing category, webinar tools have often been born from web conferencing technologies. By giving marketers a tool that they can finally love, TwentyThree Webinars aims to improve the negative 28 Net-Promoter Score that current webinar tools received - according to a study conducted by TwentyThree - from marketers around the world.

We'll change that September 18th.

Agenda:
- Launch keynote
- Demo
- In-depth use cases from TwentyThree customers using Webinars - Accelo, Templafy and Survata.

Duration: 60 min

Webinar: How to Use TwentyThree's Video ABM Tool to Win Customers

Tue, 24 Apr 2018 23:10:52 GMT

Account based marketing, or ABM, is an integral vertical of a marketing strategy, used to target strategic accounts for B2B businesses. Whether it’s advertising, outbound sales emails, or events, ABM has been evolving into a new and necessary strategy. According to Contently, ABM “seems like one buzzword that’s here to stay.”

In this webinar, you’ll learn about tactics for using video to engage your targeted accounts, along with features like the ability to assign sales specific accounts, ‘follow’ certain contacts or companies video behavior, send personalized email with video, and targeted lead generation.

Webinar: The Marketers Guide to Integrating Video Into HubSpot & Improving Data

Wed, 28 Feb 2018 10:43:59 GMT

Webinar: How to Create a Video Marketing Plan for 2018

Wed, 13 Dec 2017 17:28:24 GMT

As 2017 comes to a close, it’s time to starting planning video for 2018. According to our State of Video Marketing Survey, marketers plan to produce 5x more videos in the upcoming year, which will require a comprehensive, full-funnel video marketing plan. That’s why we’re breaking down each step a marketer needs to take in our How to Create a Video Marketing Plan for 2018 webinar.

In this webinar, you’ll learn:

-Best practices for using video across the entire marketing funnel

-Building a comprehensive content plan that involves video

-How to integrate video into an existing tech stack

-Insight into detailed use-cases from the best brands using video in 2017

Date & Time:

Wednesday, December 13th at 11 a.m. EST (4 p.m. GMT)

Presenters:

Todd Patton, Head of Comms & Story at TwentyThree

Kate Kalil, Community Manager at TwentyThree